
925: Leadership SKILLS + the power of being CLEAR w/ Brian Jones
09/04/24 • 38 min
Ever wonder how to develop the SKILLS of a leader? Join us as we sit down with Brian Jones, a seasoned leader who took the leap from practicing law to senior roles at GE Insurance and Swiss Re, before ultimately founding Coaching 4 Executives LLC. Explore the evolving landscape of leadership in today's business environment and discover why structured leadership training is waning within companies. Brian sheds light on the entrepreneurial opportunities that exist for those ready to equip future leaders with the skills needed for success.
Communication is the heart of effective leadership. Learn how aligning your leadership style with your personal values—and mastering the art of active listening—can transform your ability to guide and influence others. Brian shares insightful analogies, likening great leaders to orchestra conductors who set the tempo and foster a collaborative environment. Understand the power of questions like "tell me more" to truly engage and elevate the voices around you.
Executive leadership is more than just management; it's about navigating change and seizing opportunities. Reflect on the role of executive leaders in developing their teams and nurturing growth. Brian discusses the career inflection points that arise, particularly for seasoned leaders in their 40s and 50s, and the quest for long-term fulfillment. Drawing inspiration from impactful leaders like Al Stanley and Nicola Parton, we underscore the importance of clear communication and objective feedback. This episode is packed with actionable takeaways for anyone eager to evolve in their leadership journey.
ABOUT BRIAN
Brian Jones is a retired executive with more than 25 years of global leadership experience, including 8 years spent living and working in Zurich, Switzerland. He has held senior leadership roles at GE Insurance Solutions and Swiss Re in the areas of Operations, Claims, Strategy and Casualty Underwriting.
Highly energized by helping people and businesses to develop and grow, upon his retirement Brian started his own leadership coaching and consulting business, Coaching4Executives LLC. Today he works with individuals and teams at varying points of their leadership journeys, from would-be leaders to seasoned CEOs. He also consults with businesses on topics ranging from process improvement and simplification to organizational vitality, executive team development as well as strategic growth.
Brian holds a BA and JD from the University of Missouri-Columbia. He is a GE trained Black Belt and Master Black Belt, a member of the International Coaching Federation and is certified in the use of the Hogan HPI, HDS and MVPI Assessments and the Hogan 360 Multi-Rater Feedback Tool. He also frequently posts blogs on the Coaching4Executive site and LinkedIn addressing common leadership challenges.
LINKS & RESOURCES
Ever wonder how to develop the SKILLS of a leader? Join us as we sit down with Brian Jones, a seasoned leader who took the leap from practicing law to senior roles at GE Insurance and Swiss Re, before ultimately founding Coaching 4 Executives LLC. Explore the evolving landscape of leadership in today's business environment and discover why structured leadership training is waning within companies. Brian sheds light on the entrepreneurial opportunities that exist for those ready to equip future leaders with the skills needed for success.
Communication is the heart of effective leadership. Learn how aligning your leadership style with your personal values—and mastering the art of active listening—can transform your ability to guide and influence others. Brian shares insightful analogies, likening great leaders to orchestra conductors who set the tempo and foster a collaborative environment. Understand the power of questions like "tell me more" to truly engage and elevate the voices around you.
Executive leadership is more than just management; it's about navigating change and seizing opportunities. Reflect on the role of executive leaders in developing their teams and nurturing growth. Brian discusses the career inflection points that arise, particularly for seasoned leaders in their 40s and 50s, and the quest for long-term fulfillment. Drawing inspiration from impactful leaders like Al Stanley and Nicola Parton, we underscore the importance of clear communication and objective feedback. This episode is packed with actionable takeaways for anyone eager to evolve in their leadership journey.
ABOUT BRIAN
Brian Jones is a retired executive with more than 25 years of global leadership experience, including 8 years spent living and working in Zurich, Switzerland. He has held senior leadership roles at GE Insurance Solutions and Swiss Re in the areas of Operations, Claims, Strategy and Casualty Underwriting.
Highly energized by helping people and businesses to develop and grow, upon his retirement Brian started his own leadership coaching and consulting business, Coaching4Executives LLC. Today he works with individuals and teams at varying points of their leadership journeys, from would-be leaders to seasoned CEOs. He also consults with businesses on topics ranging from process improvement and simplification to organizational vitality, executive team development as well as strategic growth.
Brian holds a BA and JD from the University of Missouri-Columbia. He is a GE trained Black Belt and Master Black Belt, a member of the International Coaching Federation and is certified in the use of the Hogan HPI, HDS and MVPI Assessments and the Hogan 360 Multi-Rater Feedback Tool. He also frequently posts blogs on the Coaching4Executive site and LinkedIn addressing common leadership challenges.
LINKS & RESOURCES
Previous Episode

924: Work-Life Balance Thanks to TECHNOLOGY (and support!) w/ Jen McFarland
How can technology revolutionize your small business and enhance work-life balance? Discover the inspiring journey of Jen McFarland, founder of Marit Digital, as she transitions from various IT roles to becoming an empowering entrepreneur. Learn how Jen's extensive experience in higher education and managing a university web services setup uniquely equips her to help small businesses thrive with technology. From AI to WordPress, SEO, and security training, this episode offers rich insights into the services Marit Digital provides and how they can boost your business efficiency.
Listen to Jen's candid discussion about the challenges and rewards of transitioning from a full-time job to starting her own venture. She shares invaluable tips on the importance of charging appropriately for services and the strategic moves that helped her build a loyal client base. Learn how fractional tech support can be a game-changer for small businesses, providing crucial reassurance and problem-solving during emergencies. Jen's approach balances maintaining existing infrastructure with introducing new, efficient tech tools to streamline operations, making her support indispensable.
Get inspired by how Jen integrates sustainability and community support into her business model. From "Power Hours" to "Get It Done" sessions, discover innovative ways to make tech support accessible and less intimidating. Jen's dedication to planting trees for every new project and holding open office hours underscores her commitment to a better business environment.
ABOUT JEN
Jen McFarland has more than 20 years working in an array of IT positions. In 2022, she started Marit Digital with the goal of providing support for the many small businesses that lack dedicated technical insights and support. She is on the path to a B Certification for Marit Digital and as well as an occasional writer, covering tech events and stories for the Triangle area.
LINKS & RESOURCES
- Visit Marit Digital’s Website
- Connect with Jen on LinkedIn (and stay tuned for her next AI Cafe!)
Next Episode

926: Integrating TECH with HOLISTIC WELLNESS to empower individuals & practitioners w/ Andrew Ronchetto
What if you could transform your personal setbacks into revolutionary solutions that improve lives? Join us as we uncover the inspiring journey of Andrew Ronchetto, the visionary CEO and co-founder of Be On, a trailblazing digital holistic wellness platform. Andrew's story starts with his background as a consultant, where his own struggles with injury and the search for comprehensive support sparked a passion for creating impactful technological solutions. Discover how Andrew’s personal and professional experiences fueled his mission, leading him to develop Be On, a platform dedicated to seamlessly integrating technology with holistic well-being.
Andrew emphasizes that the heart of holistic wellness lies in the power of community and human connection. Through his experience, he learned that success is achieved when there is synergy between practitioners and individuals, rather than viewing them as separate entities. This episode sheds light on the broader dimensions of well-being, highlighting the importance of relationships and shared experiences in uplifting everyone in our community. We also discuss how Be On empowers individuals by placing them at the center of technology and service design, allowing clients to own their data and control their wellness journeys.
Finally, explore the transformative role of AI in enhancing human experiences and fostering meaningful connections. Andrew shares his insights on how AI can support deeper practitioner-client interactions and self-reflection, without replacing the invaluable human touch. He also discusses the significance of authenticity and individuality in entrepreneurship, encouraging listeners to stay true to themselves as the ultimate differentiator in business. Tune in for an inspiring conversation that reveals the intersection of technology, entrepreneurship, and personal development, and how platforms like Be On are designed to support comprehensive life journeys.
ABOUT ANDREW
Andrew Ronchetto is the CEO and Co-Founder of Be On, a pioneering digital holistic wellness platform. His personal mission to revolutionize holistic wellness stems from a time when he was injured and struggled to find balanced, integrated support. Feeling like a traffic cop coordinating between therapists and coaches, Andrew was inspired to create a solution. His superpower lies in bringing technology to life, making it a bridge rather than a barrier to holistic well-being. With a commitment to seamless and empathetic wellness experiences, Andrew leads Be On with vision and passion.
LINKS & RESOURCES
Wantrepreneur to Entrepreneur | Start and Grow Your Own Business - 925: Leadership SKILLS + the power of being CLEAR w/ Brian Jones
Transcript
Hey , what is up ? Welcome to this episode of the Wantrepreneur to Entrepreneur podcast . As always , I'm your host , brian Lofermento , but I am not the only Brian on today's episode , because we are joined by an incredible entrepreneur who , I think , epitomizes so much of what we all need to be in our businesses , because this is someone who talks a lot about leadership , and I'
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