46. Building the Ideal Client Experience for Podcast Hosts & Guests with Amy Feierman

05/11/21 • 48 min

2 Listeners

Pitched: Real Stories of Pitching Bold Ideas

My guest today is Amy Feierman, who you might remember as our first Action-Taker of the Month. Amy is a client experience strategist and a student in the Go Pitch Yourself program.

Her experience might seem like a bit of a stretch in terms of its relevance to ‘visibility’ at first glance. But, since I’ve always maintained that the key to podcast pitching is building and maximizing relationships, with both the host and audience, having Amy on as a guest was a no-brainer. In this conversation, Amy and I chat about the ideal client experience as a two-way street, relating to both the potential guest and the podcast host.

Listen in to find out what a client experience strategist does, how Amy’s work relates to podcasting, and why losing her job when six months pregnant was one of the greatest things to ever happen to her.

Reminder: the doors for the Go Pitch Yourself program are opening back up very soon. So make sure to sign up for the ‘Pitch like a Pro’ masterclass if you’re ready to take your visibility game to the next level.

Are you our Action-Taker of the Month? If you’re using strategies from this episode in your visibility work, whether pitching yourself, changing up your topic list, or appearing on shows, tag me on Instagram and share what you’re doing. I’d love to choose you and your business to feature on the podcast, in my email newsletter, and on Instagram!

Topics covered include:

NEW Pitch Like A Pro masterclass in May 2021 - reserve your spot at angietrueblood.training/pitchlikeapro
How Amy transitioned into client experience after 10 years in eCommerce
Why Amy’s genius for systems is only there to help with maximizing relationships and create better experiences for clients
Why the various touchpoints in any client experience system have to be intentional, clear and action-oriented
How thinking about the client experience relates to podcasts - whether you’re a host accepting pitches or a potential guest
Why Amy wanted to join the Go Pitch Yourself program, despite her experiences in the podcast space - and what she has learned

Resources mentioned in this episode:

Reserve your space for the May 2021 Pitch Like A Pro masterclass at angietrueblood.training/pitchlikeapro
Sign up for the waitlist and be notified as soon as we open the doors for the next round of the Go Pitch Yourself program
Get your free downloadable version of Angie's roadmap for podcast pitching success to be notified when the Go Pitch Yourself program reopens
Book a discovery call to see if Angie can support YOUR visibility needs
Follow Angie on Instagram - and submit your screenshots when you're ready to Go Pitch Yourself
Get more info on Angie's website including details of the Go Pitch Yourself program
Listen to Go Pitch Yourself episode 13: How to be a Gracious Podcast Guest and Host
Brandi Mowles’ Beta to Biggie Accelerator Program
Listen to Angie on Melissa Guller’s Wit & Wire podcast: Podcast interviewing tips & the power of being a podcast guest with Angie Trueblood
Visit AmyFeierman.com
Connect with Amy on Instagram
Take Amy’s quiz: “Do your clients have a reason to tag you?”

Now it’s time for you to get out there and Go Pitch Yourself! Be sure to screenshot this episode and tag me on Instagram @angie_trueblood and let me know that you are ready to #gopitchyourself! I’ll add your post to my story and help you spread the word!

My guest today is Amy Feierman, who you might remember as our first Action-Taker of the Month. Amy is a client experience strategist and a student in the Go Pitch Yourself program.

Topics covered include:

NEW Pitch Like A Pro masterclass in May 2021 - reserve your spot at angietrueblood.training/pitchlikeapro
How Amy transitioned into client experience after 10 years in eCommerce
Why Amy’s genius for systems is only there to help with maximizing relationships and create better experiences for clients
Why the various touchpoints in any client experience system have to be intentional, clear and action-oriented
How thinking about the client experience relates to podcasts - whether you’re a host accepting pitches or a potential guest
Why Amy wanted to join the Go Pitch Yourself program, despite her experiences in the podcast space - and what she has learned

Resources mentioned in this episode:

Reserve your space for the May 2021 Pitch Like A Pro masterclass at angietrueblood.training/pitchlikeapro
Sign up for the waitlist and be notified as soon as we open the doors for the next round of the Go Pitch Yourself program
Get your free downloadable version of Angie's roadmap for podcast pitching success to be notified when the Go Pitch Yourself program reopens
Book a discovery call to see if Angie can support YOUR visibility needs
Follow Angie on Instagram - and submit your screenshots when you're ready to Go Pitch Yourself
Get more info on Angie's website including details of the Go Pitch Yourself program
Listen to Go Pitch Yourself episode 13: How to be a Gracious Podcast Guest and Host
Brandi Mowles’ Beta to Biggie Accelerator Program
Listen to Angie on Melissa Guller’s Wit & Wire podcast: Podcast interviewing tips & the power of being a podcast guest with Angie Trueblood
Visit AmyFeierman.com
Connect with Amy on Instagram
Take Amy’s quiz: “Do your clients have a reason to tag you?”

Previous Episode

45. Show Up Boldly as YOU

My aim is always to create a safe space where women can feel confident and supported to transform the way they approach visibility and show up boldly as their true selves. Following a coaching call with the members of the Go Pitch Yourself program, I felt something nagging at me to share a bit about our conversations with you.

Each time we welcome new students into the program, I’m humbled at the opportunity I’ve earned to support these incredible women in sharing their voices and gifts with the world.

As these women are working through how to show up boldly as their true selves, I thought it only fitting for me to do the same. So, in this episode, I also share with you some ideas and topics that I’m considering sharing in a bigger way but have been hesitant to put out there.

If you listen to this episode and recognize that you’ve had a block preventing you from showing up boldly, I’d love to hear from you. Bonus, if you’re deciding to push through that fear and do it anyway, share THAT in your IG story and tag me on Instagram, and I’ll take action myself!

Spoiler: the doors for the Go Pitch Yourself program are opening back up very soon. So make sure to sign up for the waitlist if you want to take your visibility game to the next level.

Are you our Action-Taker of the Month? If you’re using anything from this episode in your visibility work, whether pitching yourself, changing up your topic list, or appearing on shows, tag me on Instagram and share what you’re doing. I’d love to choose you and your business to feature on the podcast, in my email newsletter, and on Instagram!

Topics covered include:

Examples of the conversations we’ve been having in the Go Pitch Yourself program
Why overthinking and overpreparing are holding some people back. What is your hesitation to show up boldly as yourself?
If a fear of rejection is stopping you from pitching yourself, what’s the worst that can happen?
The things I’m afraid to try - and how you can help!
Examples of things in the podcasting space that really grind my gears

Resources mentioned in this episode:

Sign up for the waitlist and be notified as soon as we open the doors for the next round of the Go Pitch Yourself program
Get your free downloadable version of Angie's roadmap for podcast pitching success to be notified when the Go Pitch Yourself program reopens
Book a discovery call to see if Angie can support YOUR visibility needs
Follow Angie on Instagram - and submit your screenshots when you're ready to Go Pitch Yourself
Get more info on Angie's website including details of the Go Pitch Yourself program

Can’t wait to connect again! Feel like you need a little support in getting started pitching yourself?

>>> Get a free downloadable version of my roadmap for podcast pitching success

Follow & Review in Apple Podcasts

Are you following the podcast? If not, I’d love for you to do that today so you don’t miss ANY episodes. Click here to follow via Apple Podcasts!

And, if you are SUPER pumped about the show, I would be so thankful if you would pop over to Apple Podcasts and leave a review. Crazy enough, reviews help other folks find my podcast and they help me get a real sense of what you love about the show.

Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Much love, friend.

Special thanks to Steve Woodward at PodcastingEditor.com for handling all the behind-the-scenes tech pieces of production.

Next Episode

47. Opt-Ins That Serve and Sell with Kate Doster

I'm so excited that my guest today is Kate Doster, a current client of ours. She is here to share all of her wisdom in the email marketing space, which is closely connected to the world of podcast pitching.

Kate is the host of the Inbox Besties Podcast, creator of the Love Your List 2.0 email marketing mega course and is dangerously obsessed with helping ethical entrepreneurs carve out their slice of the interwebs. She helps her students woo open the hearts (and wallets) of their small but mighty audiences thanks to fun email marketing and easy yes mini-offers.

In this episode, we go ALL IN on a conversation around freebies and opt-ins that lead people to join your email list in a way that feels authentic AND is profitable. We also talked about how much you should actually ‘give away’ in your opt-in freebies, what format you should use, and we even nerded out on metrics a little bit!.

I hope you find this episode helpful and uber-actionable. I would love to hear from you what your favorite takeaway is. And with that in mind...

Topics covered include:

What is the purpose of an opt-in? And how much should you give away?
Who do you want on your email list?
Where in your customer journey you should offer a freebie
Different ways of tracking the ROI
How to decide the best opt-in to offer: which format, what type of content, and which problem it should solve
The things that need to happen AFTER people opt-in to your email list

Resources mentioned in this episode:

Sign up for the waitlist and be notified as soon as we open the doors for the next round of the Go Pitch Yourself program
Get your free downloadable version of Angie's roadmap for podcast pitching success to be notified when the Go Pitch Yourself program reopens
Book a discovery call to see if Angie can support YOUR visibility needs
Follow Angie on Instagram - and submit your screenshots when you're ready to Go Pitch Yourself
Get more info on Angie's website including details of the Go Pitch Yourself program
Check out Kate’s Freebies That Serve and Sell mini-course and get Two Years’ Worth of Emails [affiliate links]
Visit Kate Doster’s website and connect with her on Instagram
Listen to the Inbox Besties podcast

Can’t wait to connect again! Feel like you need a little support in getting started pitching yourself?

>>> Get a free downloadable version of my roadmap for podcast pitching success

Follow & Review in Apple Podcasts

Are you following the podcast? If not, I’d love for you to do that today so you don’t miss ANY episodes. Click here to follow via Apple Podcasts!

Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Much love, friend.

Special thanks to Steve Woodward at PodcastingEditor.com for handling all the behind-the-scenes tech pieces of production...