Marketing IQ
Boelter + Lincoln
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Top 10 Marketing IQ Episodes
Goodpods has curated a list of the 10 best Marketing IQ episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Marketing IQ for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Marketing IQ episode by adding your comments to the episode page.
Good City Brewing + Seeking the Good in a Crisis
Marketing IQ
03/27/20 • 18 min
This quarantine episode of Marketing IQ welcomes David Dupee, co-owner of Good City Brewing in Milwaukee. Long based on a taproom and events experience, the Good City team has strategically shifted to takeout and 6-packs to-go amidst the COVID-19 shutdown. Any business can learn from David honest breakdown of marketing tactics during this time of crisis.
Follow Good City Brewing @goodcitybrewing.
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02/13/20 • 27 min
Episode 24 welcomes Kyle and Elizabeth from Bridge the City - a Milwaukee group focused on inspiring the community to action and bringing meaningful change to the area.
Content marketing is essential for a brand looking to engage and convert an audience base. The team shares their podcast, event activation, and social media strategies for how they've grown.
Follow Bridge the City @bridgethecitypodcast.
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01/06/20 • 19 min
Episode 23 means Justin McCoy, VP of Marketing for Cousins Subs is our guest. With the iconic tagline of "Better Bread. Better Subs," Justin shares how the Milwaukee-founded sub maker executes better marketing, too.
Wisconsin-based ingredients fuel a local story that the marketing team tells through a variety of mediums, including social, digital, activations, and unique locations. If you manage a food or beverage brand, Justin's insights will directly impact your 2020 strategy.
Follow the Cousins Subs (@cousinssubs) and Justin (@jambam0506).
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12/02/19 • 20 min
Episode 22 features Chuck Swoboda - former CEO of Cree and current Innovator-in-Residence at Marquette University. If you work with or manage a marketing team, Chuck's experience ideating and marketing products is the tangible take-home advice you'll want.
During his time at Cree, Chuck helped grow the company from a small startup with 30 employees to a global technology leader with more than 7,000 employees and $1.6 billion in revenue. His experiences have given him insight into innovation and fueled a desire to keep learning through conversations with other leaders in this space. In addition to finishing a book titled "The Innovators Spirit," Chuck also hosts the Innovators on Tap podcast.
Follow the Innovators on Tap (@innovatorsontap) podcast and Chuck (@thechuckswoboda).
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11/01/19 • 21 min
Episode 20 brings Angela Damiani to the show. This serial entrepreneur from Milwaukee has founded numerous businesses, including Newaukee and Rev Collective. A pro at converting social media engagement into in-person experiences, Angela understands what businesses need to be to consumers in a densely digital age.
Follow Newaukee (@NEWaukee) and Angela (@AngelaSDamiani).
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08/16/19 • 17 min
Episode 18 features Kasey Chronis, a reporter at Fox 6 News in Milwaukee. Her experience in both live shots and produced pieces around the city makes for a deep dive into the art of digital storytelling. As broadcast journalism evolves, Kasey shares a step-by-step guide to securing coverage for your brand across an outlet's social channels, podcasts, Alexa skills and on-air coverage.
Follow Kasey across her social channels at @kaseychronisTV.
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06/10/19 • 14 min
Episode 17 welcomes Kane Pitman, beat reporter for the Milwaukee Bucks. Originally from Australia, he's quickly built a personal brand throughout the city on the back of his top-notch social media presence and quality writing/storytelling skills. Kane gives us his favorite moments from the Bucks locker room in addition to key branding + storytelling takeaways for your business.
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05/09/19 • 16 min
Episode 16 features Sam Burns, PR/Social Media Account Executive at B+L. Part 2 of this presentation from the Midwest Foodservice Expo focuses on owned media strategies for food + beverage brands. Learn how to plan and create useful micro-content for social media, newsletters, podcasts, and blogs that fit your budget and time limits.
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04/12/19 • 18 min
Episode 15 features Andy Larsen, VP/Director of Public Relations and Sam Burns, PR/Social Media Account Executive at B+L. Part 1 of this presentation from the Midwest Foodservice Expo dives into strategies for generating earned media hits and public relations results for food + beverage brands. Learn about pitching journalists, setting up media dinners, and leveraging unique stories to ultimately drive sales.
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27. Podcast Pivots, NBA Branding + Kane Pitman
Marketing IQ
05/20/20 • 17 min
Episode 27 welcomes back Kane Pitman, a Milwaukee Bucks beat reporter and host of the Locked on Bucks podcast. This was originally recorded in February of 2020 before COVID-19 outbreak but is relevant today for several reasons. Since his first visit to the show, Kane has pivoted towards podcasting and gives in-the-trenches tips for brands looking to do the same. You'll also hear about the NBA's international branding plans and more hilarious interview stories.
Follow Kane on Twitter @KanePitman
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FAQ
How many episodes does Marketing IQ have?
Marketing IQ currently has 38 episodes available.
What topics does Marketing IQ cover?
The podcast is about Marketing, Milwaukee, Advertising, Podcasts, Business and Strategy.
What is the most popular episode on Marketing IQ?
The episode title '27. Podcast Pivots, NBA Branding + Kane Pitman' is the most popular.
What is the average episode length on Marketing IQ?
The average episode length on Marketing IQ is 19 minutes.
How often are episodes of Marketing IQ released?
Episodes of Marketing IQ are typically released every 31 days, 22 hours.
When was the first episode of Marketing IQ?
The first episode of Marketing IQ was released on Jul 11, 2018.
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