iDigress with Troy Sandidge

We have a fascination with basketball. March Madness is a name that describes it well: Chaotic. Full of endorphins. We're screaming. We're excited. We're stressed. We're on the edge of our seats, waiting for the ball to go in the hoop, to determine who will become victors.

How does the art of basketball help you with growing your business?

Are you strategic enough? (Coach)

Do you have the vision? (Point Guard)

Can you hit it from deep? (Shooting Guard)

How are you in close range? (Power Forward)

Can you stand your ground and finish? (Center)

Let's talk about practice... Practice?

Yes, practice!

Do you have that mamba mentality?

How bad do you want to win?

How much worse do you hate to lose?

Tune in to find out.

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Rate & Review iDigress Podcast: RateThisPodcast.com/iDigress

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Looking for direction in your business?

Searching for clarity in your messaging?

Having difficulty connecting to your target audience?

Wishing you had a roadmap to navigate platforms & trends?

Looking to systemize your marketing to reach your destination?

If you’re internally screaming yes to any of these questions, connect with Troy below to discover how you can finally get the answers and solutions you need!

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Connect with Troy:

Follow Troy on Twitter: Twitter.com/FindTroy

Connect with Troy on LinkedIn: LinkedIn.com/in/FindTroy

Subscribe to Troy's YouTube Channel: YouTube.com/FindTroy

Looking for a marketing strategist to build the structure, strategies, and systems you need to get the success you want and the ROI you desire in your business? Book a discovery call to talk with Troy at FindTroy.com.

Your marketing sucks... respectfully, maybe? But let's talk about the reasons it may be failing you and what you can do about it.

Think of the "best practices" in marketing and business that you hold in high regard as foundational pieces to how you do marketing and business in the first place. When was the last time you actually evaluated them? Is that information relevant to where you are now and driving results home for you?

What about the people, business, and resources you learn from and base many of your implementations, strategies, martech stack, and timelines on when both evaluating the market and your business? When was the last time you assessed the relevancy of those sources in today's modern era of marketing and business operations?

Think of this episode as a mental questionnaire and checklist to reevaluate the core sources that influence how you look and do marketing. Hopefully, it sparks curiosity to explore and optimize it for better results and outcomes.

Beyond The Episode Gems:

Learn About My New Business Venture: S3M - Where We're Driving Inclusive Marketing & DEIB Integrations Forward

Discover All of the Podcats on the HubSpot Podcast Network

Get Free HubSpot Marketing Tools To Help You Grow Your Business

Grow Your Business Faster Using HubSpot's CRM Platform

Book A Time To Hire Me To Help You Scale Your Business

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Support The Podcast & Connect With Troy:

• Rate & Review iDigress: iDigress.fm/Reviews

• Follow Troy's LinkedIn @FindTroy

• Get Strategy Solutions & Services: FindTroy.com

• Buy Troy's Book, Strategize Up: StrategizeUpBook.com

• Follow Troy's Instagram @FindTroy

We made it to Episode 50!

In celebration of making it to this milestone, I reflect back on building the iDigress Podcast, lessons learned along the way, and what to expect moving forward. I also talk about how necessary it is to create optimal space before you embark on a journey of growth and transformation in your business and for your own self-development.

This episode is more of a motivational rant combined with examples from my own personal stories on how to chase after a vision and see it through to fruition. I hope you enjoy this episode!

P.S. Don't forget to leave a review and tag me on Twitter with your favorite episode or moments of iDigress. I will select among those who participate to give away a few copies of my book.

Beyond The Episode Gems:

See what the HubSpot CRM can do for your business at HubSpot.com

Listen to Agorapulse's Agency Accelerated Podcast Episode with Stephanie Liu and David J.P. Fisher

Get Two Free Months of Agorapulse on me: Social.Agorapulse.com/FindTroy

Buy my book Strategize Up to get the blueprint for maximizing the growth potential of your business.

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Support The Podcast & Connect With Troy:

• Rate & Review iDigress: iDigress.fm/Reviews

• Get Strategy Solutions & Services: FindTroy.com

• Buy Troy's Book, Strategize Up: FindTroy.com/Strategize-Up

• Follow Troy on Twitter: Twitter.com/FindTroy

• Follow Troy on LinkedIn: LinkedIn.com/in/FindTroy

You hear about the inspiring stories of Jeff Bezos, Bill Gates, Mark Zuckerbeg, and others all the time. It makes you think that, if you just gathered up enough courage and jumped in the deep end, then you would achieve the same outcome. I've experienced the same feelings. This is an example of survivorship bias.

Here's what you don't read or hear about a lot: You rarely hear the story of the person who quits their well-paying job, takes out a massive loan and goes bankrupt. But guess what? It happens all the time. Businesses don't die with a roar. They usually die with a whimper quietly when no one is looking.

There's risk in starting a business. There's risk in telling your story. Because the outcome may not be what you originally thought, and that's a hard pill to swallow.

People telling tall tales of success from the stage talk about all these amazing things. They may tell you, "Yeah. I failed five times, 10 times, 25 times. But on the 26th time, I made it." They skim through that period of failure. That period could have been one year. That period had been 10 years. That period could have been 45 years of sacrifice.

That's what I want to talk about in this episode: Risk. We don't talk about risk enough when it comes to business. We don't talk about risk enough when it comes to marketing. So, I think it's time we talk about it. This is episode number nine, #Risk

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Rate & Review iDigress Podcast: RateThisPodcast.com/iDigress

#####

Looking for direction in your business?

Searching for clarity in your messaging?

Having difficulty connecting to your target audience?

Wishing you had a roadmap to navigate platforms & trends?

Looking to systemize your marketing to reach your destination?

If you’re internally screaming yes to any of these questions, connect with Troy below to discover how you can finally get the answers and solutions you need!

#####

Connect with Troy:

Follow Troy on Twitter: Twitter.com/FindTroy

Connect with Troy on LinkedIn: LinkedIn.com/in/FindTroy

Subscribe to Troy's YouTube Channel: YouTube.com/FindTroy

Looking for a marketing strategist to build the structure, strategies, and systems you need to get the success you want and the ROI you desire in your business? Book a discovery call to talk with Troy at FindTroy.com.

This episode is the continuation and expansion of the previous episode, #DisqualifyToSell. It focuses on the mentality, mechanics, and marketing involved in effective selling. It explains why lowering your prices isn't the best strategy whether in a pandemic or beyond it. It dives into how to deal with handling rejection in the selling process and challenging the stigmas and stereotypes around selling.
As a brand or business, your positioning and presenting of what you do should feel like offering a cold glass of water to someone in the middle of the desert. They must have it. No questions asked. The sales process should be a no-brainer under the right conditions, positioning, and message.

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Support The Podcast & Connect With Troy:

• Rate & Review iDigress: iDigress.fm/Reviews

• Get Strategy Solutions & Services: FindTroy.com

• Buy Troy's Book, Strategize Up: StrategizeUpBook.com

• Follow Troy on Twitter: Twitter.com/FindTroy

• Follow Troy on LinkedIn: LinkedIn.com/in/FindTroy