
Forget the Galas and 5Ks - Donor-Centric Fundraising Could Unlock Nonprofit Growth
05/02/24 • 30 min
Greg Warner from MarketSmart to discuss the current struggles in non-profit fundraising and how to pivot to a donor-driven approach. Greg shares his journey from running a marketing agency to developing solutions specifically for non-profit fundraising. He elaborates on strategies such as enhancing donation value, personalizing donor experiences, and focusing on wealthier donors.
This episode is filled with actionable advice for non-profits to revolutionize their fundraising efforts.
What You’ll Learn:
- Navigating the Shift in Nonprofit Fundraising
- How Nonprofits Can Thrive with Donor-Driven Strategies
- Understanding the Psychology of Giving
- The Critical Role of Value in Nonprofit Fundraising
Connect with Greg Warner:
Resources
- Connect with Ian
- Download a Tackle Box!
- Supercharge your marketing and grow your business with video case stories today!
- Book a Discovery Call Today with Our Experts
- Subscribe to the YouTube Channel
Hosted on Acast. See acast.com/privacy for more information.
Greg Warner from MarketSmart to discuss the current struggles in non-profit fundraising and how to pivot to a donor-driven approach. Greg shares his journey from running a marketing agency to developing solutions specifically for non-profit fundraising. He elaborates on strategies such as enhancing donation value, personalizing donor experiences, and focusing on wealthier donors.
This episode is filled with actionable advice for non-profits to revolutionize their fundraising efforts.
What You’ll Learn:
- Navigating the Shift in Nonprofit Fundraising
- How Nonprofits Can Thrive with Donor-Driven Strategies
- Understanding the Psychology of Giving
- The Critical Role of Value in Nonprofit Fundraising
Connect with Greg Warner:
Resources
- Connect with Ian
- Download a Tackle Box!
- Supercharge your marketing and grow your business with video case stories today!
- Book a Discovery Call Today with Our Experts
- Subscribe to the YouTube Channel
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode

Ian Garlic Breaks Down Green Cardigan Digital Agency Website and Gives Recommendation
Dive into a session where Ian Garlic critically examines the strategies behind Green Cardigan Marketing, led by the adept Ashley Robinson. Specializing in organic digital marketing, they've carved a niche in elevating law firms in specialized areas like family, estate, and personal injury law.
Imagine applying these expert SEO and marketing techniques to your practice. Picture your firm achieving new heights through tailored strategies proven to boost visibility and growth. Learn from real success stories, and envision engaging your audience more deeply through compelling content that builds trust and establishes your firm's credibility.
Expand your digital reach across platforms like YouTube and LinkedIn and see how a robust online presence can position your firm as a leader in the legal domain.
Are you ready to take your practice to the next level? Tap into these insights and see how your firm can stand out in a competitive market. Let's make your law firm’s growth and success a reality! 🚀
What You’ll Learn:
- Web Design Customization for Unique Firm Identity
- Enhanced SEO Through Targeted Content
- Integrating Video to Boost Engagement
- Leveraging Client Success Stories
- Capitalizing on Referral Networks
- Engagement Through Regular Strategy Reviews
- Optimizing Social Media for Extended Reach
- Personalizing Marketing to Reflect Firm Values
Connect with Ashley Robinson:
Resources
- Connect with Ian
- Download a Tackle Box!
- Supercharge your marketing and grow your business with video case stories today!
- Book a Discovery Call Today with Our Experts
- Subscribe to the YouTube Channel
Hosted on Acast. See acast.com/privacy for more information.
Next Episode

Overcome Your Fear of Selling by Cracking the Sales Code with ’Selling With Dignity’ Author, Harry Spaight
In this episode,we tackle the common issues that consultants face when selling, joined by special guest Harry Spaight, the author of 'Selling With Dignity.' This discussion reveals why people hate selling along with strategies to overcome this adversity, shedding light on effective techniques such as selling with dignity and how listening plays an instrumental role in good salesmanship.
We bust the myth that sales is purely a numbers game, discuss reasons for not quitting your full-time job prematurely, and identify key skills that effective salespeople possess. To aid your sales process, we introduce tools like video case story and emphasize the role of implementing these tools properly, exemplifying with real-life success stories.
What You’ll Learn:
- The Importance of Selling with Dignity
- Misconceptions of Sales and Overcoming Them
- Power of Video Testimonials
- The Lie of Sales Numbers and When to Quit Your Day Job
- Importance of Resetting Your Sales Mindset
- Narrowing Down Your Client List
- Role of Trust and Relationship in High Ticket Sales
- Misconception of Sales as a Numbers Game
- The Importance of Listening in Sales
Connect with Harry Spaight:
Resources
- Connect with Ian
- Download a Tackle Box!
- Supercharge your marketing and grow your business with video case stories today!
- Book a Discovery Call Today with Our Experts
- Subscribe to the YouTube Channel
Hosted on Acast. See acast.com/privacy for more information.
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/garlic-marketing-show-19793/forget-the-galas-and-5ks-donor-centric-fundraising-could-unlock-nonpro-50594625"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to forget the galas and 5ks - donor-centric fundraising could unlock nonprofit growth on goodpods" style="width: 225px" /> </a>
Copy