23. Cousins Subs, Justin McCoy + Stomach Competition
01/06/20 • 19 min
Episode 23 means Justin McCoy, VP of Marketing for Cousins Subs is our guest. With the iconic tagline of "Better Bread. Better Subs," Justin shares how the Milwaukee-founded sub maker executes better marketing, too.
Wisconsin-based ingredients fuel a local story that the marketing team tells through a variety of mediums, including social, digital, activations, and unique locations. If you manage a food or beverage brand, Justin's insights will directly impact your 2020 strategy.
Follow the Cousins Subs (@cousinssubs) and Justin (@jambam0506).
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Episode 23 means Justin McCoy, VP of Marketing for Cousins Subs is our guest. With the iconic tagline of "Better Bread. Better Subs," Justin shares how the Milwaukee-founded sub maker executes better marketing, too.
Wisconsin-based ingredients fuel a local story that the marketing team tells through a variety of mediums, including social, digital, activations, and unique locations. If you manage a food or beverage brand, Justin's insights will directly impact your 2020 strategy.
Follow the Cousins Subs (@cousinssubs) and Justin (@jambam0506).
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Previous Episode
22. Chuck Swoboda, Marketing Innovation + Company Culture
Episode 22 features Chuck Swoboda - former CEO of Cree and current Innovator-in-Residence at Marquette University. If you work with or manage a marketing team, Chuck's experience ideating and marketing products is the tangible take-home advice you'll want.
During his time at Cree, Chuck helped grow the company from a small startup with 30 employees to a global technology leader with more than 7,000 employees and $1.6 billion in revenue. His experiences have given him insight into innovation and fueled a desire to keep learning through conversations with other leaders in this space. In addition to finishing a book titled "The Innovators Spirit," Chuck also hosts the Innovators on Tap podcast.
Follow the Innovators on Tap (@innovatorsontap) podcast and Chuck (@thechuckswoboda).
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Next Episode
24. Bridge the City, Podcasting + Inspiring Audience Action
Episode 24 welcomes Kyle and Elizabeth from Bridge the City - a Milwaukee group focused on inspiring the community to action and bringing meaningful change to the area.
Content marketing is essential for a brand looking to engage and convert an audience base. The team shares their podcast, event activation, and social media strategies for how they've grown.
Follow Bridge the City @bridgethecitypodcast.
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
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