22. Chuck Swoboda, Marketing Innovation + Company Culture
12/02/19 • 20 min
Episode 22 features Chuck Swoboda - former CEO of Cree and current Innovator-in-Residence at Marquette University. If you work with or manage a marketing team, Chuck's experience ideating and marketing products is the tangible take-home advice you'll want.
During his time at Cree, Chuck helped grow the company from a small startup with 30 employees to a global technology leader with more than 7,000 employees and $1.6 billion in revenue. His experiences have given him insight into innovation and fueled a desire to keep learning through conversations with other leaders in this space. In addition to finishing a book titled "The Innovators Spirit," Chuck also hosts the Innovators on Tap podcast.
Follow the Innovators on Tap (@innovatorsontap) podcast and Chuck (@thechuckswoboda).
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Episode 22 features Chuck Swoboda - former CEO of Cree and current Innovator-in-Residence at Marquette University. If you work with or manage a marketing team, Chuck's experience ideating and marketing products is the tangible take-home advice you'll want.
During his time at Cree, Chuck helped grow the company from a small startup with 30 employees to a global technology leader with more than 7,000 employees and $1.6 billion in revenue. His experiences have given him insight into innovation and fueled a desire to keep learning through conversations with other leaders in this space. In addition to finishing a book titled "The Innovators Spirit," Chuck also hosts the Innovators on Tap podcast.
Follow the Innovators on Tap (@innovatorsontap) podcast and Chuck (@thechuckswoboda).
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Previous Episode
21. Carl Deffenbaugh + Thinking Like a Media Outlet
Episode 21 welcomes Carl Deffenbaugh - Fox 6 News anchor and host of the Deff-initely Milwaukee podcast. He shares his journey to the anchor desk and dives deep into how brands can think like a media outlet to create content and communicate with their end consumers. Carl even shares some Marvel Cinematic Universe, Tik-Tok, and Ultimate Frisbee facts that can help brands build marketing strategies.
Follow Fox 6 News (@fox6now and @fox6wakeup) and Carl D. (@CarlDeff).
Listen and subscribe to the podcast on your favorite platform: Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
Next Episode
23. Cousins Subs, Justin McCoy + Stomach Competition
Episode 23 means Justin McCoy, VP of Marketing for Cousins Subs is our guest. With the iconic tagline of "Better Bread. Better Subs," Justin shares how the Milwaukee-founded sub maker executes better marketing, too.
Wisconsin-based ingredients fuel a local story that the marketing team tells through a variety of mediums, including social, digital, activations, and unique locations. If you manage a food or beverage brand, Justin's insights will directly impact your 2020 strategy.
Follow the Cousins Subs (@cousinssubs) and Justin (@jambam0506).
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts Google Play Music Spotify iHeartRadio
Follow Boelter + Lincoln on social: Facebook Twitter Instagram LinkedIn
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