The How of Business - How to start, run & grow a small business.

How to conduct product development with Henrik Johansson, co-founder and CEO of Gembah, a product development platform and marketplace. Gembah’s platform connects you with leading Product Designers, Manufacturers, and Supply Chain Experts from across the globe to streamline and simplify how you get your products made. From design to sourcing, Gembah guides you through everything your small business needs to scale product development. User of Gembah's platform includes Amazon Sellers and other e-commerce brands.

Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, resources and trusted service partners for small business owners and entrepreneurs at our website.

Lessons from The Art of Shaving: starting, growing, and selling The Art of Shaving company.

Show Notes Page: https://www.thehowofbusiness.com/547-eric-malka-the-art-of-shaving/

On this episode, Henry Lopez is joined by Eric Malka, co-founder of the luxury men’s grooming brand The Art of Shaving and author of On the Razor’s Edge.

Eric shares his incredible entrepreneurial journey, from starting with just $15,000 to building a globally recognized brand that was ultimately acquired by Procter & Gamble.

Eric dives into:

• The importance of starting small and thinking big.
• How constraints can spark innovation and lead to success.
• The critical role of branding and intellectual property in building value.
• Why prudence, patience, and timing are essential for sustainable growth.
• The role of luck and how to position yourself to seize opportunities.

He also reflects on key lessons learned from both successes and failures, offering actionable advice for aspiring entrepreneurs and business owners.

"Brands are more valuable than companies, and IP is the most valuable aspect of your brand." – Eric Malka

Whether you're just starting your entrepreneurial journey or looking to scale your small business, this episode is packed with insights to inspire and guide you.

This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

The 6 Stages of Successful Employee On-Boarding for small businesses. How to create an effective on-boarding process that sets new hires and contractors up for long-term success.

Show Notes Page: https://www.thehowofbusiness.com/542-employee-on-boarding/

Go to the Show Notes to download the free Employee On-Boarding Guide.

In this episode of The How of Business podcast, Henry Lopez dives deep into the essential strategies for creating a robust employee onboarding process tailored for small business owners.

Employee onboarding is not just about the first day - it’s about setting new hires, including contractors, up for long-term success.

From pre-hire preparation to ongoing support, Henry breaks down the six key stages of effective onboarding, offering practical tips to ensure new team members feel welcomed, engaged, and productive from the start.

Some of the critical benefits discussed include improved employee retention, enhanced productivity, and clarity in role expectations.

Henry highlights the importance of a well-prepared first day, structured training, regular performance check-ins, and continuous feedback. He also shares insights on avoiding common pitfalls, such as overwhelming new hires, and emphasizes how a smooth onboarding process can strengthen the culture of a small business.

Listeners will learn how to develop a structured approach that fosters clear communication, effective training, and consistent feedback.

Whether you’re looking to enhance your existing program or build one from scratch, this episode is packed with actionable advice to help you create a seamless onboarding experience that boosts productivity and retention for your small business.

This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Randy’s entrepreneurial journey, insights on scaling a small business, and the importance of making customers the hero by addressing their deeper needs and solving bottlenecks to achieve lasting success.

Show Notes Page: https://www.thehowofbusiness.com/553-randy-shaw-scaling-your-business/

In this episode of The How of Business podcast, Henry Lopez interviews Randy Shaw, a seasoned entrepreneur and founder of BRYTESIGHT, a leading technology design consulting firm.

Randy shares his inspiring entrepreneurial journey, from his psychology and pre-med studies at Yale to professional soccer and eventually becoming a business owner. He offers valuable insights into scaling a business, building a strong team, and the importance of focusing on customer success.

Key topics include:

• Randy’s transition from corporate roles to launching BRYTESIGHT and scaling it to multiple U.S. locations and Europe.
• The importance of making your customer the hero of the story, inspired by Donald Miller's Building a StoryBrand. Randy advises, “Always make your customer the hero of the story. You're Yoda, guiding Luke Skywalker to become a Jedi and win the day.”
• Strategies for entering new markets and creating strong B2B relationships with architects, project managers, and contractors.
• Lessons on identifying bottlenecks and using them to drive operational improvements, influenced by The Goal and Critical Chain by Eliyahu Goldratt. Randy emphasizes, “There will always be a bottleneck. It's like the horizon—you never reach it. Instead, focus on moving it and optimizing as you go.”
• Advice for entrepreneurs: follow your passion, embrace the process, and balance detailed planning with action.

Randy encourages entrepreneurs to focus on the internal drivers of their customers, not just external factors like cost. He explains, “Customers buy for internal reasons like risk, achievement, or making their lives easier. If you focus on solving those deeper needs, you’ll win their trust and loyalty.”

This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

How to take control of your time, and trade stress, overwhelm and anxiety for peace, freedom and clarity, with Andrew Hartman.

Show Notes Page: https://www.thehowofbusiness.com/545-andrew-hartman-take-control/

Andrew Hartman introduces the "Time Boss" framework to help small business owners regain control over their time by setting boundaries, prioritizing tasks, and incorporating "whirlwind time" to manage daily interruptions.

Andrew shares time management and productivity improvement tips and techniques for small business owners. He also introduces his time operating system designed to multiply your time. By adopting weekly planning and reflection habits, entrepreneurs can reduce stress and sustainably increase productivity without overworking.

Andrew Hartman is the Founder of Time Boss, a training organization helping leaders and their teams take control of their time to get more done with less stress and anxiety. He founded Time Boss after burning out several times over, even losing his sense of smell for a season. He has taken all he has learned over the years to build a system to help business leaders avoid the same mistakes and chaos.

This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com