Ep 115 - Building a Passive Income Business (ft. Paige Brunton)

07/15/20 • 37 min

Does the promise of passive income feel just too good to be true? Perhaps, you've scrolled past one too many Instagram posts of somebody living it up on the beach, telling you how they made X amount of dollars in their sleep all they were sipping mai tai's. I get it. A lot of the messaging out there makes it feel like it's too good to be true, but what if it wasn't?

In this episode, we go behind the scenes with my friend and amazing client Paige Brunton who built a HUGE entirely passive income business (from a $50,000 a year business to a $500,000 a year business) in a very short amount of time. She walks us through the entire process step by step... Starting with her journey from blogging, consulting, and “done for you projects” to her new cycle where everything is running on autopilot. She spends more time away from her computer than she spends at it and she's really living her best life. If passive income is something that has been on your vision board, but you don't know how to make that leap from “done for you” to DIY, today's episode is going to give you a step by step plan of attack to get it done and a whole lot of inspiration to see that it's actually possible.

If you loved this episode and it motivated you to add speaking to your business, please take the time to leave me some positive feedback on iTunes. I’d also love to hear about your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag us @speaktoscalepodcast.

Episode takeaways you don’t want to miss:

You cannot start a passive income business without an email list
Why you need to build your audience first.. Then your product second
Why you need to remove yourself as the bottleneck for your business
Removing the pride and ego that come with running a business
How to effectively predict the income of your passive business
Why you absolutely NEED organic content

For full show notes and links, visit: http://www.thepublicspeakingstrategist.com/shownotes/115

Episode takeaways you don’t want to miss:

You cannot start a passive income business without an email list
Why you need to build your audience first.. Then your product second
Why you need to remove yourself as the bottleneck for your business
Removing the pride and ego that come with running a business
How to effectively predict the income of your passive business
Why you absolutely NEED organic content

For full show notes and links, visit: http://www.thepublicspeakingstrategist.com/shownotes/115

Previous Episode

Ep 114 - Coach or Consultant: Which speaker are you?

If you’ve transitioned into a role where you’re helping others achieve a desired result, you may be unsure what to call yourself. You are not alone! You may have heard the words “coach” and “consultant” used interchangeably and you’re not sure what the difference really is. Maybe you’ve shifted away from being a service provider and started sharing your expertise with others. We see this quite often when our students and speakers are growing as educators.

Although this may sound like a business issue, it also impacts your speaking strategy. On this episode of The Speak to Scale Podcast we’re breaking down the difference between coaching and consulting to help you figure out which type of speaker you are so that you can start scaling your business from the stage.

Episode takeaways you don’t want to miss:

The difference between coaching and consulting and how to determine which is the best fit for your business
Why some business owners leave coaching feeling like they did not get what they paid for
How confusing coaching and consulting can negatively impact your business
Why Jessica is a certified coach yet calls herself the public speaking strategist
The best hire if you’re looking for a someone to give you a ‘plan of action’ for growing your business
The best hire if you’re looking for someone to help you grow into the leader who can run the company of your dreams
Why clarifying if you’re a coach or consultant BEFORE stepping on to the stage is imperative.

For full show notes and links, visit: http://www.thepublicspeakingstrategist.com/shownotes/114

Next Episode

Ep. 116 Leveraging Your Book as a Speaker (ft. Geo Derice)

Have you ever wondered what difference a book could make for you when it comes to public speaking? I traveled the country speaking for over a decade before I published my book, Shattered. Rather than spending today’s episode telling you about my experience with publishing a book, I’ve brought in an expert to help you get started. In this episode, Geo Derice is sharing what being a published author can do for your speaking strategy and how to make the most of it to increase your impact and income.

Episode takeaways you don’t want to miss:

The difference between speakers who are getting booked and paid and those who are struggling to make an income.
Why a book can quickly turn a “no” into a “yes.”
The three things you MUST have before you ever start writing a book.
How to let go of perfectionism and start taking action so that you can achieve the goals you set for yourself.
How to make sure that you write a book that serves your audience well... one that they can’t wait to buy.
When you should start designing your book cover and what difference that can make for the book writing process.
How to maximize speaker budgets and increase your speaker fee when you’re a published author.

For full show notes and links, visit: http://www.thepublicspeakingstrategist.com/shownotes/116