S1E1 - Generalist vs Specialist - Our Marketing Journeys
09/23/20 • 12 min
In our first episode we take a trip down memory lane and discuss how we’ve ended up in our current roles - what we studied, where our specialist marketing skills have developed and how our current roles in leadership have continued to develop our T-shaped marketing skills.
We also touch on why we’ve both gone down the generalist marketing route, as opposed to becoming specialists.
...
What’s a T-shaped marketing skill set?
To join our community, you can follow us on Instagram: @yourmarketingmates
If you'd like to show your support, please rate, review and subscribe and share YMM.
In our first episode we take a trip down memory lane and discuss how we’ve ended up in our current roles - what we studied, where our specialist marketing skills have developed and how our current roles in leadership have continued to develop our T-shaped marketing skills.
We also touch on why we’ve both gone down the generalist marketing route, as opposed to becoming specialists.
...
What’s a T-shaped marketing skill set?
To join our community, you can follow us on Instagram: @yourmarketingmates
If you'd like to show your support, please rate, review and subscribe and share YMM.
Previous Episode
Pilot: Meet Your Marketing Mates
Meet Your Marketing Mates - Belle and Liz. Finding a mentor can be difficult, particularly early on in your marketing career. We want you to think of us as your marketing mentors, or mates. Every week we’ll be having a casual chat about life in marketing and leadership. Feel free to grab a coffee, or a wine, and settle in for a chat with your mates.
Next Episode
S1E2 - Let's talk about the F word...Facebook
This week we have some exciting updates to share with you in the world of Facebook and community management. For those of you in Social Media marketing roles, the removal of the 20% text rule for Facebook ads is a bit of a game changer...is it a good or bad thing? Only time will tell. Mumbrella also recently announced their new comment moderation policy which got us thinking about how we should be reviewing and moderating comments and our social media policies. What do you think about these updates? We'd love to hear from you. You can message us via Instagram - @yourmarketingmates
Or, send us an email - [email protected]
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Read more about these updates in the links below:
Mumbrella's Comment Moderation Policy
The Guardian - "Australian media companies face defamation liability for comments on Facebook"
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