A Simple Yet Powerful Way to Have Your Best Clients Promote YOU to 1000’s of Ideal Prospects
06/18/20 • 38 min
After a bit of a hiatus during the Covid lockdown, I'm back with a solo episode today!
During all the disruption, I've realised how important it has become to reassess and go back to basics. And one of those basics is that it’s easy to forget how powerful someone else’s words can be for your own business.
As the saying goes “Nobody sells you better than someone else.”
But I’m not just talking about your standard “testimonials” here. I'm talking about something FAR more powerful...
On this episode:
- How the Covid lockdown has impacted my business
- The Single Most Powerful Marketing Asset Available To Any Business
- The Simple Process To Extract Powerful “Storymonials” That Has Your Clients Selling YOU.
- Specific Strategies To Turn “Storymonials” Into A Surge In Qualified Leads And Revenue.
And much more!
This was part of a talk I did at the Financial Services Brand Accelerator Virtual Event, hosted by Alex Curtis from The Lead Engine (a past guest on the podcast). Alex did an amazing job of turning an in person event, into a virtual one in a crazy short time!
You can get a copy of the slides by clicking here (no opt in)
Resources Mentioned In This Episode:
Listen to Alex Curtis's episode: 4 Principles of Lead Generation Success
Free Video Training!
(Without Cold Calling, Networking, Relying on Referrals or any of that stuff...)
Make sure you grab this and all the other listener goodies by visiting...
The Client Catching Podcast Listener Gift Page
Happy Fishing!
After a bit of a hiatus during the Covid lockdown, I'm back with a solo episode today!
During all the disruption, I've realised how important it has become to reassess and go back to basics. And one of those basics is that it’s easy to forget how powerful someone else’s words can be for your own business.
As the saying goes “Nobody sells you better than someone else.”
But I’m not just talking about your standard “testimonials” here. I'm talking about something FAR more powerful...
On this episode:
- How the Covid lockdown has impacted my business
- The Single Most Powerful Marketing Asset Available To Any Business
- The Simple Process To Extract Powerful “Storymonials” That Has Your Clients Selling YOU.
- Specific Strategies To Turn “Storymonials” Into A Surge In Qualified Leads And Revenue.
And much more!
This was part of a talk I did at the Financial Services Brand Accelerator Virtual Event, hosted by Alex Curtis from The Lead Engine (a past guest on the podcast). Alex did an amazing job of turning an in person event, into a virtual one in a crazy short time!
You can get a copy of the slides by clicking here (no opt in)
Resources Mentioned In This Episode:
Listen to Alex Curtis's episode: 4 Principles of Lead Generation Success
Free Video Training!
(Without Cold Calling, Networking, Relying on Referrals or any of that stuff...)
Make sure you grab this and all the other listener goodies by visiting...
The Client Catching Podcast Listener Gift Page
Happy Fishing!
Previous Episode
Nathan Hirsch: How Outsourcing Can Help Overcome The Challenges of “The New Normal”
My guest today is entrepreneur and expert in remote hiring and outsourcing Nathan Hirsh.
Nathan co-founded FreeeUp.com in 2015 with an initial $5,000 investment, scaled it to $12M per year in revenue, and was then acquired in 2019.
Today, he is a co-founder of OutsourceSchool, a company working to educate entrepreneurs on how to effectively hire and scale with virtual assistants through in-depth courses.
On this episode:
- What is outsourcing?
- How to start outsourcing the right way
- Why you need systems, processes and SOPs to be successful with outsourcing
- Where outsourcing fits into "The New Normal" and why it won't be optional
- Common mistakes and misconceptions about outsourcing
- How Nathan grew a $12 million business (and sold it)
- Nathan's 6 ways he would acquire clients and grow any business
- What Nathan would do differently if he had to start all over again
And much more!
Resources Mentioned In This Episode:
Connect with Nathan on LinkedIn
Free Video Training!
(Without Cold Calling, Networking, Relying on Referrals or any of that stuff...)
Make sure you grab this and all the other listener goodies by visiting...
The Client Catching Podcast Listener Gift Page
Happy Fishing!
Next Episode
Anthony Blatner: A LinkedIn Advertising Masterclass
Today we’re going to be talking about a prime example of why the “wisdom of crowds” isn’t always the most reliable source of facts and why it’s important to sometimes ignore the dogma and TEST things for yourself!
Because today we’re talking about LinkedIn Advertising.
“LinkedIn ads are too expensive. They don’t work. Facebook is the only place to pay for ads.”
I could go on, but these are just some of the things I hear when it comes to advertising on LinkedIn.
The truth is, while they do require a different approach, LinkedIn ads can help your business reach a professional audience that have twice the buying power compared to other channels.
In fact as many as 65% of B2B marketers have acquired clients by using ads on LinkedIn.
But LinkedIn ads are their own category and require their own approach. So today you’ll learn how to make them work from my guest Anthony Blatner, who is a leading expert on generating a positive ROI from LinkedIn advertising.
He is the founder of Modern Media, an Advertising agency that helps B2B companies reach high-level decision makers at scale using LinkedIn Ads and technology.
And as there aren’t many out there sailing on the blue ocean of linkedIn Ads, and even fewer that have proven results, it’s safe to say that Anthony is one of the top LinkedIn ads experts in the industry, having managed millions in ad spend and generating over 100,000 new sales opportunities.
On this episode:
- Why you should be looking at LinkedIn Ads if you sell B2B
- The types of LinkedIn Ads
- Why LinkedIn Ads aren’t as expensive as you think
- The step by step process to generate leads with LinkedIn Ads
- A seriously clever way to use LinkedIn Ads you’ll probably never have heard of
And much more!
Resources Mentioned In This Episode:
Connect with Anthony on LinkedIn
Free Video Training!
(Without Cold Calling, Networking, Relying on Referrals or any of that stuff...)
Make sure you grab this and all the other listener goodies by visiting...
The Client Catching Podcast Listener Gift Page
Happy Fishing!
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