
Find Speaking Opportunities in 12 Easy Steps
07/19/22 • 28 min
3 Listeners
Laurie-Ann Murabito is a reformed painfully shy gal who accidentally became a professional speaker.
In this podcast episode, she talks about how you can find speaking opportunities and how to approach decision-makers so you get booked for them. The 12 specific points she breaks down are:
- Looking at where you already hang out and where your memberships are.
- Ask people in your network what conferences they go to.
- Let people know you are a speaker and can speak on specific topics.
- Find the decision-makers by looking at titles like a program coordinator, organizers, etc. You can also go to the association website and look under “about us” or the “leadership” tab.
- Find the event planners on LinkedIn to connect with
- If you can’t find the information, send your pitch to the President of the organization
- Pitch them by mentioning the event and ask about their process for booking speakers. Then tell them about the topics you speak about. If any sounds interesting, let’s talk!
- You can get paid on the front end or the back end (to speak and to sell)
- Be good on the platform, your niche - be specific and show it everywhere.
- Ask, “what’s your budget for speakers?” Pitch a breakout session to increase your value. Look at their revenue and at who has spoken in the past.
- Plant seeds to make an offer if no pitching is allowed.
- Even if you speak for no fee, send a speaker agreement to let them know what a deal they’re getting. In that agreement, ask for testimonials and referrals.
Laurie-Ann Murabito is a Business Mentor & Speaking Strategist who works with clients to communicate with confidence and leverage speaking opportunities and be positioned as the expert, attract high-end clients, and monetize their authority.
Some resources mentioned in this episode are:
- Be in Demand podcast
- SpeakAndStandOut.com
- SpeakAndStandOut.com/gift
Find Laurie-Ann online at:
- Instagram: https://instagram.com/laurieann.murabito/
- LinkedIn: https://www.linkedin.com/in/laurieann/
Join Christina's newsletter for insider tips on growing your business without ads here.
Become a contributor to a top website to build your brand with free resources here.
Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.
Follow Christina on social media at:
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family... and don’t forget to tap that subscribe button.
Laurie-Ann Murabito is a reformed painfully shy gal who accidentally became a professional speaker.
In this podcast episode, she talks about how you can find speaking opportunities and how to approach decision-makers so you get booked for them. The 12 specific points she breaks down are:
- Looking at where you already hang out and where your memberships are.
- Ask people in your network what conferences they go to.
- Let people know you are a speaker and can speak on specific topics.
- Find the decision-makers by looking at titles like a program coordinator, organizers, etc. You can also go to the association website and look under “about us” or the “leadership” tab.
- Find the event planners on LinkedIn to connect with
- If you can’t find the information, send your pitch to the President of the organization
- Pitch them by mentioning the event and ask about their process for booking speakers. Then tell them about the topics you speak about. If any sounds interesting, let’s talk!
- You can get paid on the front end or the back end (to speak and to sell)
- Be good on the platform, your niche - be specific and show it everywhere.
- Ask, “what’s your budget for speakers?” Pitch a breakout session to increase your value. Look at their revenue and at who has spoken in the past.
- Plant seeds to make an offer if no pitching is allowed.
- Even if you speak for no fee, send a speaker agreement to let them know what a deal they’re getting. In that agreement, ask for testimonials and referrals.
Laurie-Ann Murabito is a Business Mentor & Speaking Strategist who works with clients to communicate with confidence and leverage speaking opportunities and be positioned as the expert, attract high-end clients, and monetize their authority.
Some resources mentioned in this episode are:
- Be in Demand podcast
- SpeakAndStandOut.com
- SpeakAndStandOut.com/gift
Find Laurie-Ann online at:
- Instagram: https://instagram.com/laurieann.murabito/
- LinkedIn: https://www.linkedin.com/in/laurieann/
Join Christina's newsletter for insider tips on growing your business without ads here.
Become a contributor to a top website to build your brand with free resources here.
Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.
Follow Christina on social media at:
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family... and don’t forget to tap that subscribe button.
Previous Episode

7 Ways to Grow Your Podcast Fast
Did you know only 400,000 podcast shows have released a new episode in the last 60 days?! The competition to grow a podcast isn’t as tough as you may think.
In this episode, Todd Cochrane shares seven ways you can start growing your podcast today. He goes into specifics on how to:
- Use your website
- Bring energy to episodes
- Amplify on social media
- Attend trade shows
- Earn radio and media appearances
- Join a podcast network or start your own podcast network
- Have your audience help you by sharing on social media and tagging you
Todd Cochrane is a podcast advertising specialist. Executing podcast advertising deals with a variety of national vendors for the past 13 years, he was responsible for bringing GoDaddy into the Podcast Advertising Space as one of the first podcast advertisers in 2005.
Don’t miss these resources mentioned in this episode:
Find Todd and BluBrry online at:
- Websites: https://geeknewscentral.com/ and https://blubrry.com/
- Facebook: https://www.facebook.com/Blubrry
- Linkedin: https://www.linkedin.com/in/toddcochrane/
- Instagram: https://www.instagram.com/geeknews/
- Twitter: https://twitter.com/GeekNews
- Youtube: https://www.youtube.com/c/geeknews
Join Christina's newsletter for insider tips on growing your business without ads here.
Become a contributor to a top website to build your brand with free resources here.
Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.
Follow Christina on social media at:
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family... and don’t forget to tap that subscribe button.
Next Episode

How to Get on Wikipedia
Everyone’s concerned about their online reputation but no one’s quite sure what to do about it. Worried about SEO, reviews, Google results, Wikipedia, or any other scary-sounding tools that you may be responsible for?
In this episode, Josh Greene will cover the channels that make up your online reputation, provide tactics you can use, and some mini case studies.
If you’re wondering how to take control of your online reputation or which tool is considered the most important for managing your online reputation, this episode has you covered. Josh goes into detail on the following:
- Being consistent with bios in social media
- Running AdWords inexpensively on your brand name and your business name (because you get seven lines of text at the top to say whatever you want about yourself)
- Claiming your knowledge panel to control the facts Google shares about you
- Using Google My Business and amplifying your presence with the many features
- Looking at the images that show up when you Google yourself... and flag any you may not like so they can be removed
- Using Twitter for thought leadership
- Landing media and press hits because they do a lot for SEO
Josh Greene is the CEO of The Mather Group, a digital agency that solves marketing challenges for companies of all sizes. With over twenty years of experience creating and implementing digital strategies, Greene empowers top brands and individuals to shape their online presence to support their bottom line.
He is a frequent speaker at conferences and industry events, including the Public Relations Society of America (PRSA), the AAF, ad:tech, SES, and PR Summit.
One resource mentioned in this episode is:
Christina’s Masterclass: EarnMediaNow.com
Connect with Josh online at:
Josh on LinkedIn: https://www.linkedin.com/in/joshgreene1/
Josh on Twitter: https://twitter.com/josh_greene
Josh’s Website: TheMatherGroupLLC.com
Join Christina's newsletter for insider tips on growing your business without ads here.
Become a contributor to a top website to build your brand with free resources here.
Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.
Follow Christina on social media at:
If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family... and don’t forget to tap that subscribe button.
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