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World of Marketing

World of Marketing

Tom Foster

This Podcast provides business owners with a wealth of knowledge found nowhere else on the web. Our experts, who you can get to know below, will inform you of everything you need to know to succeed in web marketing. As you travel through all the different aspects of web marketing, make sure you check out the client testimonials for real-life examples of how our principles can be applied effectively.
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Top 10 World of Marketing Episodes

Goodpods has curated a list of the 10 best World of Marketing episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to World of Marketing for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite World of Marketing episode by adding your comments to the episode page.

World of Marketing - How To Create a Review Strategy
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07/19/16 • 32 min

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World of Marketing - Giving Thanks to Market Yourself in the New Year
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11/28/18 • 25 min

Learn how to stay top of mind just by saying “thanks!” in this month’s webinar. Gratitude can build relationships and drive loyalty, but it must be authentic. Watch the recording where Aly Klush and Molly McCormick talk about strategies, ideas, and tactics, and learn how some of our clients are seeing real results by showing their appreciation!

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World of Marketing - Building Relationships That Last
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04/02/18 • 29 min

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Mike Cardoza is a longtime client and friend of Foster Web Marketing. He is a unique lawyer—a California consumer financial protection attorney—who helps people regain control of their financial lives by getting the upper hand on creditors, debt collectors, and credit reporting agencies. He is also a former senior executive of a debt-buying company, a debt-collection agency, and a major regional high-volume debt-collection law firm. He now brings his experience and skill to exclusively help consumers, and he has truly created an excellent law firm.

Trained as a trial attorney in the U.S. Marine Corps, Mike Cardoza has tried countless cases in federal and state courtrooms. As a veteran of the war in Iraq, and following additional assignments overseas and in the courtroom, he has now retired from the U.S. Marine Corps Reserves as a colonel and continues in his legal career.

Here’s a Glimpse of What You’ll Learn

0:00 Introduction

3:45 Military Experience

7:38 Marketing Military Service

9:45 Mike’s Career Path

12:40 A Military Lawyer’s Role

14:05 Leaving the Service

14:46 Challenges Transitioning to Civilian Life

18:14 Military Versus Legal Training

21:16 Positives of Mike’s Practice

23:40 Career Advice for Vets

26:43 Pitfalls & Setbacks

29:10 What Lawyers Should Avoid

30:40 A Veteran’s Perspective

32:11 Importance of Military Experience

34:30 Learning to Be a Marketer

38:10 Paying Attention to Your Marketing

41:43 Finding Your Niche

46:31 Overqualified as a Civilian

48:58 Mentoring Lawyers

50:36 Building Something That Lasts

52:14 Hire People Who Are Smarter Than You!

53:55 Closing Thoughts

Mike is the author of The Secret World of Debt Collection: Beat Collectors at Their Own Game and is a regularly featured speaker and commentator on consumers' rights and credit reporting. Mike founded The Cardoza Law Corporation to share the truth about consumer credit and finance with clients and be their “partner in prosperity.” If you are going through the hardships of financial instability due to debt collectors and creditors, be sure to contact The Cardoza Law Corporation today!

Speakers Featured in This Episode

Tom Foster of Foster Web Marketing- Mike Cardoza of The Cardoza Law Corporation

This episode is brought to you by Foster Web Marketing.

Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

Our award-winning marketing and systems solutions are what set us apart from everyone else.

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World of Marketing - Episode 214: Mastering Media Marketing With Marco Salinas
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01/12/24 • 22 min

Marco Salinas is an author, a longtime student of marketing legend Dan Kennedy, and an all-around marketing guru in his own right. Hailing out of San Antonio, Texas, he is a media marketing consultant, a podcast producer, and a host at Business Innovators Radio Network. His influence has spread throughout Texas' major markets and beyond. When you listen to him, you're listening to experience, expertise, and a tried-and-true marketing genius.

Here’s a Glimpse of What You’ll Learn

0:13 Introduction

1:44 How Marco Got Started

4:38 Introduction to Dan Kennedy

6:26 Marco's Clients

7:46 Marketing Strategies

10:25 Marco's Mentors

12:37 Podcast Recommendations

15:49 Past Marketing Mistakes

17:51 Success Stories

20:39 Closing Thoughts

Marco has several different ventures of his own in play, namely Expert Publishing Associates (https://expertpublishing.associates) and PinaColadaMedia.com. Whether your marketing is focused on the written word or the verbal language, he has a solution for your marketing needs. Understanding your audience is key in marketing, and a major aspect of this is knowing how they learn best—and since we typically learn through our eyes or our ears, Marco has everyone covered! Understanding the best way to get your message across to your market is the secret to success. Be sure to check out Marco's work and see how he can assist you with yours!

Speakers Featured in This Episode

Tom Foster of Foster Web Marketing- Marco Salinas of Expert Publishing Associates and Pina Colada Media

This episode is brought to you by Foster Web Marketing.

Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

Our award-winning marketing and systems solutions are what set us apart from everyone else.

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Deb Bilbao is a globally recognized business coach and an executive mentor renowned for transforming the performance and mindsets of Olympic hopefuls, executive leaders, and CEOs. Over 1,500 business owners and executive teams at some of the highest-performing leading corporations have trusted Deb with business performance, growth strategy, and leadership team development. With a career spanning over 25 years, Deb combines unparalleled expertise in human performance with a passion for unlocking potential in every individual and organization she works with.

Here’s a Glimpse of What You’ll Learn

0:00 Preview - The Value of Living in the Moment

1:08 Introduction

3:09 Getting to Know Deb

4:15 From the Field to the Courthouse

10:10 An Overview of Law Firm Mentor

12:08 How Law Firm Mentor Does Its Thing

18:53 Overcoming Your Trained Limitations

22:15 Law Firm Mentor’s Clientele

27:31 Deb’s Best Client Experiences

32:11 The Value of Living in the Moment

37:38 Deb’s Background in Athletics

39:38 Contacting Deb and Law Firm Mentor

41:14 Wrapping Up

Law Firm Mentor’s diverse team works with practices across all practice areas to train them in the practices needed to become multimillion-dollar businesses. In an exciting opportunity for all World of Marketing listeners, Law Firm Mentor is offering a free video course series called Getting Prospects to "Yes"! Listeners are also welcome to contact Deb and her team or stay up-to-date with Law Firm Mentor on Instagram, LinkedIn, YouTube, and Facebook.

Speakers Featured in This Episode

Tom Foster of Foster Web Marketing- Deb Bilbao of Law Firm Mentor

This episode is brought to you by Foster Web Marketing.

Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

Our award-winning marketing and systems solutions are what set us apart from everyone else.

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World of Marketing - How to Win Micro-Moments With Google
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07/18/17 • 46 min

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World of Marketing - The Best Ways to Measure Your Marketing ROI
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10/18/16 • 34 min

You’re investing in marketing, but what are you getting out of it? We see it a lot—doctors and lawyers who keep spending marketing dollars, and don’t know if they’re truly benefiting from it, or flushing their money down the drain.

Mischelle Davis, marketing guru at Davis Law Group, joined us for the October 2016 Webinar to talk with us about her excellent methods for tracking the success of marketing efforts. Mischelle is aces when it comes to this stuff, and her insight is invaluable! Check out the recording and follow along with the slides to learn:

  • How to get started,
  • When to measure,
  • What to measure,
  • And how to account for multiple influencers.

Whether you are an attorney, doctor, or business owner you need to measure the effectiveness of your marketing (and be sure you’re doing it the right way!).

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Kristina Schneider is a Practice Success Coach with The Ultimate Estate Planner. She and Attorney Philip J. Kavesh guide estate planning professionals such as attorneys, CPAs, financial advisors, and more to reach their firm's greatest potential in the market today. She provides insights and resources to clients in the program for building a stronger, more sustainable business and marketing strategy. She has taught some of the most important topics for building a firm, including but not limited to practice management, calendar and time management, and social media marketing. With 19 years of experience under her belt, she is a voice to be heard for anyone in the estate planning realm of law and finance!

Here’s a Glimpse of What You’ll Learn

0:00 Introduction

2:14 Working with Philip Kavesh

3:40 The Ultimate Level

5:17 Teaching Consistent Principles

6:41 The Business of Law

8:20 Personalized Consultation

12:59 The Next Ultimate Level Event

14:22 Additional Resources

15:45 Implementation Session

16:40 Ongoing Implementation Assistance

17:48 Legal Personal Trainers

20:32 Sustainable Results

22:21 Issues with Client Maintenance

23:01 What to Expect at Ultimate Level

26:48 Importance of Continued Mentorship

29:48 Take Action Now!

32:55 Closing Thoughts

The Ultimate Level program is a 2-day, intensive MBA-like course for estate planning professionals. Post-course implementation sessions are available to help firm owners kickstart what they've learned into operation. Many first-time students come alone, but it is not rare to see returning clients bring more of their staff to help delineate the Ultimate Level's message across the entire practice. To learn more, please visit https://ultimateestateplanner.com/ultimatelevel/

Speakers Featured in this Episode

Tom Foster of Foster Web Marketing

Kristina Schneider of The Ultimate Estate Planner, Inc.

This episode is brought to you by Foster Web Marketing.

Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

Our award-winning marketing and systems solutions are what sets us apart from everyone else.

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Jack Grimes is an Army Cavalry soldier turned lawyer. Or, wait a minute—it’s actually the other way around! Jack has the unique experience of attending law school and THEN heading into the military. As he says, he had an itch he couldn’t scratch and knew the only way he would be able to rest is if he enlisted. Today, he has been commissioned as an Air Force JAG Corps Lieutenant Colonel while he runs his private practice in Northern Virginia. He’s a man that stands for upholding the law in every aspect of his life.

Here’s a Glimpse of What You’ll Learn

0:00 Introduction

3:17 Military Experience

4:53 Why Jack Enlisted

6:45 Working in the JAG Office

10:20 Why Jack Went to Law School

12:57 Lessons Learned From the Military

16:32 Military Education Benefits

18:29 Working With Private Citizens

20:43 Choosing a Legal Field

23:34 Career Advice for Veterans

24:54 Pitfalls of Private Practice

27:30 Benefits of Military Experience

30:07 Veteran Legal Mentorship Programs

34:52 Biggest Legal Marketing Mistakes

36:47 Focus of Jack’s Practice

39:43 Marketing Success Stories

42:10 Closing Thoughts

Jack’s practice, GuideOn Legal Services, pays homage to his Army roots, playing off the name of the flag carried by military units. The name of the practice is meant to signify the firm’s desire to continue supporting troops once they transition out of the armed forces and into civilian life. Look to GuideOn for services associated with estate planning and estate law, digital asset protection, and business law. Whether you serve or not, you can rest assured that Jack and his team will have you and your loved ones protected on and off the battlefield.

Speakers Featured in This Episode

Tom Foster of Foster Web Marketing- Jack Grimes of GuideOn Legal Services

This episode is brought to you by Foster Web Marketing.

Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices.

Our award-winning marketing and systems solutions are what set us apart from everyone else.

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FAQ

How many episodes does World of Marketing have?

World of Marketing currently has 268 episodes available.

What topics does World of Marketing cover?

The podcast is about News, Seo, Marketing, Business News, Podcasts, Business and Content.

What is the most popular episode on World of Marketing?

The episode title 'World of Marketing 20: Putting a Cultural Spin on the Law with Antonio Gastelum' is the most popular.

What is the average episode length on World of Marketing?

The average episode length on World of Marketing is 39 minutes.

How often are episodes of World of Marketing released?

Episodes of World of Marketing are typically released every 7 days.

When was the first episode of World of Marketing?

The first episode of World of Marketing was released on Feb 10, 2016.

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