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The PR Spotlight - Social Media & the Newsroom; ABC2 News Joins Us

Social Media & the Newsroom; ABC2 News Joins Us

02/26/18 • 20 min

The PR Spotlight
As local media outlets continue to evolve and grow thanks to digital platforms, we talk with members of the ABC2 News team about social media stratagies that span all areas of the TV news station. Listen along as Rob Brockmeyer (Sr. Director of Creative Services), Kelly Groft (News Director) and Julie Wigley (Asst. Director of Creative Services) discuss social media integration with reporters, research & community opportunities and the recent changes with Facebook's algorithm. You can follow ABC2 News on Facebook, Twitter and Instagram. For more from Maroon PR, follow us on Twitter, LinkedIn and Instagram!
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As local media outlets continue to evolve and grow thanks to digital platforms, we talk with members of the ABC2 News team about social media stratagies that span all areas of the TV news station. Listen along as Rob Brockmeyer (Sr. Director of Creative Services), Kelly Groft (News Director) and Julie Wigley (Asst. Director of Creative Services) discuss social media integration with reporters, research & community opportunities and the recent changes with Facebook's algorithm. You can follow ABC2 News on Facebook, Twitter and Instagram. For more from Maroon PR, follow us on Twitter, LinkedIn and Instagram!

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