The Game-Changing Power of Ads in Course Creation

10/17/23 • 13 min

Imagine doubling your business growth overnight through effective advertising. This episode of Quantum Course Creator is a gold mine for course creators like you, pulling back the curtain on the power of ads and how they can revolutionize your business. I, Jess, unpack how ads have evolved over time and debunk the misconceptions surrounding them. We dive headfirst into the significance of having a crystal clear message that resonates with your target audience, exploring the importance of speaking their language, and understanding their pain points to demonstrate how your course solves their problems.
The conversation doesn't stop there. We delve into the necessity of a strategic funnel system in running ads, making a strong case for having an immediate or near-future offer for your new leads. Remember, a potential client is most likely to invest at the point they opt in, so we discuss the power of capitalizing on this golden opportunity. Running ads isn't a passive strategy; it's about fostering an experimental mindset and being actively involved in the process. Whether you choose to educate yourself through available courses or engage an ad strategist, this episode is your guide to harnessing the full potential of ads to take your business to new heights. Don't miss out on this game-changing insight!

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Previous Episode

The Downfall of Harmful Marketing and the Rise of Ethical Tactics

There's an unspoken rule in the marketing world: exploit your customers' insecurities.
But what if we told you, this is a detrimental practice that can do more harm than good? In this conversation, we're taking a stand against harmful marketing techniques that toy with potential customers' self-worth. We dissect the prevalent use of unwanted identities in marketing, a manipulative strategy that shames customers into buying. We argue that it's high time we abandon this trend and replace it with more uplifting and empowering alternatives.
We're also challenging the norm of pressurizing sales tactics and unrealistic promises. Let's dive into the importance of setting honest expectations and presenting authentic data to customers. We question the ethics behind showcasing only the top testimonials, a practice that can be quite misleading.
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The Science of Online Business Podcast - The Game-Changing Power of Ads in Course Creation

Transcript

Speaker 100:00:00.461

Are you thinking about running ads in your business ? On today's episode , I am going to help you figure out if you are ready to use ads and give you some tips on how to run them effectively . So let's get started .

Speaker 100:00:13.199

What change becomes possible when 100,000 people are impacted by your work ? This question came to me one day and I h