This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs - She Walked Away From $300k in Sales When She Became a Mom. Here's Why. With India Butler

She Walked Away From $300k in Sales When She Became a Mom. Here's Why. With India Butler

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11/14/24 • 38 min

This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

In this episode, Business Mentor India Butler takes us through her journey from being a teacher to building a thriving online business and the powerful shifts she experienced along the way.

From the long hours and hustle that defined her early business days to the transformation in her priorities after becoming a mother, India shares how these changes inspired a new approach to her work. She speaks openly about the challenges of balancing business with motherhood and the courage it took to pivot her business during pregnancy—even when that meant letting go of substantial contracted revenue.

India emphasizes the importance of recognizing life’s different seasons, giving yourself permission to adapt, and creating a business model that aligns with evolving values and priorities. With a focus on the future of the online space, she shares her vision for implementation-focused memberships and the need for continuous innovation in business.

In this episode you will hear:

[00:00] Introduction and Background
[05:13] India’s Business Journey and Motherhood
[09:05] Pre-Pregnancy Hustle and Growth
[15:22] Realizing the Need for Change
[18:54] Balancing Business and Motherhood Challenges
[23:28] Embracing the Pivot and Finding Clarity
[32:04] Shifting Towards Buyer Empowerment
[34:23] Creating an Implementation-Based Membership

Resources and Links:

Learn more about India Butler on Instagram: itsindiabutler
Visit India's website: https://indiabutlerco.com/start-here/

Join the Community: www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok

In this episode, Business Mentor India Butler takes us through her journey from being a teacher to building a thriving online business and the powerful shifts she experienced along the way.

In this episode you will hear:

Resources and Links:

Learn more about India Butler on Instagram: itsindiabutler
Visit India's website: https://indiabutlerco.com/start-here/

Join the Community: www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok

Previous Episode

Cold Messaging That Doesn't Suck: How to Turn DMs into Real Connections To Grow Your Business

In this episode of This Mother Means Business, Laura shares a recent experience with a cold DM that went very wrong—and what we can learn from it. She breaks down why many cold outreach strategies fail and offers insights on how to do it right. Laura dives into the essentials of building genuine connections and how cold messaging, when done thoughtfully, can be a powerful tool to expand your network and foster community. Tune in to learn how to use cold DMs effectively, with actionable tips for adding care, personalization, and purpose to each interaction.

Key Takeaways:

Cold messaging can work if it’s focused on building real connections.
Personalization is essential; avoid generic templates.
Engagement should come before outreach—show genuine interest.
Cold DMs work best with clear reciprocity and alignment.
Treat digital interactions as real human connections, not just transactions.
Make it a relationship-first approach rather than a pitch-first approach

Chapter Highlights:

[00:00] – Introduction to Cold Messaging
[02:53] – Why Personalization Matters in Outreach
[05:47] – Building Genuine Connections Through Cold DMs
[08:31] – Top Strategies for Cold Messaging Success
[11:47] – Making Digital Interactions More Human
[13:28] – Wrap-Up and Final Thoughts

Sound Bites:

"Cold messaging can be effective if done right."
"Don’t copy and paste; be personal."
"We’re not robots—treat people like humans, not transactions."

Links & Resources:

The thread in question - https://www.threads.net/@itslaurasinclair/post/DA-30L8JvCn?xmt=AQGzcfy02WmN-HDQdjqKIo1cyFiRqnS1SUwasDLrd8wyRg

P.S. If you're looking for more support in your journey, here are three ways I can support you right now!

Join the This Mother Means Business Community. Dive into valuable resources, gain insights from other entrepreneurial moms, and access exclusive events designed to empower you with strategies to scale your business while keeping family and well-being at the forefront. Membership includes monthly networking calls, access to expert-led workshops, an engaged community forum, and supportive accountability sessions.

Apply for The Ambition Mastermind. For established entrepreneurs seeking dedicated support, the Ambition Mastermind provides personalized guidance to elevate your business strategy and leadership skills in a small group environment. You’ll connect with a community of peers for additional support while receiving the focused direction needed to build a sustainable business that aligns with your goals.

Book a Discovery Call. Let’s chat about where you are and where you want to go! Together, we can explore the community, mentorship options, and resources that best align with your vision and values—empowering you to make intentional moves

Join the Community: www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok

Next Episode

Learning to Handle Rejection as a Mom in Business

In this episode, I dive into a topic every entrepreneur encounters: rejection. It’s an unavoidable part of the journey, but what if we could shift our perspective to see rejection as an opportunity for growth and redirection? I share personal experiences and actionable strategies to help you reframe rejection as feedback, stay connected to your purpose, and build the resilience needed to thrive.

Whether you’re just starting out or looking to overcome recent setbacks, this episode is packed with insights to help you handle rejection with curiosity, courage, and a growth mindset. Press play and learn how to turn every "no" into a stepping stone toward greater success.

Episode Highlights

[00:00] Introduction
The inevitability of rejection in entrepreneurship and why it matters.

[02:51] Rejection as Redirection
Why every "no" can guide you to better opportunities and refine your approach.

[05:45] Purpose and Resilience
How staying grounded in your "why" can help you overcome challenges and rejection.

[07:30] Rejection as Feedback
Learning to view rejection as a tool for improvement and growth.

[10:07] Building Resilience
Why successful entrepreneurs embrace rejection and how it shapes their journey.

Takeaways

Rejection is an inevitable part of entrepreneurship—but it doesn’t define you.
Differentiate between personal and business rejection for a healthier mindset.
View rejection as a chance to refine your offerings and approach.
Curiosity and openness can transform rejection into valuable insights.
Staying connected to your purpose builds resilience and helps you navigate setbacks.
Every "no" is one step closer to finding the right opportunity.

Memorable Quotes

"Stay rooted in the why of what you do."
"Reframe rejection as redirection."
"I'm rooting for you in your journey."

Don’t Forget!

If you enjoyed this episode, please take a moment to rate, review, and follow the podcast. Share it with a fellow entrepreneur who could use a reminder that rejection is just a stepping stone to success!

P.S. If you're looking for more support in your journey, here are three ways I can support you right now!

Join the Community: www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok