The Unexpected Journey: When Your Podcast Gets Sponsored
05/01/25 • 9 min
A decade-long dream finally materializes! After years of creating content and navigating the ups and downs of podcasting, the Trading Post podcast has secured its first official sponsorship deal. This unexpected milestone arrived suddenly, catching me off guard despite having uploaded only 11-12 episodes total with sometimes months between releases.
The sponsorship opportunity involves exchanging airtime or mentions for tickets, opening exciting possibilities but also raising numerous questions. I'm now working with a consultant to navigate the business side of content creation—exploring everything from legal disclosures to potential tax implications and whether establishing an LLC makes sense. What started as a passion project about trading and bartering has suddenly transformed into what I jokingly call a "side come"—where opportunities come your way through consistent effort.
Recording challenges remain a fascinating part of my podcasting journey. Despite having access to workspace facilities, my car provides the environment where I feel most authentic and animated. I've experimented with various GarageBand settings from "narrator" to "radio ready" to find the right sound quality. Looking ahead, I'm considering using professional recording spaces for guest interviews while dreaming of an ultimate mobile podcast studio—perhaps a customized RV that embodies the rugged Trading Post brand. The lesson for fellow podcasters? Stay consistent, create content that excites you, and view sponsorships as a welcome bonus rather than the primary goal. Subscribe to follow this exciting new chapter and discover how persistence eventually pays off, even when the path feels slow and unpredictable.
“Whistles In The West” was written, recorded, and produced by Durracell, exclusively for use with Trader Stu’s platform, always rocking the cowboy hat. The track is protected under U.S. Copyright rights to use have been granted specifically to Trader Stu for content and promotional use related to his brand and media presence.
contact:
📧 [email protected]
🌐 www.durracell.com
The thoughts and views expressed in this podcast are solely those of the host and do not reflect the official policy or position of Metro Trading Association. Although the host is an employee of Metro Trading, this podcast is intended to educate entrepreneurs on the benefits of professional trading, regardless of their location. Additionally, the host reviews various pieces of camping gear due to the association of trade, barter, and prepping.
Thanks for listening to The Trading Post Podcast!
Find all our important links—including our LinkedIn, MetroTrading.com, and Michigan Renaissance Festival info—at:
https://linktr.ee/traderstu
Questions or guest suggestions? Email us at [email protected]
© 2025 The Trading Post Podcast. All rights reserved.
A decade-long dream finally materializes! After years of creating content and navigating the ups and downs of podcasting, the Trading Post podcast has secured its first official sponsorship deal. This unexpected milestone arrived suddenly, catching me off guard despite having uploaded only 11-12 episodes total with sometimes months between releases.
The sponsorship opportunity involves exchanging airtime or mentions for tickets, opening exciting possibilities but also raising numerous questions. I'm now working with a consultant to navigate the business side of content creation—exploring everything from legal disclosures to potential tax implications and whether establishing an LLC makes sense. What started as a passion project about trading and bartering has suddenly transformed into what I jokingly call a "side come"—where opportunities come your way through consistent effort.
Recording challenges remain a fascinating part of my podcasting journey. Despite having access to workspace facilities, my car provides the environment where I feel most authentic and animated. I've experimented with various GarageBand settings from "narrator" to "radio ready" to find the right sound quality. Looking ahead, I'm considering using professional recording spaces for guest interviews while dreaming of an ultimate mobile podcast studio—perhaps a customized RV that embodies the rugged Trading Post brand. The lesson for fellow podcasters? Stay consistent, create content that excites you, and view sponsorships as a welcome bonus rather than the primary goal. Subscribe to follow this exciting new chapter and discover how persistence eventually pays off, even when the path feels slow and unpredictable.
“Whistles In The West” was written, recorded, and produced by Durracell, exclusively for use with Trader Stu’s platform, always rocking the cowboy hat. The track is protected under U.S. Copyright rights to use have been granted specifically to Trader Stu for content and promotional use related to his brand and media presence.
contact:
📧 [email protected]
🌐 www.durracell.com
The thoughts and views expressed in this podcast are solely those of the host and do not reflect the official policy or position of Metro Trading Association. Although the host is an employee of Metro Trading, this podcast is intended to educate entrepreneurs on the benefits of professional trading, regardless of their location. Additionally, the host reviews various pieces of camping gear due to the association of trade, barter, and prepping.
Thanks for listening to The Trading Post Podcast!
Find all our important links—including our LinkedIn, MetroTrading.com, and Michigan Renaissance Festival info—at:
https://linktr.ee/traderstu
Questions or guest suggestions? Email us at [email protected]
© 2025 The Trading Post Podcast. All rights reserved.
Previous Episode
How I'm using AI to dominate my follow-up game when nobody else is
The Trading Post podcast explores how to leverage AI tools like Perplexity to transform business networking follow-ups and stand out from competitors who rarely capitalize on their business card collections. We demonstrate a systematic approach to turn networking connections into meaningful business relationships through strategic AI utilization.
• Using Perplexity AI to research businesses from collected business cards
• Creating personalized follow-up emails with AI that match your authentic speaking tone
• Building custom AI personas to streamline repetitive business explanations
• How AI is changing SEO and potentially reducing direct website traffic
• Strategies for using AI in cold email campaigns while avoiding spam flags
• Challenges of geographic coverage when networking across multiple metropolitan areas
• Using LinkedIn Sales Navigator and other tools to target businesses by location
Whatever you do, be good or be good at it.
“Whistles In The West” was written, recorded, and produced by Durracell, exclusively for use with Trader Stu’s platform, always rocking the cowboy hat. The track is protected under U.S. Copyright rights to use have been granted specifically to Trader Stu for content and promotional use related to his brand and media presence.
contact:
📧 [email protected]
🌐 www.durracell.com
The Michigan Renaissance Festival
Experience the Michigan Renaissance Festival, where history and fantasy collide!
The thoughts and views expressed in this podcast are solely those of the host and do not reflect the official policy or position of Metro Trading Association. Although the host is an employee of Metro Trading, this podcast is intended to educate entrepreneurs on the benefits of professional trading, regardless of their location. Additionally, the host reviews various pieces of camping gear due to the association of trade, barter, and prepping.
Thanks for listening to The Trading Post Podcast!
Find all our important links—including our LinkedIn, MetroTrading.com, and Michigan Renaissance Festival info—at:
https://linktr.ee/traderstu
Questions or guest suggestions? Email us at [email protected]
© 2025 The Trading Post Podcast. All rights reserved.
Next Episode
How I Landed My First Podcast Sponsor (And What Comes Next)
I've landed my first podcast sponsorship with the Michigan Renaissance Festival and will be recording commercials for them through September. This milestone comes while I'm still recording from my car and figuring out audio settings.
• Received VIP/media passes for August 13th networking event before the festival opens
• Might conduct my first podcast interviews with Renaissance Festival performers
• Planning to give away festival tickets to followers and listeners
• Shared story of attending the festival dressed as Jack Sparrow during post-COVID crowds
• Found myself entertaining people stuck in traffic, which was more fun than the festival itself
• Recently helped two people set up their own podcasts on different topics
• Emphasized that starting a podcast requires time, commitment and just hitting record
Be good or be good at it.
“Whistles In The West” was written, recorded, and produced by Durracell, exclusively for use with Trader Stu’s platform, always rocking the cowboy hat. The track is protected under U.S. Copyright rights to use have been granted specifically to Trader Stu for content and promotional use related to his brand and media presence.
contact:
📧 [email protected]
🌐 www.durracell.com
The thoughts and views expressed in this podcast are solely those of the host and do not reflect the official policy or position of Metro Trading Association. Although the host is an employee of Metro Trading, this podcast is intended to educate entrepreneurs on the benefits of professional trading, regardless of their location. Additionally, the host reviews various pieces of camping gear due to the association of trade, barter, and prepping.
Thanks for listening to The Trading Post Podcast!
Find all our important links—including our LinkedIn, MetroTrading.com, and Michigan Renaissance Festival info—at:
https://linktr.ee/traderstu
Questions or guest suggestions? Email us at [email protected]
© 2025 The Trading Post Podcast. All rights reserved.
The Trading Post - The Unexpected Journey: When Your Podcast Gets Sponsored
Transcript
Hello everyone and welcome back to the Trading Post podcast . I am your host , trader Stu . I have some exciting news . I don't generally
Speaker 1do a quick update like this , but I wanted to .
Speaker 1I'm too excited to not say anything and I don't know how much I can say because of legalities . But he
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