Storytelling & Advocacy: Institutional Sourcing with Sara Hoverter & Kai Abelkis

12/07/23 • 36 min

The two final episodes on this season of The Tidbit are focusing on goal setting and the future of your business using your unique positioning. On today's episode, we explore how to position your business in a B2B (business-to-business) context —specifically with institutional buyers. We address sustainability in the workplace, specifically when it comes to food systems and health, and overall core values that determine the “why” behind what institutions may want to buy. Kim talks to Sara Hoverter, a senior fellow, attorney and adjunct professor at Georgetown Law specializing in health and food policy, and Kai Abelkis, sustainability manager at University of Maryland Medical Center.

Host: Kim Bryden

Producer: Gabriela Saldivia

Guests:

Sara Hoverter: https://www.law.georgetown.edu/faculty/sara-p-hoverter/

Kai Abelkis: https://www.linkedin.com/in/kai-abelkis/

Host: Kim Bryden

Producer: Gabriela Saldivia

Guests:

Sara Hoverter: https://www.law.georgetown.edu/faculty/sara-p-hoverter/

Kai Abelkis: https://www.linkedin.com/in/kai-abelkis/

Previous Episode

Leadership & Emotional Resiliency: SEEK with Scott Shigeoka

On this episode of The Tidbit, Kim talks to Scott Shigeoka about his new book SEEK: How Curiosity Can Transform Your Life and Change the World. Scott says curiosity is key as a small business owner, and staying curious can help cure the disconnection and dissatisfaction in the workplace that has been so commonplace since the global pandemic.

Host: Kim Bryden

Producer: Gabriela Saldivia

Guest:

Scott Shigeoka:

SEEK: How Curiosity Can Transform Your Life and Change the World

Next Episode

Storytelling & Advocacy: Making a Name for Yourself with Randy Wilburn (LIVE)

This is the 100th EPISODE of The Tidbit —and our season finale! In this special live episode, Tessa Velazquez, Cureate Facilitator + Coach, spoke with Randy Wilburn, a communication strategist, entrepreneur, host of the “I am Northwest Arkansas” podcast, and founder of ONBoardNWA, a hyper-local jobs board. Randy shares strategies on how to stand out in a way that is authentic to your voice, tips for implementing guerilla marketing tactics, and attracting the right talent that aligns with your vision. Stay tuned until the end of the episode for two audience #tidbits! If you have a story to tell about your product or business, this episode is for you.

Host: Kim Bryden, Tessa Velazquez

Producer: Gabriela Saldivia

Guest:

Randy Wilburn:

https://www.linkedin.com/in/randywilburn/

https://www.instagram.com/iamnorthwestarkansas/