Digital Marketing Made Simple with Jennie Lyon
Jennie Lyon
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#102 - How to Create a SIX Figure Business Using Leadpages
Digital Marketing Made Simple with Jennie Lyon
06/14/22 • 13 min
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So you’re ready to build or upgrade your website, and you want something that will help you capture new clients, impress your existing ones, and build a strong brand presence, but you’re overwhelmed with the choices available online.
In today’s episode, How to Create a SIX Figure Business Using Leadpages, Jennie Lyon will open your eyes to a little gem called Leadpages and how it’s got everything you need to make a real splash online!
What you will learn:
1. Leadpages is a great tool to increase conversions and grow your lists
2. Having real-time conversion data helps you make better landing pages
3. You still need a dedicated email marketing service once you’ve collected your dedicated subscriber lists
4. Leadpages has a 14-day trial, and you should definitely try it out!
Links For This Episode:
- How a Professional Landing Page Can Boost Your Sales
- Leadpages Marketing Resources Guide
- Set up a FREE call with Jennie Lyon today!
Get in touch with Jennie:
06/14/22 • 13 min

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#100 - My Best 5 Grow-Your-Business Tips From 100 Episodes of Digital Marketing Made Simple!
Digital Marketing Made Simple with Jennie Lyon
05/31/22 • 18 min
Business advice is EVERYWHERE. What advice is worth listening to? Which advice is appropriate to consider for your specific business? I'm Jennie Lyon, and today I'm celebrating 100 episodes of Digital Marketing Made Simple! I've gone back through my previous podcasts to find the advice that resonated with the broadest pool of you beautiful listeners for a bit of a retrospective of the best advice I can give you to triage your business today!
In today’s episode, My Best 5 Grow-Your-Business Tips From 100 Episodes of Digital Marketing Made Simple!, you will learn:
- The value of interacting with your Instagram audience
- Why it’s a mistake to overlook strong SEO across your online presence
- How you can save time and money by working with a digital marketing team
Links For This Episode:
Get in touch with Jennie:
05/31/22 • 18 min
#95 - Why Editorial & Social Media Calendars Create Tremendous Growth + Free Templates!
Digital Marketing Made Simple with Jennie Lyon
04/19/22 • 14 min
Jennie Lyon takes the anxiety out of planning your social media content with the help of her editorial and social media marketing calendars. By committing to one new piece of content per week, you’ll transform your engagement and see exponential growth across your social platforms!
In today’s episode, I am going to show you: Why Editorial & Social Media Calendars Create Tremendous Growth + Free Templates!
What you will learn:
- The value of creating and sticking to an editorial and social media marketing calendar
- Why it’s essential to create at minimum one new piece of content per week
- How to turn one new piece of content into multiple posts across all of your social media platforms
- Why consistency is key to growing your online presence
Links For This Episode:
- 3-Month Content Calendar Template
- Social Media Marketing Calendar
- The Art of Social Media
- Schedule a Consultation
Get in touch with Jennie:
04/19/22 • 14 min
#98 - How Growing And Cultivating Your Email List Generate New Leads
Digital Marketing Made Simple with Jennie Lyon
05/10/22 • 17 min
Jennie Lyon takes the mystery out of cultivating your email lists and explains how you can generate new leads by curating your subscribers’ experience with every email blast you send out!
In today’s episode, I explore cultivating your email list and why it’s such an important tool for growing your audience and business!
What you will learn:
- Email lists are collections of email addresses from people who have (hopefully!) agreed to receive email content from you.
- Email lists are still the best way to interact with interested clients.
- Letting potential subscribers make an informed decision will prevent high turnover and encourage list growth over time.
- Offering a free starter pack of insight into your skillset is a great way to encourage lead generation and convert subscribers into clients.
- Subscribing should be as accessible and quick as possible and should be available at every point of public interaction you have!
- Use contests and giveaways to reward current subscribers, not potential ones.
- Check-in with your email list regularly, offer opportunities for feedback, and the opportunity to opt-out guilt-free.
Links For This Episode:
Get in touch with Jennie:
05/10/22 • 17 min
#97 - Earn More Money Quickly With a Targeted Sales Funnel!
Digital Marketing Made Simple with Jennie Lyon
05/02/22 • 14 min
Jennie Lyon lays out the facts about the value of sales funnels and why you need to create a clear, concise path from interest to purchase for your potential clients and buyers! Learn how to remove the obstacles to purchase that are in your clients’ way and make it as easy as possible for them to commit to purchase!
In today’s episode, Jennie explains the value of building a dedicated sales funnel and how important it is to take charge of your audience’s purchasing journey from Awareness to Action!
What you will learn:
- You have to tell your audience you exist and assure them that you are the best place for them to go to solve their problem.
- It’s your responsibility and privilege to make the path from Awareness to Action as seamless as possible for your potential clients!
- Issues, undue barriers, and errors in your point of purchase reflect directly on you and your product, so curate their experience.
- Sometimes a client is ready to commit to the purchase but gets sidetracked or interrupted. Have a plan in place to recapture them!
Links For This Episode:
Get in touch with Jennie:
05/02/22 • 14 min
#96 - 6 Steps To Create An Ideal Week for Optimal Productivity & Focus + Free Template
Digital Marketing Made Simple with Jennie Lyon
04/26/22 • 14 min
Jennie Lyon explains the value in creating and maintaining an effective schedule calendar to both curate your attention toward all of the important corners of your business affairs, and also reveal opportunities to shift necessary but time-consuming tasks to a dedicated digital marketing team so that you can focus on your most favorite parts of running your business!
What you will learn:
- How to build and prioritize a schedule calendar for your business
- How schedules help you discover opportunities to improve efficiency
- That your health should be prioritized and scheduled into your work day just like any other task essential to maintaining your business
- How Digital Marketing teams can take time-intensive tasks off your plate so you can focus on growing your business
Links For This Episode:
Get in touch with Jennie:
04/26/22 • 14 min
#99 - Not Sure What's Working in Your Marketing - Our Audit/Strategy Can Help!
Digital Marketing Made Simple with Jennie Lyon
05/19/22 • 12 min
Jennie Lyon dives deep into the world of marketing your business and into the cracks of your marketing plan to figure out what commonly goes wrong when planning a marketing campaign, and how you can focus your attention on specific opportunities to make sure your marketing campaign does what you’re hoping it will do!
In today’s episode, “Not Sure What's Working in Your Marketing - Our Audit/Strategy Can Help!”, you’ll learn:
- How to approach or pivot your marketing direction
- When it’s time to consider hiring a professional marketing team
- The value of a full audit of your business’s online presence
- How a dedicated digital marketing team can focus and execute stellar marketing that will draw in new clients and grow your business!
Links For This Episode:
Get in touch with Jennie:
05/19/22 • 12 min
#94 - How To Boost Your Funnel with Cold Outreach Marketing
Digital Marketing Made Simple with Jennie Lyon
04/12/22 • 12 min
In this new era, business owners need to be aware of the many stages their business may be in and of what it is they need to use. Cold emailing has been called spam in the past, but it is crucial for any business that needs to get attention or expand. It works because readers have control.
In today’s episode, I am going to walk you through the process: How To Boost Your Funnel with Cold Outreach Marketing.
What you will learn:
- Build a list of potential clients
- Add in A/B split testing into your email strategy
- Put the tools to work! Use cold outreach email marketing tools
- Provide value right away & capture interested PC's into your ecosystem
Links For This Episode:
Get in touch with Jennie:
04/12/22 • 12 min
#93 - How To Build A Passive Income Stream Through Products
Digital Marketing Made Simple with Jennie Lyon
04/05/22 • 14 min
Who doesn't want to make money while you sleep? I mean, we all do. There's nothing more rewarding than waking up, checking your phone, and cha-ching - you've got more money in the bank!
I've been using passive income strategies for years, and I've found that products are an excellent option. However, if you don't take some necessary steps, your product will probably end up sitting on a sales page or in your shop collecting dust.
I know you've put in the hard work. Time to sit back and watch the sales roll in, right? Not so fast. Just because you have a product doesn't mean people will automatically start buying it every day. Unless you take the proper steps, your product won't make any money.
In today’s episode, I am going to walk you through the process: How To Build A Passive Income Stream Through Products. What you will learn:
- The Secrets of Passive Income; Make Money While You Sleep
- What are Info Products: Products made up of pieces of information that are then sold on your site or social media platforms.
- How To Use Affiliate Products: Make money by recommending products you like and get paid when someone else buys them.
- The Ins and Outs of Physical Products: Products stored somewhere and usually fulfilled by a dropshipping company.
- What the heck are Attention Products: Attention-monetizing in the 21st century is an essential strategy for businesses to consider.
Links For This Episode:
How to Pivot Your Business Online
Get in touch with Jennie:
04/05/22 • 14 min
#101 - How To Maximize Workforce Productivity With Flex Time Days & Weeks
Digital Marketing Made Simple with Jennie Lyon
06/08/22 • 14 min
In today’s episode, How To Maximize Workforce Productivity With Flex Time Days & Weeks, Jennie Lyon explains the value in non-traditional scheduling structures and how you can utilize them to turn your workforce’s improved morale and work/life balance into maximum productivity for your business!
By the end of this episode, you will learn:
- Rigid schedules are a source of unnecessary workforce stress
- Empowering your employees to make their own schedules improves productivity during the workday
- Take advantage of digital connectivity, but only during when employees are “on the clock”
- In-Person meetings are rarely for the benefit of employees
Links For This Episode:
Get in touch with Jennie:
06/08/22 • 14 min
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FAQ
How many episodes does Digital Marketing Made Simple with Jennie Lyon have?
Digital Marketing Made Simple with Jennie Lyon currently has 168 episodes available.
What topics does Digital Marketing Made Simple with Jennie Lyon cover?
The podcast is about Marketing, Entrepreneurship, Podcasts, Online Marketing, Small Business, Entrepreneurs, Digital Marketing and Business.
What is the most popular episode on Digital Marketing Made Simple with Jennie Lyon?
The episode title '#102 - How to Create a SIX Figure Business Using Leadpages' is the most popular.
What is the average episode length on Digital Marketing Made Simple with Jennie Lyon?
The average episode length on Digital Marketing Made Simple with Jennie Lyon is 18 minutes.
How often are episodes of Digital Marketing Made Simple with Jennie Lyon released?
Episodes of Digital Marketing Made Simple with Jennie Lyon are typically released every 7 days.
When was the first episode of Digital Marketing Made Simple with Jennie Lyon?
The first episode of Digital Marketing Made Simple with Jennie Lyon was released on Jun 10, 2020.
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