Banking Transformed with Jim Marous

As financial institutions navigate an increasingly complex digital landscape, they face the dual challenge of driving innovation while maintaining the security and reliability that customers expect. Dominic Venturo, Senior Vice President and Chief Digital Officer at U.S. Bank, has been at the forefront of US Bank's digital transformation, helping his organization develop resilient systems that not only respond to change but anticipate it.

As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, our conversation explores how modern resilience in banking has evolved beyond disaster recovery to become a dynamic capability that enables personalization, real-time engagement, and proactive risk management.

This episode of Banking Transformed is sponsored by Naehas

Naehas provides financial institutions with a centralized platform to efficiently manage product creation, pricing strategies, compliance, and disclosures. By automating complex processes and integrating advanced governance tools, Naehas significantly reduces operational risk and accelerates execution. Trusted by 6 of the 10 largest U.S. banks, our solution supports top-tier institutions in delivering precise, compliant offers with speed and accuracy.

⁠https://www.naehas.com/?utm_source=financialbrand&utm_medium=referral&utm_campaign=Banking_Transformed_podcast

Consumers want their financial providers to provide integrated experiences that leverage insights to create intuitive engagements. To accomplish this, banks and credit unions need to build the data infrastructure and analytics capabilities that can be applied across the entire customer journey.

Personalization must become a strategic priority, using data to create a differentiated value exchange with the customer in real-time.

I am excited to have Jim Stapleton, Senior Vice President at Epsilon on the Banking Transformed podcast. Jim shares how banks and credit unions can deepen relationships by understanding customer behaviors and offering timely solutions.

This episode of Banking Transformed is sponsored by Epsilon

With 50+ years’ experience, Epsilon for Financial Services accelerates clients’ ability to harness the power of data to enhance, activate, and measure campaigns with confidence. With market-leading insights into customer's actions (even when they’re not interacting with your brand), Epsilon can predict upcoming life events and deliver optimized messages across owned and paid channels, while respecting and protecting consumer privacy and client data.

Learn more about Epsilon for Financial Services

Consumers expect their financial institution to use data and insights collected over time to deliver personalized recommendations based on transactions and behavior in the past.

Fortunately, banks and credit unions have access to solutions that can drive insight discovery, outcome predictions, and task automation. The challenge is to implement these capabilities at the speed and scale that customers expect.

My guests on the Banking Transformed podcast are Greg Gruning from Segmint and Brian Lindenmann from Busey Bank. Greg and Brian discuss how banks are using data and AI to drive digital transformation and grow revenue by optimizing the customer journey across channels.

This episode of Banking Transformed is sponsored by Segmint

Segmint empowers financial institutions and financial technology providers to easily understand and leverage data, interact with customers, and measure results. Derived from billions of transactions, Segmint provides the fastest and most accurate customer insights through advanced data tagging, categorization, and contextualization. Our insights enable all functions of an organization to inform strategies including competitive analysis, risk, marketing, customer experience, and product innovation.

Visit HERE to learn more about Segmint.

Becoming adept at digital banking is not simply about technology. It’s about the way banking leaders adapt to the pace of change and continually rethink how they can create and deliver value in a digital economy.

Most importantly, it is understanding that the digital banking transformation process is a never-ending journey ... with no end point.

My guest on the Banking Transformed podcast is Liz Wolverton, Head of Consumer Banking and Brand Experience at Synovus. Liz shares how building the muscles for continuous change at Synovus allows the bank to adapt to future change more rapidly, which makes the bank more resilient.

This Episode of Banking Transformed is sponsored by FIS

From super apps and crypto to embedded finance and financial inclusion, we’re a long way away from the world of cash and checks. That’s why FIS has published The Global Payments Report.

The Global Payments Report makes it easy to understand what your consumers want now – and in the future. Read about the trends transforming payments and what they mean for your business. FIS also gives you an in-depth view of how consumers pay when shopping online and at the point of sale in more than 40 markets, along with the latest insights into real-time payments trends, digital wallets, and even Crypto.

Discover how the latest payments technologies could affect your business. Get your report today by visiting fisglobal.com/gpr.

FIS. Advancing the way the world pays banks and invests.

With consumers spending an average of 7.5 hours a day on various media platforms, ‘convenience’ in banking must now expand beyond store-centric factors to delivering digital convenience, with speed, simplicity, and empathy.

Increasingly. consumers and employees expect a greater value proposition from their financial institution that will instill loyalty and support a broader brand promise.

We are very fortunate to have Tyrrell Schmidt, U.S. Chief Marketing Officer for TD Bank on the Banking Transformed podcast. She discusses how TD’s established brand promise and purpose has translated at a time of marketplace disruption.

This episode of Banking Transformed is sponsored by Microsoft:

See how Microsoft can help to unlock new opportunities at speed through innovative business models, deliver differentiated customer experiences across channels, products and services, and redefine new ways of working.

More at Microsoft.com/financialservices

This episode of Banking Transformed is sponsored by PayPal:

This podcast episode is being presented in partnership with PayPal. PayPal provides access to more than 403 million active global accounts and multiple buy now, pay later offers in a single integration. PayPal Pay in 4 enables shoppers to make purchases in four interest-free payments.

Customers get more buying power and flexibility, and you get help maximizing reach and revenue.

Learn more about PayPal Pay Later here.