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Marketing Over Coffee Marketing Podcast

Marketing Over Coffee Marketing Podcast

John Wall and Christopher Penn

1 Creator

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5.0

(5)

1 Creator

At the Intersection of Marketing and Technology
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7 Listeners

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5.0

(5)

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Top 10 Marketing Over Coffee Marketing Podcast Episodes

Goodpods has curated a list of the 10 best Marketing Over Coffee Marketing Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Marketing Over Coffee Marketing Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Marketing Over Coffee Marketing Podcast episode by adding your comments to the episode page.

Marketing Over Coffee Marketing Podcast - How to Get More in the Funnel

How to Get More in the Funnel

Marketing Over Coffee Marketing Podcast

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11/12/21 • 3 min

In this Marketing Over Coffee:
In this episode Mike Farrell of Green Leads talks about outsourcing and enhancing with SDRs for Leads, Meetings, Content and more!

Direct Link to File

Brought to you by our sponsors: UserTesting and Upfluence

Using a Lead Gen and Appointment Generation service

Also for content agencies so they can promote what they create

5:28 Experience what your customers experience with UserTesting. The UserTesting Human Insight Platform lets you understand it all from their perspective. And it allows you to target your exact audience, ask any question or request to perform tasks, and, most valuably, get a window into their world.

For a free trial, visit usertesting.com/coffee

Appointment setting to get more to the middle of funnel

Outsourcing the SDR

Creating the crisp messaging you need for an SDR

12:35 Wit h Upfluence, marketers can triple the number of influencers they work with and run campaigns in half the time. From finding influencers and contacting them, to keeping track of collaborations and measuring results, Upfluence really covers all your bases.

Get your free software demo to find out how Upfluence can help you r brand at https://get.upfluence.com/moc.

Larger orgs using on demand SDRs to meet quarterly goals

Covering the globe

Using an intent data platform to surface individuals that are shopping

Marketers can get resources from Dreamforce and AAISP, Demand Generation Report, B2B Sales and Marketing Exchange

Learn more about them at Green Leads or catch up with Mike on LinkedIn

Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

Join the Analytics for Marketers Slack Group! (Get the Job reports!!)

Sign up for the Marketing Over Coffee Newsletter!

Get episodes early, get the back catalog – get the app for iOS! Or for Android

Our theme song is Mellow G by Fonkmasters.

The post How to Get More in the Funnel appeared first on Marketing Over Coffee Marketing Podcast.

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3 Listeners

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Marketing Over Coffee Marketing Podcast - Sending The Right Content in The Right Channel at the Right Time
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11/26/21 • 23 min

In this Marketing Over Coffee:
In this episode Nancy Chen of Zumper talks about building unique customer experiences!

Direct Link to File

Brought to you by our sponsors: UserTesting and Terminus

Starting with Email, and over to Postmates

Building automated customized outgoing engagement email for the Zumper Real Estate Rental Platform

5:25 Experience what your customers experience with UserTesting. The UserTesting Human Insight Platform lets you understand it all from their perspective. And it allows you to target your exact audience, ask any question or request to perform tasks, and, most valuably, get a window into their world.

For a free trial, visit usertesting.com/coffee

What KPIs are used to measure it?

Growth team driving conversions and Marketing team on branding and awareness

Automating both channel and send time for optimum results

More relevant content with triggered campaigns sending machine learning generated copy

13:50 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing and sales teams work together, helping them achieve amazing results like 313% ROI, 60% more meetings booked, and a 40% decrease in acquisition costs. The platform puts crucial customer data in the hands of all revenue teams so they can target, win, and retain their most important accounts. Learn more at terminus.com/moc.

Using the generated data to drive the content strategy

How’s Covid affected the rental market?

EatsWithNC – a Yelp Elite on Instagram

Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

Join the Analytics for Marketers Slack Group! (Get the Job reports!!)

Sign up for the Marketing Over Coffee Newsletter!

Get episodes early, get the back catalog – get the app for iOS! Or for Android

Our theme song is Mellow G by Fonkmasters.

The post Sending The Right Content in The Right Channel at the Right Time appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast - 3 Best Year End Tactics

3 Best Year End Tactics

Marketing Over Coffee Marketing Podcast

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11/19/21 • 26 min

In this Marketing Over Coffee:
In this episode learn about Drag Race, Planners, Gifts, and more!

Direct Link to File

Brought to you by our sponsors: UserTesting and Upfluence

Yahoo Leaves China The Chinese government has also made numerous other platforms, including Facebook, Google, Instagram, Twitch, Twitter, Pinterest, Reddit and YouTube, unavailable to its domestic users.

The Drag Race: B2B – last budget, B2C Holiday press – go to the weekly newsletter

10:23 Experience what your customers experience with UserTesting. The UserTesting Human Insight Platform lets you understand it all from their perspective. And it allows you to target your exact audience, ask any question or request to perform tasks, and, most valuably, get a window into their world.

For a free trial, visit usertesting.com/coffee

The Planners: 2022 Budget and subscriptions

Why budgeting is broken

17:36 With Upfluence, marketers can triple the number of influencers they work with and run campaigns in half the time. From finding influencers and contacting them, to keeping track of collaborations and measuring results, Upfluence really covers all your bases.

Get your free software demo to find out how Upfluence can help you r brand at https://get.upfluence.com/moc.

Bearing Gifts: Saying Happy Holidays – Buy Local if logistics are going to crush you

Dogs of War

Love Hard on Netflix

Chris’ Apple Watch 7 arrives!

Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

Join the Analytics for Marketers Slack Group! (Get the Job reports!!)

Sign up for the Marketing Over Coffee Newsletter!

Get episodes early, get the back catalog – get the app for iOS! Or for Android

Our theme song is Mellow G by Fonkmasters.

The post 3 Best Year End Tactics appeared first on Marketing Over Coffee Marketing Podcast.

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2 Listeners

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Marketing Over Coffee Marketing Podcast - Eric Schwartzman on Media Monitoring

Eric Schwartzman on Media Monitoring

Marketing Over Coffee Marketing Podcast

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03/27/20 • 28 min

In this Marketing Over Coffee: Learn about the state of Media Monitoring Sofware, AI, Fake News and more! Direct Link to File Brought to you by our sponsors: ahrefs and LinkedIn The 2020 Media Monitoring Buyers Guide What made you write the report? What are the key features of Media Monitoring Software? The transition from […]

The post Eric Schwartzman on Media Monitoring appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast - More GA 4 Info Than You Could Want!

More GA 4 Info Than You Could Want!

Marketing Over Coffee Marketing Podcast

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10/30/20 • 1 min

In this Marketing Over Coffee:
Learn about the New Google Analytics, New Software, New Mics, and more!

Direct Link to File

Brought to you by our sponsors: Blueshift and Theragun

Google Analytics 4 has arrived to change everything!

7:33 – 8:48 Blueshift is making it easier than ever for marketers to use AI themselves to grow their business.

Blueshift’s SmartHub CDP uses patented AI to drive timely, relevant experiences across every channel, all while saving marketers significant time and driving incredible results.

For MoC listeners: Blueshift is offering their “Ultimate Guide to AI Marketing” for free at blueshift.com/moc

ahrefs new free SEO features

14:57 – 16:10 Theragun is the handheld percussive therapy device that releases your deepest muscle tension using a scientifically-calibrated combination of depth, speed, and power. There is no substitute for the Theragun Gen FOUR – with an OLED screen, personalized Theragun app, and the quiet and POWER you need.

Go to Theragun.com/moc and get your Gen 4 Theragun TODAY.

New Shure mic, Chris’ Bose NC Earbuds unboxing video

Samsung has it’s own DSP with over 50M Smart TVs

Tom Webster as DJ on Spotify with Anchor

Join the Analytics for Marketers Slack Group! (Get the Job reports!!)

Sign up for the Marketing Over Coffee Newsletter!

Buy The MoC Playbook now!

Get episodes early, get the back catalog – get the app for iOS! Or for Android

Our theme song is Mellow G by Fonkmasters.

The post More GA 4 Info Than You Could Want! appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast - Stop Worrying And Buy More Audio Gear

Stop Worrying And Buy More Audio Gear

Marketing Over Coffee Marketing Podcast

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07/17/20 • 25 min

In this Marketing Over Coffee:
Learn about Facebook Boycott, Haptic Devices, ABM, and more!

Direct Link to File

Brought to you by our sponsors: Direct Mail and Azlo

Fireworks Injuries and Korean Spicy Pickles

FB Ad Protest and independent audit results

India bans TikTok and WeChat. US ban?

7:50 Create and send great looking email newsletters with Direct Mail, an easy-to-use email marketing app designed exclusively for the Mac. https://directmailmac.com/MOC

NY Times pulls out of Apple News

Tweak for structured data for video in Google Search Console

Demandbase acquisition of Engagio

The future of ABM

Amazon Echo Loop, Drop ADV Gamer, Woojer, Biodegradable Aerosoft Pellets, Etymotic Earphone deal on Amazon

20:14 Azlo is a FREE business checking account with invoicing, bill pay, money transfers, NO minimum balance, and NO fees. Sign up now at Azlo.com/MOC

Monetize your "audience" – try affiliate programs

Join the Analytics for Marketers Slack Group! (Get the Job reports!!)

Sign up for the Marketing Over Coffee Newsletter!

Buy The MoC Playbook now!

Get episodes early, get the back catalog – get the app for iOS! Or for Android

Our theme song is Mellow G by Fonkmasters.

The post Stop Worrying And Buy More Audio Gear appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast - Pumpkin Spice Pilots, and Marketing AI Tactics Part 4 of 5

Pumpkin Spice Pilots, and Marketing AI Tactics Part 4 of 5

Marketing Over Coffee Marketing Podcast

play

09/04/20 • 28 min

In this Marketing Over Coffee:
Learn about Attribution, Pumpkin Spice, Flying Planes, and more!

Direct Link to File

Brought to you by our sponsors: Otis and LinkedIn

Attribution and the Digital Customer Journey!

Shapley Game Theory vs. Markov Chains vs. Propensity score matching

7:05 – 8:57 Easily create ads for Facebook, Instagram, and Google right from the OTIS app. Get a 14 day trial and $25 ad credit FREE, sign up now!

What happens when you find out your favorite campaign isn’t the best?

Core Web Vitals

Pumpkin Spice is back

17:13 – 18:46 We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!

Amazon Halo and Halo Band

Microsoft Flight Simulator 2020

Join the Analytics for Marketers Slack Group! (Get the Job reports!!)

Sign up for the Marketing Over Coffee Newsletter!

Buy The MoC Playbook now!

Get episodes early, get the back catalog – get the app for iOS! Or for Android

Our theme song is Mellow G by Fonkmasters.

The post Pumpkin Spice Pilots, and Marketing AI Tactics Part 4 of 5 appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast - David Meerman Scott on Virtual Events and More!

David Meerman Scott on Virtual Events and More!

Marketing Over Coffee Marketing Podcast

play

10/16/20 • 0 min

In this Marketing Over Coffee:
Learn about Cinematic Virtual Events, Segments, and The Value of Live!

Direct Link to File

Brought to you by our sponsors: NetSuite and LinkedIn

7th Edition of The New Rules of Marketing and PR – 7th Edition

Switching to virtual keynotes – switching from theatric to cinematic

The new book: Standout Virtual Events: How To Create An Expericence Your Audience Will Love

11:24 – 12:38 Smart companies run on NetSuite by Oracle – the WORLD’S NUMBER ONE cloud business system. With NetSuite, you’ll have visibility and control over your financials, HR, inventory, ecommerce, and more – everything you need – all in one place. Get a Tour Now!

Building everything around segments

Black Violin Live

Fanocracy

18:36 – 20:18 We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!

You Ask I Answer and So What? both on LinkedIn!

How Tony Robbins rebuilt virtual from the ground up – What David’s been doing as part of Virtual Business Mastery

The value of live – no recordings

The power of breakouts

Join the Analytics for Marketers Slack Group! (Get the Job reports!!)

Sign up for the Marketing Over Coffee Newsletter!

Buy The MoC Playbook now!

Get episodes early, get the back catalog – get the app for iOS! Or for Android

Our theme song is Mellow G by Fonkmasters.

The post David Meerman Scott on Virtual Events and More! appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast - Christopher Lochhead on The Biggest Mistake Made in Marketing
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03/06/20 • 34 min

In this Marketing Over Coffee: Learn about Data Flywheels, The State of Podcasting, Political Marketing Fails and more! Direct Link to File Brought to you by our sponsors: LinkedIn and ahrefs That time Lochhead destroyed my marketing department (previous interview) Niche Down (previous interview) Lochhead on Marketing (his podcast) Interview with DEA guys Niche Design […]

The post Christopher Lochhead on The Biggest Mistake Made in Marketing appeared first on Marketing Over Coffee Marketing Podcast.

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Marketing Over Coffee Marketing Podcast - Kevin Maney Talks Unscaled

Kevin Maney Talks Unscaled

Marketing Over Coffee Marketing Podcast

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04/24/20 • 28 min

In this Marketing Over Coffee: Learn about Unscaling, Category Design, Unhealthcare and more! Direct Link to File Brought to you by our sponsors: WordStream and LinkedIn Where did Category Design and the book Play Bigger come from? The book led to the creation of Category Design Advisors Unscaled – how world changing technologies are taking […]

The post Kevin Maney Talks Unscaled appeared first on Marketing Over Coffee Marketing Podcast.

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FAQ

How many episodes does Marketing Over Coffee Marketing Podcast have?

Marketing Over Coffee Marketing Podcast currently has 247 episodes available.

What topics does Marketing Over Coffee Marketing Podcast cover?

The podcast is about Podcasting, New, Podcasts, Business News, Marketing, News, Business, Seo, Media and Blogging.

What is the most popular episode on Marketing Over Coffee Marketing Podcast?

The episode title 'How to Get More in the Funnel' is the most popular.

What is the average episode length on Marketing Over Coffee Marketing Podcast?

The average episode length on Marketing Over Coffee Marketing Podcast is 24 minutes.

How often are episodes of Marketing Over Coffee Marketing Podcast released?

Episodes of Marketing Over Coffee Marketing Podcast are typically released every 7 days.

When was the first episode of Marketing Over Coffee Marketing Podcast?

The first episode of Marketing Over Coffee Marketing Podcast was released on Oct 18, 2019.

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