24. Bridge the City, Podcasting + Inspiring Audience Action
02/13/20 • 27 min
Episode 24 welcomes Kyle and Elizabeth from Bridge the City - a Milwaukee group focused on inspiring the community to action and bringing meaningful change to the area.
Content marketing is essential for a brand looking to engage and convert an audience base. The team shares their podcast, event activation, and social media strategies for how they've grown.
Follow Bridge the City @bridgethecitypodcast.
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Episode 24 welcomes Kyle and Elizabeth from Bridge the City - a Milwaukee group focused on inspiring the community to action and bringing meaningful change to the area.
Content marketing is essential for a brand looking to engage and convert an audience base. The team shares their podcast, event activation, and social media strategies for how they've grown.
Follow Bridge the City @bridgethecitypodcast.
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Previous Episode
23. Cousins Subs, Justin McCoy + Stomach Competition
Episode 23 means Justin McCoy, VP of Marketing for Cousins Subs is our guest. With the iconic tagline of "Better Bread. Better Subs," Justin shares how the Milwaukee-founded sub maker executes better marketing, too.
Wisconsin-based ingredients fuel a local story that the marketing team tells through a variety of mediums, including social, digital, activations, and unique locations. If you manage a food or beverage brand, Justin's insights will directly impact your 2020 strategy.
Follow the Cousins Subs (@cousinssubs) and Justin (@jambam0506).
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Next Episode
25. Badger Mutual, Target Markets + Approachable Insurance
Episode 25 ft. Melissa Theisen and Sean Costello from Badger Mutual Insurance - the long-time, Milwaukee-based insurance company. Balancing a network of independent agents across the country and a variety of policyholders, the marketing team is tasked with communicating to a variety of markets. No matter what, approachable and personal service is at the core of their offerings.
A new COO and fresh HQ in downtown Milwaukee have this 130-year-old company thinking like a start-up to continue growth.
Follow Badger Mutual Insurance @badgermutual.
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
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