Digital Marketing Master

Join us in the latest episode of Digital Marketing Master as Abby sits down with the accomplished data analytics and marketing professional Deborah Cynn. Deborah's journey, which includes an MBA from Duke University and experience at Deloitte, offers unique insights into the world of B2B insurance marketing, specifically within the Medicare sector. Discover the pivotal lesson of understanding your audience's emotions before crafting marketing strategies. Deborah emphasizes the significance of learning about your audience's feelings to set accurate targets and strategies, backed by her experience leading a dynamic marketing team.

Join host Abby Martinez as she delves into the depth of marketing evolution with Patrick Moran Head of Growth Marketing for Robinhood on the Digital Marketing Master podcast. Moran, a seasoned professional with over a decade in the field, unravels his comprehensive journey across pivotal moments in acquisition, growth, and leadership within companies like eBay, Netflix, and Spotify. Discover invaluable insights, lessons, and growth strategies crucial for the ever-evolving marketing landscape.

Sarah talks with John Busby, Chief Marketing Officer at Centerfield. John shares his insights on the importance of good content and how to incorporate effective content into your digital marketing efforts. He also shares his insights on how happiness at work can positively impact your overall happiness and success.

Sarah talks with Ben Kuikman, Associate Vice President of Digital Marketing at All Campus. Ben dives into the psychology of decision-making and scenarios that have guided him to make the best decisions over his career. He also shares the importance of asking questions and how staying curious will help you get ahead in your marketing efforts.

Sarah talks with David Sanepour, Senior Marketing Director of Digital Marketing at World System Builder. David works on leading people to financial literacy, by helping them understand how their money works and how best to use it. He also shares the importance of taking ownership of the future through increasing access to financial knowledge.