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Industrial Marketer - The Importance of B2B Real-Time Marketing

The Importance of B2B Real-Time Marketing

05/23/23 • 41 min

Industrial Marketer

Not every customer or prospect touch point is created equal in the world of industrial marketing. That’s one of the reasons you should be leveraging real-time marketing to meet prospects and customers on their terms. Real-time marketing is a way for your company to stand out in the onslaught of data.

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Not every customer or prospect touch point is created equal in the world of industrial marketing. That’s one of the reasons you should be leveraging real-time marketing to meet prospects and customers on their terms. Real-time marketing is a way for your company to stand out in the onslaught of data.

Previous Episode

undefined - The Key Elements of Workforce Recruitment Messaging

The Key Elements of Workforce Recruitment Messaging

Your industrial workforce recruitment messaging is actually pretty simple: Tell people why they should want to work at your company, and tell them why people stay. The hard part is ensuring your company can articulate its purpose and has an “employer of choice” culture.

Here are the great articles mentioned in the podcast:

What those new hires who don’t work out running from

What it means to be an employer of choice

Why you should rethink your old hiring rules

Industrial Marketer - The Importance of B2B Real-Time Marketing

Transcript

Joey Strawn

Welcome back everybody to another episode of the industrial Marketer Podcast your place for the tips, tech trends and tactics for industrials who care about driving leads and revenue to their businesses. I am one of your hosts it's time for a hot Joey summer. And we got lucky this year guys because April showers brought us some made Nelses is now so how are ya?

Nels Jensen

A Nels system is coming thro

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