
Coming Soon
10/20/22 • 1 min
Did you know that 1.5 quintillion bytes of content are created in a day? That’s a LOT of information to digest! If you are wondering how you can provide B2B content experiences that stand out from quintillions of bytes, you have come to the right podcast! In each B2B Content Experience episode, you will hear provocative conversations with industry experts, thought leaders, technology gurus, guest hosts and our very own passionate employees from our B2B content agency, Tendo Communications. Subscribe today to get the latest insights and best practices on how to develop and deploy content experiences that enable you to provide engaging, connected and relevant content to your customers.
Stock music for this podcast is provided by juqboxmusic, from Pond5
Did you know that 1.5 quintillion bytes of content are created in a day? That’s a LOT of information to digest! If you are wondering how you can provide B2B content experiences that stand out from quintillions of bytes, you have come to the right podcast! In each B2B Content Experience episode, you will hear provocative conversations with industry experts, thought leaders, technology gurus, guest hosts and our very own passionate employees from our B2B content agency, Tendo Communications. Subscribe today to get the latest insights and best practices on how to develop and deploy content experiences that enable you to provide engaging, connected and relevant content to your customers.
Stock music for this podcast is provided by juqboxmusic, from Pond5
Next Episode

The Benefits of Structured Content with Carrie Hane, Part 1
Structured content is the secret sauce of a connected content experience. But what is it and why should you deploy it? In this episode, our guest Carrie Hane, Head of Content Strategy Relations at Sanity.io and Lindy Roux, EVP and Partner of Tendo Communications answer these questions and more in this interactive discussion about how structured content can provide transformational digital experiences:
• What does “content is data” mean? [4:21]
• What are the benefits of using structured content? [8:29]
• How do you get started with structured content? [12:11]
• What technology enables structured content? [17:10]
• Who is doing structured content well? [22:21]
Want to learn more about this fascinating topic? Check out these resources:
- Sign up for Sanity's content newsletter
- Structured Content 101
- “Designing Connected Content, Plan and Model Digital Products for Today and Tomorrow”
- Tendo Glossary: Structured Content
Like what you heard in this episode? Spread the joy by sharing this podcast with others: https://b2bcontentexperience.buzzsprout.com/share
Stock music for this podcast is provided by juqboxmusic, from Pond5
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