
081: Fuel Your Passion - Raul Cardenas Founder of QO Nutrition
06/10/24 • 52 min
Summary
Raul Cardenas, founder of QO Nutrition, joins the podcast to discuss his brand and its unique product. QO Nutrition offers a natural nutrition powder made from six simple whole food ingredients that are wood fire roasted. The product can be used as a meal additive, meal replacement, or for fueling before, during, and after training. Raul shares his inspiration for creating the product, which came from his time spent in the Copper Canyon running with the Tarahumaras. He discovered their use of pinole powder and saw the benefits it provided for endurance running. Raul emphasizes the importance of sourcing high-quality ingredients and ensuring the product is third-party tested. Despite the saturated nutrition marketplace, Raul is driven by the belief that his product is needed and can help people improve their performance and overall health. Raul Cardenas shares his journey of building a brand that promotes healthy living through nutrition. He emphasizes the importance of pursuing a business that you believe in and are passionate about. Raul discusses the challenges he faced in the early stages of his startup, including creating momentum and overcoming setbacks. The conversation also explores the benefits of a whole food plant-based diet and the role of nutrition in longevity and performance. Raul highlights the versatility of QO Nutrition's products, such as the Pinole cookies and electrolytes, and shares his vision for expanding the brand in the next three to five years. The episode concludes with advice on taking risks and pursuing one's goals.
Takeaways
QO Nutrition offers a natural nutrition powder made from six simple whole food ingredients that are wood fire roasted.
The product can be used as a meal additive, meal replacement, or for fueling before, during, and after training.
Raul was inspired to create the product after discovering the use of pinole powder by the Tarahumaras in the Copper Canyon.
QO Nutrition emphasizes sourcing high-quality ingredients and ensuring the product is third-party tested.
Despite the saturated nutrition marketplace, Raul believes his product is needed and can help people improve their performance and overall health. Pursue a business that you believe in and are passionate about.
Overcoming challenges and setbacks is part of the process of building a startup.
A whole food plant-based diet can contribute to longevity and improved health.
QO Nutrition offers versatile products, such as Pinole cookies and electrolytes, that can be used for fueling workouts and as healthy snacks.
Taking risks and making the leap are essential for pursuing your goals.
Keywords
QO Nutrition, natural nutrition powder, whole food ingredients, meal replacement, fueling, training, Copper Canyon, Tarahumaras, pinole powder, endurance running, high-quality ingredients, third-party tested, performance, health, QO Nutrition, healthy living, nutrition, startup challenges, whole food plant-based diet, longevity, performance, Pinole cookies, electrolytes, expansion, taking risks
Summary
Raul Cardenas, founder of QO Nutrition, joins the podcast to discuss his brand and its unique product. QO Nutrition offers a natural nutrition powder made from six simple whole food ingredients that are wood fire roasted. The product can be used as a meal additive, meal replacement, or for fueling before, during, and after training. Raul shares his inspiration for creating the product, which came from his time spent in the Copper Canyon running with the Tarahumaras. He discovered their use of pinole powder and saw the benefits it provided for endurance running. Raul emphasizes the importance of sourcing high-quality ingredients and ensuring the product is third-party tested. Despite the saturated nutrition marketplace, Raul is driven by the belief that his product is needed and can help people improve their performance and overall health. Raul Cardenas shares his journey of building a brand that promotes healthy living through nutrition. He emphasizes the importance of pursuing a business that you believe in and are passionate about. Raul discusses the challenges he faced in the early stages of his startup, including creating momentum and overcoming setbacks. The conversation also explores the benefits of a whole food plant-based diet and the role of nutrition in longevity and performance. Raul highlights the versatility of QO Nutrition's products, such as the Pinole cookies and electrolytes, and shares his vision for expanding the brand in the next three to five years. The episode concludes with advice on taking risks and pursuing one's goals.
Takeaways
QO Nutrition offers a natural nutrition powder made from six simple whole food ingredients that are wood fire roasted.
The product can be used as a meal additive, meal replacement, or for fueling before, during, and after training.
Raul was inspired to create the product after discovering the use of pinole powder by the Tarahumaras in the Copper Canyon.
QO Nutrition emphasizes sourcing high-quality ingredients and ensuring the product is third-party tested.
Despite the saturated nutrition marketplace, Raul believes his product is needed and can help people improve their performance and overall health. Pursue a business that you believe in and are passionate about.
Overcoming challenges and setbacks is part of the process of building a startup.
A whole food plant-based diet can contribute to longevity and improved health.
QO Nutrition offers versatile products, such as Pinole cookies and electrolytes, that can be used for fueling workouts and as healthy snacks.
Taking risks and making the leap are essential for pursuing your goals.
Keywords
QO Nutrition, natural nutrition powder, whole food ingredients, meal replacement, fueling, training, Copper Canyon, Tarahumaras, pinole powder, endurance running, high-quality ingredients, third-party tested, performance, health, QO Nutrition, healthy living, nutrition, startup challenges, whole food plant-based diet, longevity, performance, Pinole cookies, electrolytes, expansion, taking risks
Previous Episode

080: Conversations Around Accountability and Discipline
Summary
Mark and Arthur discuss their recent experiences and the challenges they faced in staying consistent with their training and healthy habits. They emphasize the importance of prioritizing training and finding ways to fit it into their busy schedules, even during travel or unexpected events. They also discuss the trend of relying on shortcuts and quick fixes, such as weight loss drugs, and the potential pitfalls of not addressing the underlying habits and lifestyle choices. They express their concerns about the societal pressure to accept and embrace the 'dad bod' as a way to avoid personal accountability and the importance of striving for a healthy and balanced lifestyle. The conversation focuses on strategies for maintaining fitness and healthy habits while traveling. The main themes include automating decisions, limiting choices, being flexible, and prioritizing health. Arthur and Mark emphasize the importance of taking responsibility for one's health and making time for exercise, regardless of age or circumstances. They encourage listeners to share their own experiences and tips for staying fit while on the go.
Keywords
training, consistency, challenges, prioritization, travel, shortcuts, quick fixes, weight loss drugs, dad bod, personal accountability, healthy lifestyle, fitness, health, travel, decision-making, flexibility, prioritization
Next Episode

082: Lessons Through Adversity - Race Recaps
The gang has mixed results at three recent races.
In this episode of the Finding Strong podcast, Mark, Arthur, and Ash discuss their recent race experiences and the lessons they learned. Arthur participated in a 50K night race to prepare for Leadville and focused on logistics and running with a headlamp. Ash faced challenges with race timing and missed a turn, but learned the importance of giving herself grace and staying focused on the joy of running. Mark won a four-mile race but realized he didn't execute his race strategy and needs to trust himself more. The main takeaways include resilience, embracing adversity, and staying present in the moment. In this conversation, Arthur and Mark discuss their upcoming races and the focus areas for their training in the next 10 weeks. They emphasize the importance of intent in training and the need to push through discomfort to achieve their goals. They also discuss the mental aspect of racing and the importance of logistics and nutrition. Mark highlights the significance of speed work in endurance training and the need to embrace the process. They conclude by reflecting on the lessons learned from overcoming adversity and the importance of self-accountability and relentless pursuit of excellence.
Keywords
race experiences, lessons learned, resilience, adversity, staying present, training, intent, discomfort, mental aspect, logistics, nutrition, speed work, endurance, adversity, self-accountability, pursuit of excellence
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