From 0 to 100k ARR: Our Lessons Learned

07/31/24 • 34 min

In this episode, we share how we transformed Flinn.ai from an idea to a revenue-generating machine. We reflect on our experiences, from initial cold calls to sealing deals, and the crucial lessons we learned along the way to hitting 100k ARR.
We talk about:

The crucial role of founders in early sales efforts.
Our experiences with different sales channels, and our key takeaways from our experiments.
How we approached pricing, structured our first contracts, and navigated early-stage negotiations.
How aligning product development with sales efforts helped us achieve our revenue goals.

The crucial role of founders in early sales efforts.
Our experiences with different sales channels, and our key takeaways from our experiments.
How we approached pricing, structured our first contracts, and navigated early-stage negotiations.
How aligning product development with sales efforts helped us achieve our revenue goals.

Previous Episode

Mastering Early-Stage Product Roadmapping

In this episode, we are looking into how to connect your product roadmap to your vision and goals, and how to approach roadmapping as an early-stage startup.
We will talk about:

How to get sales and product aligned behind the roadmap
Why it is import to distinguish between your roadmap and your backlog
What it means to balance predictability and adaptability and why this matters
Best practise around prioritization and roadmapping tools

If you want to read more about this topic, then check out Markus deep-dive article about "The playbook to fix your product roadmap" and us on Linkedin to not miss other important insights -> Markus & Bastian.

Next Episode

€6M Secured: Our Seed Round Unfolded

In this episode, we share our experiences and lessons learned while raising our €6M seed funding round for Flinn.ai. From preparing our pitch deck to navigating over 50 investor meetings, we reflect on the key steps we took and the challenges we faced along the way.
We cover:

How we structured our seed round and the preparation process.
Strategies for reaching out to investors and handling multiple meetings.
Balancing fundraising with day-to-day business operations.
What to expect from investment committees and how to handle multiple term sheets.