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B2B Marketing and More With Pam Didner

B2B Marketing and More With Pam Didner

Pam Didner

Do you want to fulfill your true marketing potential? In “B2B Marketing and More With Pam Didner,” you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation, and more. As a B2B Marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce. In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar! For more information, visit pamdidner.com.
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Top 10 B2B Marketing and More With Pam Didner Episodes

Goodpods has curated a list of the 10 best B2B Marketing and More With Pam Didner episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to B2B Marketing and More With Pam Didner for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite B2B Marketing and More With Pam Didner episode by adding your comments to the episode page.

B2B Marketing and More With Pam Didner - 215 - ft. Robert Rose: The Myth of the Empowered Buyer

215 - ft. Robert Rose: The Myth of the Empowered Buyer

B2B Marketing and More With Pam Didner

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06/07/22 • 19 min

Hey, big hello from Raleigh, North Carolina. Welcome to another episode of B2B Marketing and More with Pam.

I have a very good friend joining me, Robert Rose, Chief Strategist of Content Marketing Institute. Robert and I have known each other for at least, I would say, 10 years.

Today, we are going to talk about our favorite topic - the B2B buyers.

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If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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Hello, from Portland, Oregon. Welcome to another episode of B2B Marketing & More. My guest is Steve Kearns, Head of Blog and Social Media Marketing for LinkedIn Marketing Solutions.

Today's episode is about scaling global business with a centralized content strategy. We had such a great conversation while recording the show, so I decided to break it into two parts. So, if you want to scale your content across regions, stay tuned for Part 2, to hear more of the business nuggets.

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If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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A big hello from Raleigh, North Carolina. Welcome to another episode of B2B Marketing & More with Pam. Christina Del Villar is my guest today.

Christina is a B2B marketer, speaker, and author of the Sway book about marketing strategy, revenue and growth.

Our topic today is about communicating marketing to the C-Suite. As we all know, marketing tends to be very complicated, and many marketers have a hard time helping their C-Suite understand marketing’s impact.

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If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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A big hello from Portland, Oregon. Welcome to another episode of B2B Marketing & More. I had a fantastic conversation with Steve Kearns, Head of Blog and Social Media Marketing for LinkedIn Marketing Solutions.

Steve shared his experience, including lessons learned in a blog migration. I captured a big chunk of it in Part 1. And now, here’s Part 2, and we’re going to talk about social media marketing, blog writing and more.

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If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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B2B Marketing and More With Pam Didner - 220 - SOLO: Confused About ICP and Buyer Persona? Here’s A Crash Course
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07/26/22 • 6 min

A big hello from Raleigh, North Carolina. Welcome to another SOLO episode where I answer a common B2B marketing question people always ask during my sessions and workshops.

That question is: what is the difference between ICP (Ideal Customer Profile) and Buyer Persona? Then, the next question is when and where to use an ICP and Buyer Persona?

In today’s episode, I will:

  1. Cover the differences between the two
  2. Give specific examples of when to use ICP and buyer personas

So, what are the differences between ICP and Buyer Personas?

—————

If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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B2B Marketing and More With Pam Didner - 204 - ft. Carla Johnson: How to Encourage Innovation in Your B2B Business
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02/22/22 • 33 min

A big hello from Portland, Oregon. Welcome to another episode of B2B Marketing & More. We are going to talk about innovation today. My guest today is Carla Johnson. She is a marketing and innovation strategist, keynote speaker, and author of ten books.

In her latest book RE:Think Innovation, Carla breaks down the exact process that the world's most prolific innovators use to consistently come up with great ideas.

Tune in to learn how to encourage innovation in your B2B business.

—————

If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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B2B Marketing and More With Pam Didner - 207 - ft. Kayla Graham: Sales and Marketing Alignment for Startups
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03/15/22 • 28 min

A big hello from Raleigh, North Carolina and welcome to another episode of B2B Marketing & More.

Today I have a special guest - Kayla Graham. Kayla is the Operations Manager, wears multiple hats and is responsible for a company called Content Callout. She also does a lot of day-to-day internal operations, covering external-facing operations at the same time.

Our key focus in this episode is on startups, marketing and sales alignment, and how to optimize it for startup companies

Learn more about sales and marketing alignment for startups.

—————

If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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B2B Marketing and More With Pam Didner - 209 - ft. Darrell Alfonso: How Marketing Automation Empowers the Next-Gen Marketers
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04/05/22 • 28 min

Hello, and welcome to another episode of B2B Marketing & More. I have a return guest this time: Darrell Alfonso, a global marketing operations manager at Amazon Web Services, martech instructor and speaker.

I interviewed Darrell back in 2020, about marketing automation and what makes it a must-have for modern marketers. Obviously, many things have changed in the past one and a half years. So I invited Darrell back, and we're going to have a little chat about marketing automation and some of his changes in both professional and personal life.

Tune in to learn how marketing automation empowers the next generation of marketers.

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If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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B2B Marketing and More With Pam Didner - 210 - SOLO: How To Build Better Communication With Your Sales Team
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04/19/22 • 7 min

A big hello from Raleigh, North Carolina. It's time for another solo episode. Today's topic is about building better communication with sales and setting clear expectations.

After listening to this episode, you'll know exactly what you need to do to navigate the process easily.

Learn how to build better communication with your sales team.

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If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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B2B Marketing and More With Pam Didner - 42 - What have I been working on

42 - What have I been working on

B2B Marketing and More With Pam Didner

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06/21/18 • 5 min

I had coffee with a friend, Maria, last week. We haven’t seen each for almost 2 years. I was very excited to see her. After catching up with talk about our family and kids, she asked me: Pam, what have you been working on lately?

Well, that’s a good question. What have I been working on? How would you answer that question when someone asks you what have you been working on?

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If you want to chat, reach out on any social media channels or email me at [email protected].

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.

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FAQ

How many episodes does B2B Marketing and More With Pam Didner have?

B2B Marketing and More With Pam Didner currently has 229 episodes available.

What topics does B2B Marketing and More With Pam Didner cover?

The podcast is about Marketing, Management, Martech, Podcasts, Digitalmarketing, Sales, Business and B2B.

What is the most popular episode on B2B Marketing and More With Pam Didner?

The episode title '137 - ft. Neal Schaffer: Should Influencer Marketing Be Part of Your Marketing Mix' is the most popular.

What is the average episode length on B2B Marketing and More With Pam Didner?

The average episode length on B2B Marketing and More With Pam Didner is 13 minutes.

How often are episodes of B2B Marketing and More With Pam Didner released?

Episodes of B2B Marketing and More With Pam Didner are typically released every 7 days.

When was the first episode of B2B Marketing and More With Pam Didner?

The first episode of B2B Marketing and More With Pam Didner was released on Aug 23, 2017.

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