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156 Freedom Lifestyle - Curt Mercadante

The Go-Giver Podcast

11/26/19 • 33 min

Business, Freedom, Relationships, Vision, Alignment

Summary

Why is freedom so important? We’ll look at in our Thought of the Day. And in our interview segment, we’ll explore what it means to have a “Freedom Lifestyle,” as well as the keys to having one. We’ll discuss that with the author of a book on that very topic. That and more on today’s show.

Bob’s Thought of the Day

We’ll explore:

Two definitions of “freedom.”
Why 75% of employees feel disengaged at work.
The importance of autonomy and “intrinsic motivation” vis a vis employee performance.

Interview with Curt Mercadante

You’ll discover:

How Curt defines “entrepreneurial freedom.”
Curt’s story of feeling overwhelmed but then gaining time freedom and financial freedom.
The difference between growing a business and scaling a business.
How Curt’s Father impacted how he viewed success and relationships.
The five key areas that must be firing on all cylinders for you to be living out The Freedom Five: Superpowers, Vision, Alignment, Outcomes, Goals.
Why the key to freedom and fulfillment isn’t balance; it’s alignment.
The importance of reverse-engineering your vision by establishing short-term goals.
How companies and teams can apply the principles of The Freedom Five.

Click to Tweet

What are “The Freedom Five?” Author and Entrepreneur, @CurtMercadante shares this and more from his terrific book, “Five Pillars of The Freedom Lifestyle” in this episode of The Go-Giver Podcast.
True #entrepreneurial freedom means growing your business while growing your freedom & fulfillment. @CurtMercadante
The key to freedom and fulfillment isn’t balance; it’s alignment: aligning the three facets in your life—work, family, and self. @CurtMercadante

Interview Links

CurtMercadante.com

Five Pillars of the Freedom Lifestyle: How to Escape Your Comfort Zone of Misery by Curt Mercadante (Amazon link)

Curt’s Podcast

Connect with Curt on LinkedIn

Follow Curt on Twitter

Follow Curt on Instagram

Curt’s YouTube channel

Resources

Endless Referrals: The Go-Giver Way 2-Day Workshop

Sell The Go-Giver Way Audio Program

FREE Sales School Mini-Term: How To Host A Discovery Call That Converts

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141 Successful Selling Online - Kendrick Shope

The Go-Giver Podcast

04/02/19 • 29 min

Sales, Benefits, Business, Features, Why

Summary

Selling is cool ... if you look at it correctly. We’ll briefly explore that in our Thought of the Day. And in our interview segment, Kendrick Shope, a master of selling online, is going to share some immense wisdom on that very topic. That and more on today’s show.

Bob's Thought of the Day

We’ll explore:

Why some people’s negative reaction to selling isn’t about selling itself, but rather about how one personally perceives, understands, or defines selling, even if unconsciously.
What makes selling wonderful: a service you provide FOR another human being, discovering what the other person wants, needs, or desires, and helping them to get it.

Interview with Kendrick Shope

You’ll discover:

Why Kendrick transitioned from traditional sales to mastering and teaching online selling.
Kendrick’s mission to take the “yuckiness” out of selling.
The sales map: pain points + features = benefits.
The “five why” tool to benefits and how it can improve your sales process.
A brief look at the 5 Colors email and social media strategy.

Click to Tweet

Fantastic teaching on Online Selling from @kendrickshope on this episode of The Go-Giver Podcast.
The “five why” tool allows you to self-check your benefits and make sure you are getting to the emotional connection that allows people to take action. @kendrickshope #sales
Discover how to use the “5 Colors” email and social media strategy to improve your online #marketing. @kendrickshope

Interview Links

KendrickShope.com

Checklist: 10 Keys to Double Your Sales

FB LIVE Episode #21 Influential “Ick” Removal

FB LIVE Episode #33 Influential Online Sales

Authentic Selling Podcast

Connect with Kendrick on Facebook

Connect with Kendrick on LinkedIn

Connect with Kendrick on Twitter

Kendrick’s YouTube channel

Resources

The Go-Giver Influencers Facebook LIVE Show

Sell The Go-Giver Way Audio Program

Relationship Marketing: It’s Not About E-Commerce, It’s about R-Commerce

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019 Paying Yourself - Mike Michalowicz

The Go-Giver Podcast

05/24/16 • 23 min

Entrepreneur, Business, Profit, Investing, Sales

Summary

Practically every financial advisor will tell you that if you want to build a healthy nest egg, it’s important to “pay yourself first” as soon as you receive your paycheck. That’s an important principle we’ll discuss in our Thought of the Day. Later in today’s interview, well-known entrepreneur Mike Michalowicz shares his painful discovery that paying yourself first as a business owner is just as important if you want to have a healthy company. He explains why and shares how to do so. That and more on today’s show.

Bob's Thought of the Day

If you’ve ever flown on an airplane, you’ve heard the pre-flight announcement advising that in the event of a loss of cabin pressure, you should put on your own oxygen mask before placing it on your child. This seems counter-intuitive for any parent; what parent wouldn’t want to help their child first? Yet those instructions exist for a reason: you can only help your child when you yourself can breathe; you can only help others when you yourself are healthy.
Any respected financial planning expert would recommend you follow the same principle for your personal finances: as soon as you receive your paycheck, take out the amount you’ve chosen to save or invest before you do anything else. Many experts advise making this an automatic transfer. In fact, that’s the meaning of the word “automatic” in David Bach’s best-selling investment book The Automatic Millionaire.
It’s easy to believe that we’ll take what’s left after paying the rest of our bills and invest it. But more often than not, we don’t follow through with this. If we pay ourselves first, we can learn to adjust our spending.
The principle of paying yourself first works not only in finances, but in other areas of life as well. For instance, respecting others begins with a healthy amount of self-respect. Those who value others genuinely value themselves. This does not contradict the Go-Giver philosophy of focusing on bringing value to others; it simply means that in order to give to others, we must have value to give.
Be sure and have your own act together and there’s a much greater chance that you’ll have more to give others, including the most valuable gift of all ... yourself.

Interview with Mike Michalowicz

Profitability brings stability. If you want to continue serving customers and making a difference through your company or business, you must be financially sustainable.
83% of small businesses (defined as those making $25 million or less in revenue) are surviving week to week. The result is that if they don’t receive a deposit this week, they can’t make payroll or pay expenses.
Mike shares a personal story about coming clean to his family about his financial failure as a younger man. A turning point was when his 9-year-old daughter ran from the room, brought back her piggy bank, and volunteered to help the family.
Profit is not an event; it must become a habit. Every transaction, every moment, and every single thing about your business must facilitate profit. Profit is the result of a series of small wins that add up over time. It’s not one giant event that happens at some point down the road.
The most important question is not “How big is your business?” Rather, it’s “How healthy is your business?” There is a culture of bravado that puts the emphasis on the size of your company rather than its health. However, rapid growth without financial growth will kill your company.
The Profit First philosophy emphasizes flipping the core accounting formula that everyone knows: sales minus expenses = profit. This sounds logical, but it doesn’t work behaviorally. The reason is that in this formula, profit falls last. When something comes last, it gets ignored.
We must flip this formula to this: sales minus profit = expenses. Whenever sales are generated, take a predetermined amount that you want to set aside as profit and put it in a separate checking account. When you take out profit first, you are inherently forcing yourself to become more innovative, find new ways to extract more value from your business with less expenses, become more frugal, and reverse-engineer your profit to make it permanent.

Interview Links

Profit First by Mike Michalowicz

The Pumpkin Plan by Mike Michalowicz

The Toilet Paper Entrepreneur by Mike Michalowicz

MikeMichalowicz.com

013 Technology and Relationships - Terry Brock

The Go-Giver Podcast

04/12/16 • 20 min

Technology, Relationships, People Skills, Influence, Social Media

Episode 13: Technology and Relationships—Terry Brock

Summary

Every day we’re surrounded by smartphones, social media, and many other types of technology. We have access to a greater quantity of communication than ever before. But what about the quality of communication? Does technology help or hurt us in this regard? Or is there a third option? We’ll discuss that in our Thought of the Day. In our interview segment, we’ll be joined by Terry Brock, a technology wizard who will help us see that it’s not about the technology, but about the relationship. That and more on today’s show.

Bob's Thought of the Day

All things being equal, people will do business with, and refer business to, others whom they know, like, and trust. This is true no matter if you’re connecting with people face-to-face or online. It’s all about the relationship, no matter what the medium.
Those “know, like, and trust” relationships can absolutely be built online.
Recent podcast guest Geoff Colvin made an insightful point in his book Humans are Underrated: there is no substitute for human-to-human communication. We are wired to seek out human connection with other people.
As a young television broadcaster, I once asked a news director if he thought the Teleprompter was a great addition to broadcasting or whether it would take away from the authenticity of the communication. His response: It’s neither; it’s a great tool but nothing more.
The same is true for relationships: what matters is not the technology but the relationship itself. Are you always asking yourself how you can best add value to others? If so, you’re on the right track to connect with people. And, via the amazing technology we have today, many of these people will be those you might otherwise never have had the opportunity to meet.

Interview with Terry Brock

It’s vital that we remember to focus on cultivating, building, and maintaining relationships, no matter what the technology.
When you’re getting started, you can provide value by listening to what the other person is looking for. Chris Brogan says we need to grow bigger ears.
Video is a wonderful communication tool because you can make a closer connection with someone. Eyejot is an app that lets you easily send video messages to others.
We have to leverage technology to build relationships through “R-commerce” (relationship commerce). The key is to be real and genuine.
Another great tool is Blab, a livestream video chat platform. People around the world can gather together and talk about topics of common interest.
You can always learn new skills. The most important thing is to focus on people. Everyone can learn to be better at relationships.
When it comes to learning new technology, it’s good to say “not yet” instead of saying “no.” You might not be able to do something right now, but saying “not yet” will give you the seed of encouragement to move forward.

Resources

TerryBrock.com

Terry’s TEDx talk

Klout Matters: How to Engage Customers, Boost Your Digital Influence--and Raise Your Klout Score

Eyejot video

Blab

ConcordiaProject.org JenniferIannolo.com Follow Jennifer on Twitter

GoGiverSpeaker.com

www.burg.com

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044 Women’s Entrepreneurship Day

The Go-Giver Podcast

11/15/16 • 23 min

Women, Entrepreneurs, Business, Leadership, Confidence

Summary

November 18th, 2016 is Women’s Entrepreneurship Day. I thought we could celebrate that by hearing from two women who are not only great friends of mine as well as very successful entrepreneurs, but have also dedicated themselves to empowering women all over the world. First, we’ll speak with Ingrid Vanderveldt of EBW2020 and then, after a quick break, Jennifer Iannolo of the Concordia Project. You’ll want to hear from--and then most likely connect with--both of them. They are both amazing! That and more on today’s show.

Interview with Ingrid Vanderveldt

You’ll discover:

How Ingrid developed a global vision and became a missionary of a different kind.
Why there are specific challenges women face when building a business.
Why a lack of confidence prevents so many women from starting, growing, or scaling a venture.
What you can expect to happen when you get involved with EBW2020.

Links:

EBW2020.com

IngridVandervelt.com

Follow Ingrid on Twitter

Interview with Jennifer Iannolo

You’ll discover:

What it means to have a framework for empowerment, and why it doesn’t mean taking power away from men.
Jennifer’s exciting work in Nepal and how it is helping young women to stand up courageously for their convictions.
The surprising results of Jennifer’s experiment in offering a workshop on “having it all.”
The story behind the Concordia Project’s name, its connection to Roman mythology, and how it is empowering women entrepreneurs..

Links:

Click to Tweet

Join us for Women’s Entrepreneurship Day with @ontheroadwithIV and @foodphilosophy.
Discover how Ingrid Vanderveldt is helping empower women all over the world through @EBW2020. @ontheroadwithIV
Discover how Jennifer Iannolo is helping empower young women entrepreneurs in Nepal and beyond. @foodphilosophy

Resources

Sell The Go-Giver Way Webinar

Go For No! Yes is the Destination, No is How You Get There

017 Reframing the “No’s” - Andrea Waltz

The Go-Giver Podcast

05/10/16 • 19 min

Business, Sales, Failure, Goals, No

Summary

Not many people enjoy hearing the word “no,” but those who can work past it--and correctly reframe it--create the context for the “yesses” that truly count. We’ll discuss that in our Thought of the Day. Later in our interview segment, we’ll chat with Andrea Waltz, who does a magnificent job helping people to reframe those “no’s.” In fact, she’ll even show us how to GO for no. That and more on today’s show.

Bob's Thought of the Day

There are certain things in life that are nearly universal, and one of them is that almost no one likes to be told no. Whether you’re looking for funding for a startup, asking a person out on a date, or presenting your product or service to a potential customer, you always want to hear yes. When someone tells you no, you feel rejected.
Everyone who has been through basic sales 101 training learned that you can’t take no personally because people are saying no to your idea, not to you personally. Even so, being human, iit hurts to be told no.
However, no is a part of life. In fact, what knocks many great potential entrepreneurs and salespeople out of business is NOT hearing the word no. It’s believing that they are the only ones hearing no, especially when they only see others who have obtained the success they want. But they don’t see all the no’s those people heard on their way to their eventual yesses.
If you’re going to be successful, you will hear the word no over and over again. You’ll learn from many of those no’s and make adjustments that get you closer to a yes. Sometimes a no will result from speaking to the wrong person at the wrong time.
Assuming that you have a viable product or service, and that you know how to present it, you’ll be able to work past the no’s to obtain the eventual yesses.

Interview with Andrea Waltz

Andrea talks about the need for an entirely new mindset about the word no. Instead of running from it, we must embrace it. Most people have been trained to avoid the no’s, but we must take the opposite action and embrace them.
We’ve all been taught to set “yes” goals. When we hit a yes goal, we tend to slow down or stop. Instead, set a goal for the number of no’s you want to hear. Focusing on the no’s will change your behavior and help reduce the fear of receiving no’s. As a result, you will enjoy the process more and increase your opportunities.
Sales is not only a numbers (intellectual) game, it’s also an emotional one. “No” goals help you be detached from the outcome, and you feel less pressure to get to a yes. Yes is still the destination, it’s just changing the understanding of how you get there. It’s all about taking a negative reality and putting a positive spin on it.
A great starting point is to be aware of how many no’s you are getting, and then setting a goal for the following week. If you feel a lot of anxiety about getting no’s, start with a goal of one no and build from there.
How do you know when to accept a no and move on? Remember that it’s not about badgering people, it’s about having the right amount of persistence. Most salespeople give up way too soon. Persist and consistently add value to people’s lives and businesses, and get their permission to check back later on. Then be sure to follow up with them.

Interview Links

The Diamond Line book

The Fear Factory book

GoForNo.com

GoForNo.com/Notivation (Notivation monthly ezine)

Twitter.com/GoForNo

Facebook.com/GoForNo

Resources

MaryJaneMapes.com Online E-Learning Crogram: Influential Leader: Rise to Real P.O.W.E.R. in Business & Beyond AlignedLeaderInstitute.com LearnToSpeakLikeAPro.com The Unstoppables: Success Strategies from 12 Top Women Leaders to Supercharge Your Career by Mary Jane Mapes

125 Encouragement & Family Lessons - Mary Jane Mapes

The Go-Giver Podcast

10/23/18 • 24 min

Empathy, Relationships, Family, Excellence, Authenticity

Summary

Has someone ever stood up for you? Especially someone you would not have expected to? How did that make you feel? We’ll look at that in our Thought of the Day. And in our interview segment, we’ll hear encouragement and family lessons from the great Mary Jane Mapes. That and more on today’s show.

Bob's Thought of the Day

We’ll explore:

An encouraging story shared during a group discussion that affected all of profoundly.
How being stood up for can provide one with a true sense of empathy for people who are bullied, as well as simply making them feel worthy and valuable.

Interview with Mary Jane Mapes

You’ll discover:

The powerful lesson Mary Jane learned from her mother about standing up for others.
A touching story about the power of empathy between Mary Jane and her daughter.
A wonderful leadership lesson regarding acting congruently with your values.
Why finishing well doesn’t mean perfection, but the pursuit of excellence in everything.
An insightful quote about kindness, success, and honesty from Mother Teresa.
Why Mary Jane’s favorite topic is authentic relationships.

Click to Tweet

Finishing well means a life that has been well lived. @MaryJaneMapes #relationships
Being others-centered is much more powerful than being self-centered. @MaryJaneMapes #relationships
I’d rather end up with a life of #discipline than a life of regret. @MaryJaneMapes #relationships

Interview Links

You CAN Teach a Pig to Sing: Create Great Relationships ... with Anyone, Anytime, Anywhere by Mary Jane Mapes The Art of Fielding Questions with Finesse by Mary Jane Mapes

Mary Jane’s Blog Hire Mary Jane to Speak

Connect with Mary Jane on Facebook

Connect with Mary Jane on LinkedIn

Follow Mary Jane on Twitter

Mary Jane’s YouTube channelResources

The Go-Giver Influencers Facebook LIVE Show

Order The Go-Giver Influencer

Sell The Go-Giver Way Audio Program

The Rabbi & The Shrink Podcast

123 Crisis Ready!

The Go-Giver Podcast

10/09/18 • 30 min

Summary

We all make mistakes. The question is, how do we handle them? We’ll look at that in our Thought of the Day. And in our interview segment, we’ll take a fascinating look--on a much larger scale--at crisis management and preparedness. While this is indeed important for large companies, it’s JUST as important for ALL of us to know and understand, as well. That and more on today’s show.

Bob's Thought of the Day

We’ll explore:

Why it’s important to learn from past mistakes (both our own and those of others).
The difference between mistakes we learn from, and those we don’t.
Several steps to make things right after you make a mistake.

Interview with Melissa Agnes

You’ll discover:

Why we all need to be crisis-ready.
The three pieces of information your team must understand in order to be crisis-ready.
The importance of understanding how a CRP (Crisis Response Penalty) works, and examples from United Airlines.
The vital difference between a crisis and an “issue.”
Why the year 2009 changed the landscape of crisis management.
Why no single customer is statistically insignificant.
A key crisis-ready rule: People above process and bottom line, always.
Why successful crisis management requires simultaneous effective action and effective communication.
Why there is no such thing as a social media crisis.

The Crisis-Ready Model:

Audit
Understand
Identify
Design
Implement

Click to Tweet

The longer an organization takes to effectively respond to a negative event, the more #trust and credibility with their stakeholders they lose. @melissa_agnes
Successful #crisis management requires simultaneous effective action and effective #communication. @melissa_agnes
There is no such thing as a social media #crisis. @melissa_agnes

Interview Links

Resources

171 Grappling with the Gray - Rabbi Yonason Goldson

The Go-Giver Podcast

02/16/21 • 25 min

Ethics, Relationships, Business, Morality, Decisions

Summary

Deep within our hearts, we always know what the right thing to do is, don’t we? Or do we? We’ll look at that in our Thought of the Day. And in our interview segment, Rabbi Yonason Goldson joins us with some ancient wisdom that will help us to navigate through those often gray areas that life sets before us. That and more on today’s show.

Bob’s Thought of the Day

We’ll explore:

Some examples of what are known as “moral dilemmas.”
An example of an ethical dilemma from the book, Grappling with the Gray.

Interview with Rabbi Yonason Goldson

You’ll discover:

Why it’s not always about knowing what the right thing to do is.
The purpose of study: to learn how to think in an ethical way.
The difference between the ethical and the legal.
Why we are sometimes resistant to do the right things.
Why compliance can be the enemy of ethics.
The importance of refining yourself so you can consistently do the right things.
Why relationships are the bedrock of success in every aspect of our lives.

Click to Tweet

“There’s no app for being ethical.”~ @yonasongoldson #ethics
“It’s not a question of always knowing what the right thing to do is. It’s knowing how to approach complex situations and do the best we can to get to the most equitable and ethical resolution.”~ @yonasongoldson #ethics
“Legal is not necessarily the same as ethical. The last refuge of unethical is ... ’But it’s not illegal.’”~ @yonasongoldson #ethics

Interview Links

Rabbi Goldson’s website

Grappling with the Gray: An Ethical Handbook for Personal Success and Business Prosperity by Rabbi Yonason Goldson

Proverbial Beauty: Secrets for Success and Happiness From the Wisdom of the Ages by Rabbi Yonason Goldson

Rabbi Goldson’s blog

Rabbi Goldson’s speaking page

Rabbi Goldson’s TEDx Talk

Ethical Masterclass Series

Connect with Rabbi Goldson on LinkedIn

Connect with Rabbi Goldson on Facebook

Follow Rabbi Goldson on Twitter

Follow Rabbi Goldson on Instagram

Follow Rabbi Goldson on TikTok

Rabbi Goldson’s YouTube channel

Resources

Endless Referrals: The Go-Giver Way

Order The Go-Giver

Order The Go-Giver Leader