Customer & Problem Discovery
04/03/23 • 14 min
We are a product led company, this means we validate ideas and critical assumptions with experiments and research. In this episode, we explain how we have tested, validated and researched our ideal customer profile (ICP).
We are a product led company, this means we validate ideas and critical assumptions with experiments and research. In this episode, we explain how we have tested, validated and researched our ideal customer profile (ICP).
Previous Episode
Identifying and validating your business idea
Identifying your business idea to build your company upon is a massive challenge. In this episode, we will elaborate on our process of discovery and validation of several ideas and how we ended up with one of them.
Next Episode
Validation with Letters of Intent (LOI)
In this episode, we share our experience with using Letters of Intent (LOIs) 💌 in our own startup, Flinn Comply. Tune in to hear how we used this experimentation method to test the waters and gain confidence in our business idea before moving forward.
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