42: 10 ‘MPSH Tips’ to Successfully Launching A Product On Amazon

03/23/21 • 29 min

Today we have the 10 top tips to successfully launch a product on Amazon!

1 - DO NOT SEND ALL OF YOUR STOCK INTO AMAZON"S WAREHOUSE STRAIGHT AWAY.

If you do this, you are most likely going to face costs from Amazon for storing your product.

Now, storage is a necessary business expense but you want to avoid Amazon's Long Term storage costs as these are very expensive and will cut into your profit margins.

Instead, send Amazon approximately 4 weeks worth of stock, then when you need to top up, you can always send in more. This way you are going to avoid encountering any long term storage costs as your products are selling out in smaller batches.

You will still need a place to store your products before you ship them to Amazon's warehouse, you can send them to your home but this isn't the most practical.

You can use a freight forwarder, but from our experience with them, they don't understand how the Amazon business model works and it makes working efficiently difficult.

We recommend joining us at Superhero Freight. We help to process and manage your stock in one of our warehouses after assisting you with shipping. This way we can provide you with our level our service as we process your orders.

2 - SELL IN AS MANY COUNTRIES AS POSSIBLE.

The more places you sell, the faster you are going to sell out. The faster you sell out, the sooner you will need to reorder so that you can sell out again!

By shipping to as many countries as possible, you will be able to identify which country generates the most sales for you and then focus more attention on those areas, again increasing your sales rate.

3 - NEVER LAUNCH WITHOUT A PPC CAMPAIGN.

Amazon has millions of customers, you don't.

Amazon is allowing you to tap into their customer base and offer your products. The most efficient way to tap into as many customers as possible is with a 'Pay Per Click' advertising campaign.

This allows you to bid on certain keywords or phrases that people are searching into Amazon, the higher your bid, the higher your product will rank on Amazon when a customer searches for the keyword you have bid on.

These may all sound like expenses to you, but form our years of experience, we have found this to be the most cost-effective way to do things while at the same time maximising your reach and returns as an Amazon seller.

There are 7 more top tips to successfully launching your product on Amazon in today's episode so be sure to stick around to the end to make sure you get them all!

Just by listening to this podcast, you are doing something to move yourself and your business forward.

You're in the right place, now it's time to succeed.

Today we have the 10 top tips to successfully launch a product on Amazon!

1 - DO NOT SEND ALL OF YOUR STOCK INTO AMAZON"S WAREHOUSE STRAIGHT AWAY.

If you do this, you are most likely going to face costs from Amazon for storing your product.

Now, storage is a necessary business expense but you want to avoid Amazon's Long Term storage costs as these are very expensive and will cut into your profit margins.

You will still need a place to store your products before you ship them to Amazon's warehouse, you can send them to your home but this isn't the most practical.

You can use a freight forwarder, but from our experience with them, they don't understand how the Amazon business model works and it makes working efficiently difficult.

2 - SELL IN AS MANY COUNTRIES AS POSSIBLE.

The more places you sell, the faster you are going to sell out. The faster you sell out, the sooner you will need to reorder so that you can sell out again!

3 - NEVER LAUNCH WITHOUT A PPC CAMPAIGN.

Amazon has millions of customers, you don't.

Amazon is allowing you to tap into their customer base and offer your products. The most efficient way to tap into as many customers as possible is with a 'Pay Per Click' advertising campaign.

There are 7 more top tips to successfully launching your product on Amazon in today's episode so be sure to stick around to the end to make sure you get them all!

Just by listening to this podcast, you are doing something to move yourself and your business forward.

You're in the right place, now it's time to succeed.

Previous Episode

41: How to Shrink Time & Achieve More

WIn Your Wednesday! - Do you know where you are going? In business and in life?

One key factor we've seen defines someone's success is that they have a plan.

They have a rock-solid plan for their business like you would plan a car journey. You use a satnav or a map to find the best route. And then you know exactly where you are going and what to look out for along the way.

This way of thinking should be how you approach your business too.

Build momentum to see a steady stream of improvement.

It's all within our power to succeed on Amazon. You just need to act the right way to make it actually happen.

All of you here are here because you're dedicated to learning all you can learn, which is perfect! But we need to make sure you actually implement too!

We are building an MPSH Apprectiship training program where we want to take the best people here to come and join our enrolment team!

If you think that is you? Keep your eyes open for future MPSH updates to find out more about the opportunity.

We want to be able to keep overdelivering for you, our community!

Even if we can't fit you all into our team, we want to train you up with the skills to be able to approach other businesses and offer your services there!

This is a great way to build experience, make some extra cash to put into your Amazon business and get more products selling!

This was a great team call for us to connect with you, share our vision for the future and where we are heading. Getting real and being honest with you so that we can genuinely grow together.

Thank you for joining us on this episode! Keep your eyes peeled and be ready for exciting times to come, growing with MPSH!

Next Episode

43: The Luck Of The Irish

Cheers Everybody! Happy St Paddy's Day!

Join us in today's episode where we let our hair down, get our beers out and have a great time celebrating with all of our wonderful community members!

We will get to some more 'business-related' talk later on in the episode but first, let's talk about the perfect pint of Guinness and some top facts about St Paddy's Day that you may not have known before!

(See, not completely un-educational!)

To start, did you know that, a lot like Mr Robert Rickey himself, the real St Patrick was actually born in Great Britain?!

Or that the Shamrock was considered a sacred plant?

Moving on from sharing our history with you, we have some amazing announcements of upcoming additions to the Marketplace Superhero University.

Some of these additions and updates can and will take your product listings to the next level such as 360-degree photography for anyone who is brand registered on Amazon!

Be sure to tune in to get all the details!

Anyway, back to the madness of today's episode!

If you've been working hard so far this year then you deserve to grab a drink, take a break and join us for what is now a belated, St Paddy's Day Celebration!

Stick around until the end, we appreciate you all for joining us live and here on today's recording.

Cheers again! Happy St Paddy's Day!