#229: Natasha Willis – $70M from automated Instagram DMs
12/03/24 • 62 min
2 Listeners
Natasha Willis is the woman behind the conversational marketing agency School of Bots, which has generated over $70,000,000 for clients like Tori Dunlap, Jenna Kutcher, and even Facebook.
In this episode, Natasha reveals how you can use automated direct messages to grow your email list, how to generate more revenue, and her secrets on how to increase your organic reach on Instagram.
@natashatwillis → message “JAY”
Full transcript and show notes
Natasha's Website / Twitter / Instagram / YouTube / LinkedIn
***
TIMESTAMPS
(00:00) The Chatbot Queen
(01:04) What is Conversational Marketing
(02:28) Conversational Marketing Platforms
(04:40) Understanding the Customer Journey
(10:22) DM Automation Tools
(14:20) Can You Tell it’s Not a Real Person?
(18:33) What To Do Before You Get Started
(24:14) Does Follower Count Matter?
(25:41) Inflated Follower Counts
(30:41) The 3 Types of Instagram Posts to Grow
(35:34) $400K in 4 Months Strategy
(43:29) Simplify to Amplify
(45:43) Use Cases for DM Automation
(49:28) Using Instagram Stories
(53:47) What You Do Next
***
RECOMMENDED NEXT EPISODE
→ #88: Tori Dunlap – Building an audience of millions on TikTok with Her First $100K
***
ASK CREATOR SCIENCE
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WHEN YOU'RE READY
🚀 Get CreatorHQ (creator operating system)
🧪 Join The Lab (private membership community)
***
CONNECT
***
SPONSORS
💼 View all sponsors and offers
***
SAY THANKS
Natasha Willis is the woman behind the conversational marketing agency School of Bots, which has generated over $70,000,000 for clients like Tori Dunlap, Jenna Kutcher, and even Facebook.
In this episode, Natasha reveals how you can use automated direct messages to grow your email list, how to generate more revenue, and her secrets on how to increase your organic reach on Instagram.
@natashatwillis → message “JAY”
Full transcript and show notes
Natasha's Website / Twitter / Instagram / YouTube / LinkedIn
***
TIMESTAMPS
(00:00) The Chatbot Queen
(01:04) What is Conversational Marketing
(02:28) Conversational Marketing Platforms
(04:40) Understanding the Customer Journey
(10:22) DM Automation Tools
(14:20) Can You Tell it’s Not a Real Person?
(18:33) What To Do Before You Get Started
(24:14) Does Follower Count Matter?
(25:41) Inflated Follower Counts
(30:41) The 3 Types of Instagram Posts to Grow
(35:34) $400K in 4 Months Strategy
(43:29) Simplify to Amplify
(45:43) Use Cases for DM Automation
(49:28) Using Instagram Stories
(53:47) What You Do Next
***
RECOMMENDED NEXT EPISODE
→ #88: Tori Dunlap – Building an audience of millions on TikTok with Her First $100K
***
ASK CREATOR SCIENCE
***
WHEN YOU'RE READY
🚀 Get CreatorHQ (creator operating system)
🧪 Join The Lab (private membership community)
***
CONNECT
***
SPONSORS
💼 View all sponsors and offers
***
SAY THANKS
Previous Episode
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#188: Richard van der Blom – How the man behind the LinkedIn Algorithm Report uses LinkedIn. [Greatest Hits]
Richard van der Blom is the founder of Just Connecting, a social selling and LinkedIn training consultancy based in the Netherlands. And with nearly 200,000 followers on LinkedIn, he's one of the most respected voices on the platform.
Richard was really early to LinkedIn. And as his own reach grew, he started getting a lot of questions about how to best use the platform.
5 years ago, Richard started creating an annual LinkedIn algorithm insights research report. This thing is a gold mine of data driven observations about how different aspects of LinkedIn are working and even how they are trending compared to the year before.
In this episode you'll learn
- Why LinkedIn reach may be down
- What formats are most effective right now
- How to use LinkedIn as a lead generation
- And you'll get a feature by feature breakdown of how Richard himself uses LinkedIn
Full transcript and show notes
Read the 2024 LinkedIn Algorithm Report
Listen to episode #127 with Daniel Murray
***
RECOMMENDED NEXT EPISODE
***
WHEN YOU'RE READY
🚀 Get CreatorHQ (creator operating system)
🧪 Join The Lab (private membership community)
***
CONNECT
***
SPONSORS
💼 View all sponsors and offers
***
SAY THANKS
Next Episode
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#230: How much do I make? How much do I work? Do creators keep their best tips secret? [Ask Creator Science]
YouTubers keep a lot of secrets, but that's not really my style.
So last week, I asked my audience for questions that creators are typically too afraid to answer. How much does this channel make? What are my politics? And how much time do I actually spend working?
In this video, my producer, Conor, and I answer all these questions and more with complete transparency.
Full transcript and show notes
***
TIMESTAMPS
(0:00:00) How Much Does a 100K Channel Make?
(0:02:26) What Does a 100K Channel Charge for Brand Deals
(0:09:25) AdSense and Brand Deals Are Overhyped
(0:13:09) Pros and Cons of Talking About Politics
(0:21:01) The Biggest Threat to the Channel
(0:23:08) Most YouTubers Aren’t As Successful As You Think
(0:28:26) Downsides of Being a Parent and a YouTuber
(0:33:21) How Much Does a YouTuber ACTUALLY Work?
(0:38:02) Promoting Products You Don’t Believe In
(0:44:06) Is the Creator Economy Eating Itself?
(0:49:34) Hidden Gems You Should Watch
(0:55:08) Why Are YouTubers Secretive?
(0:59:53) Don’t Listen to This Common Growth Advice
(1:04:22) How to Spot Fake Gurus
(1:08:50) YouTubers Who Lie to Their Audience
(1:11:20) Trends That Will Die Quickly
(1:14:29) Parasocial Relationships
(1:20:15) When a Channel Dies
(1:22:23) How Long to Get to $8k/month in Revenue
(1:24:48) Maintaining Relationships As You Get Older
(1:30:11) The Right Way to Raise Prices
***
RECOMMENDED NEXT EPISODE
→ Answering the Questions you're afraid to ask [YouTube]
***
ASK CREATOR SCIENCE
***
WHEN YOU'RE READY
🚀 Get CreatorHQ (creator operating system)
🧪 Join The Lab (private membership community)
***
CONNECT
***
SPONSORS
💼 View all sponsors and offers
***
SAY THANKS
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