013 Technology and Relationships - Terry Brock
04/12/16 • 20 min
Technology, Relationships, People Skills, Influence, Social Media
Episode 13: Technology and Relationships—Terry Brock
Summary
Every day we’re surrounded by smartphones, social media, and many other types of technology. We have access to a greater quantity of communication than ever before. But what about the quality of communication? Does technology help or hurt us in this regard? Or is there a third option? We’ll discuss that in our Thought of the Day. In our interview segment, we’ll be joined by Terry Brock, a technology wizard who will help us see that it’s not about the technology, but about the relationship. That and more on today’s show.
Bob's Thought of the Day
- All things being equal, people will do business with, and refer business to, others whom they know, like, and trust. This is true no matter if you’re connecting with people face-to-face or online. It’s all about the relationship, no matter what the medium.
- Those “know, like, and trust” relationships can absolutely be built online.
- Recent podcast guest Geoff Colvin made an insightful point in his book Humans are Underrated: there is no substitute for human-to-human communication. We are wired to seek out human connection with other people.
- As a young television broadcaster, I once asked a news director if he thought the Teleprompter was a great addition to broadcasting or whether it would take away from the authenticity of the communication. His response: It’s neither; it’s a great tool but nothing more.
- The same is true for relationships: what matters is not the technology but the relationship itself. Are you always asking yourself how you can best add value to others? If so, you’re on the right track to connect with people. And, via the amazing technology we have today, many of these people will be those you might otherwise never have had the opportunity to meet.
Interview with Terry Brock
- It’s vital that we remember to focus on cultivating, building, and maintaining relationships, no matter what the technology.
- When you’re getting started, you can provide value by listening to what the other person is looking for. Chris Brogan says we need to grow bigger ears.
- Video is a wonderful communication tool because you can make a closer connection with someone. Eyejot is an app that lets you easily send video messages to others.
- We have to leverage technology to build relationships through “R-commerce” (relationship commerce). The key is to be real and genuine.
- Another great tool is Blab, a livestream video chat platform. People around the world can gather together and talk about topics of common interest.
- You can always learn new skills. The most important thing is to focus on people. Everyone can learn to be better at relationships.
- When it comes to learning new technology, it’s good to say “not yet” instead of saying “no.” You might not be able to do something right now, but saying “not yet” will give you the seed of encouragement to move forward.
Resources
Relationship Marketing: It’s Not About E-Commerce, It’s about R-Commerce
Klout Matters: How to Engage Customers, Boost Your Digital Influence--and Raise Your Klout Score
Technology, Relationships, People Skills, Influence, Social Media
Episode 13: Technology and Relationships—Terry Brock
Summary
Every day we’re surrounded by smartphones, social media, and many other types of technology. We have access to a greater quantity of communication than ever before. But what about the quality of communication? Does technology help or hurt us in this regard? Or is there a third option? We’ll discuss that in our Thought of the Day. In our interview segment, we’ll be joined by Terry Brock, a technology wizard who will help us see that it’s not about the technology, but about the relationship. That and more on today’s show.
Bob's Thought of the Day
- All things being equal, people will do business with, and refer business to, others whom they know, like, and trust. This is true no matter if you’re connecting with people face-to-face or online. It’s all about the relationship, no matter what the medium.
- Those “know, like, and trust” relationships can absolutely be built online.
- Recent podcast guest Geoff Colvin made an insightful point in his book Humans are Underrated: there is no substitute for human-to-human communication. We are wired to seek out human connection with other people.
- As a young television broadcaster, I once asked a news director if he thought the Teleprompter was a great addition to broadcasting or whether it would take away from the authenticity of the communication. His response: It’s neither; it’s a great tool but nothing more.
- The same is true for relationships: what matters is not the technology but the relationship itself. Are you always asking yourself how you can best add value to others? If so, you’re on the right track to connect with people. And, via the amazing technology we have today, many of these people will be those you might otherwise never have had the opportunity to meet.
Interview with Terry Brock
- It’s vital that we remember to focus on cultivating, building, and maintaining relationships, no matter what the technology.
- When you’re getting started, you can provide value by listening to what the other person is looking for. Chris Brogan says we need to grow bigger ears.
- Video is a wonderful communication tool because you can make a closer connection with someone. Eyejot is an app that lets you easily send video messages to others.
- We have to leverage technology to build relationships through “R-commerce” (relationship commerce). The key is to be real and genuine.
- Another great tool is Blab, a livestream video chat platform. People around the world can gather together and talk about topics of common interest.
- You can always learn new skills. The most important thing is to focus on people. Everyone can learn to be better at relationships.
- When it comes to learning new technology, it’s good to say “not yet” instead of saying “no.” You might not be able to do something right now, but saying “not yet” will give you the seed of encouragement to move forward.
Resources
Relationship Marketing: It’s Not About E-Commerce, It’s about R-Commerce
Klout Matters: How to Engage Customers, Boost Your Digital Influence--and Raise Your Klout Score
Previous Episode
012 Very Young Entrepreneurship - Gabrielle Jordan
Young Entrepreneurs, Mindset, Habits, Mentoring, Adding Value
Episode 12: Very Young Entrepreneurship—Gabrielle Jordan
Summary
Entrepreneurship is the engine that drives all prosperity in any market-based economy. Children, as the saying goes, are indeed our future. When you put the two of them together--children and entrepreneurship--you have a powerful combination. We’ll discuss that in our Thought of the Day. And later in our interview segment, we’ll hear from a very successful entrepreneur who was very young when she started, and still is! She is already an author and podcast host aside from her ... regular job. That and more on today’s show.
Bob's Thought of the Day
- Cameron Johnson was just nine years old when he started his first business, a greeting card company, with $50 and a home computer. At age eleven he started selling Beanie Babies on eBay, and by age thirteen he was the second-largest Beanie Baby retailer online, netting $50,000 that year. He made his first million before graduating from high school.
- When I spoke to a group of middle school students recently, I emphasized that making money isn’t the most important reason for starting a business. Rather, it’s knowing that you’re doing something productive, adding value to others, and creating good habits.
- It’s also an excellent way for a young person to develop skills and habits that will benefit the individual for a lifetime.
Interview with Gabrielle Jordan
- Gabrielle started her business at age seven. She had always loved her Mom’s jewelry, so she learned how to make jewelry from a YouTube tutorial, sought out suppliers on the internet, and began selling jewelry to other kids.
- Gabrielle is now fifteen years old and owner of Jewelz of Jordan. She is an author, speaker, frequent media guest, and co-founder of ExCEL Youth Mentoring Institute.
- A proper mindset is vital because that’s where your success begins. If you don’t have a strong mind, you won’t be successful and reach your goals.
- Even if you’re not in love with your product or service, you can still learn from the process and appreciate the opportunity to learn and grow.
- It’s important to create a business plan and establish your mission and goals. Every young person should have a plan for what they want to accomplish and how to get there.
- Beware of “dream killers,” people who believe you’re going to fail and will tear you down. When other try to kill your dreams with their words, you have the power to decide whether it means something and has any effect on you.
- Take the initiative to find role models and mentors. Don’t be afraid to ask others for help or tips. It’s up to you to find people who can help you.
Resources
ExCel Youth Mentoring Institute
Next Episode
014 People Smarts - Dave Kerpen
Relationships, People Skills, Success, Encouragement, Trust
Summary
People skills are so often the differentiator between the talented person who is reasonably successful, and the incredibly successful person who creates buy-in and commitment from everyone around them. Fortunately, these people skills can be learned, although they must ultimately come from the heart. We’ll discuss that in our Thought of the Day. Then in our interview segment, we’ll be joined by star entrepreneur and bestselling author Dave Kerpen, whose newest book just happens to be titled The Art of People. That and more on today’s show.
Bob's Thought of the Day
- Success in both business and life is based on roughly 15% technical skill and 85% people skills. (Dale Carnegie mentioned this in his classic How to Win Friends and Influence People.)
- Technical skills and talent are vital, but will only get you so far. Often, those with great talent and poor people skills are working for those with adequate talent and great people skills.
- Whether this is “fair” or not, it’s a principle that has stood the test of time. And like any natural law, you can embrace it or you can deny it. What you cannot do is alter it. The person who goes the furthest is the one who can not only get along with others, but also become someone whom others like and trust. And who can consistently create buy-in for their ideas.
- As a young man, Benjamin Franklin understood that the best way to achieve success was not by being sharp and sarcastic, and making others wrong. He grasped that he would be much more effective as a result of improving his people skills. This self improvement process was detailed both in Franklin’s autobiography, and Walter Isaacson’s biography, Benjamin Franklin.
- You can have every positive success attribute working for you, but if you can’t work and play well with others, and relate to them in a way that can positively influence their thoughts and actions, you will severely limit your success.
- On the other hand, if you can conduct yourself in a way that makes others feel good about themselves, and about you, then you’re in a position to make a positive difference in their lives.
- It’s true that there are those who have achieved great financial success despite a lack of people skills. Yet many of these people have personal relationships that are a mess.
- The single greatest people skill is a highly developed and authentic interest in the other person.
Interview with Dave Kerpen
- Trust is everything in business. You can’t do business with people you can’t trust. There is a time and a place for negotiation, but when it errs on the side of dishonesty, it’s very difficult to restore that trust.
- It’s important to pay attention to the people around you. If they are “bluffing,” they will show it through their gestures, speeding up their speech, and other clues. Dave goes into much more detail about this in his book The Art of People.
- Be distinctive, unique, and creative!
- Dave shares a compelling story about how he landed the Burger King account when he worked for Disney Radio as a young man. We all know the value of persistence, but it’s hard to put it into practice.
- Dave shares key insights about mirror neurons. At the cellular level, we respond to the mood of the person speaking to us. If that person is in a good mood, we pick up that energy. The opposite is true as well. People’s moods are literally contagious.
- We have to get in a good mood to be effective, persuasive, and inspiring. To get yourself in a good mood, practice gratitude and acts of kindness. Those are the most powerful drugs on the planet. Dave shares an example of holding open the door for a few people, a simple gesture than can impact both yourself and others.
- What works best, criticism or encouragement? Encouragement and praise work, but criticism doesn’t. When you see behavior in others that needs to be corrected, coach them privately rather than criticize them publicly. Criticism can have a negative long-term impact.
Interview Links
The Art of People by Dave Kerpen
Likeable Social Media by Dave Kerpen
Resources
How to Win Friends and Influence People by Dale Car...
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