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The Movie Marketing & Distribution Podcast - Eduardo Escudero on Innovation, FAST Channels and 'Reaching the Ocean'

Eduardo Escudero on Innovation, FAST Channels and 'Reaching the Ocean'

05/16/23 • 54 min

The Movie Marketing & Distribution Podcast

Eduardo Escudero the founding partner and business manager of A Contracorriente Films, a Spanish leading independent distribution and production company, which manages also 4 cinemas in Madrid and Barcelona and its own SVOD platform Acontra+. A Contracorriente Films also has 2 x Cinema FAST channels.

Eduardo graduated from the University of Barcelona with a degree in Law and an MBA in Audiovisual Business Management from Ramon Llull University. From 1998 to 2000, he was Responsible for Business Affairs at Filmax. From 2001 to 2004, he worked at DeAPlaneta, first as Head of Business affairs and then as Head of TV Sales. He was Partner of Notro Films from 2004 to 2007, and from 2008 to 2009 he was named Deputy Director of Vértice Cine and General Manager of Notro Films. Since 2014, Eduardo has been on the board of Europa Distribution.

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Eduardo Escudero the founding partner and business manager of A Contracorriente Films, a Spanish leading independent distribution and production company, which manages also 4 cinemas in Madrid and Barcelona and its own SVOD platform Acontra+. A Contracorriente Films also has 2 x Cinema FAST channels.

Eduardo graduated from the University of Barcelona with a degree in Law and an MBA in Audiovisual Business Management from Ramon Llull University. From 1998 to 2000, he was Responsible for Business Affairs at Filmax. From 2001 to 2004, he worked at DeAPlaneta, first as Head of Business affairs and then as Head of TV Sales. He was Partner of Notro Films from 2004 to 2007, and from 2008 to 2009 he was named Deputy Director of Vértice Cine and General Manager of Notro Films. Since 2014, Eduardo has been on the board of Europa Distribution.

Previous Episode

undefined - Christie Marchese: Building Community, Unlocking new Screening Spaces and the Power of Impact Distribution

Christie Marchese: Building Community, Unlocking new Screening Spaces and the Power of Impact Distribution

Christie Marchese is the founder and CEO of Kinema, a social cinema platform building a world-wide network of screening hosts, filmmakers, and filmgoers. Under her helm, the company raised a $2M seed round led by Kindred Ventures and is actively expanding access to engaging film and effectively eliminating theater deserts.

Prior to launching Kinema, Marchese founded a consulting practice that turned into the leading impact agency Picture Motion, and served as CEO for 9 years generating over $10M in revenue and boasting a client roster that included award-winning filmmakers, major studios & streamers, brands and foundations. There she led a team of impact producers, marketing strategists and communication specialists in over 100+ list of campaigns cross a range of issue areas and mediums, including Leonardo DiCaprio’s Before the Flood, Ava DuVernay’s 13TH, Michael Moore’s Where to Invade Next, Katie Couric’s films Gender Revolution, Fed Up and Under the Gun, Shonda Rhimes and Norman Lear’s series America Divided, Dick’s Sporting Goods’ Keepers of the Game, Discovery’s Racing Extinction, The Weinstein Co’s BULLY and Fruitvale Station, and renown artist JR’s Ellis.

She was previously the Director of Social Action at Righteous Pictures, and led Digital Strategy for the Social Action team at Participant Media, managing initiatives for Waiting for “Superman”, Food Inc, and The Cove among others.

Christie is known as an expert in utilizing film and storytelling to mobilize change, and has presented her work at film festivals and conferences around the world, including Sundance, SXSW and TIFF, and for both governments and activists in Dubai, Peru and Pakistan. Before moving to a career in impact film, Marchese ran digital strategy for Norman Lear’s nonprofit, Declare Yourself, and spent time at Human Rights Watch and the International Rescue Committee. She has also served as a contributing writer for Mashable and The Huffington Post.

Previously recognized as one of Business Insider’s 30 Most Creative People in Advertising Under 30 and Fast Company’s Most Creative People in Business. She currently sits on the board of Reinvent Stockton, a foundation dedicated dedicated to supporting students in their pursuit of higher education and supporting innovative ways to address poverty and violent crime, as well as Subject Matter, which provides funds & resources to documentary films highlighting urgent social issues and to nonprofits tackling the featured topics.

Marchese holds a BA from SDSU, in both International Security and Conflict Resolution (ISCOR) and Comparative Religions, with a concentration in Arabic and the Middle East.

Next Episode

undefined - Innovating the Theatrical Experience with Thaddeus Bouchard

Innovating the Theatrical Experience with Thaddeus Bouchard

In this episode, Thaddeus Bouchard, president of Screendollars, discusses the evolution of movie theatre advertising and how the industry is navigating the current movie consuming landscape. Providing a compelling overview of the industry's dramatic last few years - and an insightful analysis of its current status, Thaddeus identifies the challenges and opportunities facing today's movie theaters highlights the crucial role of marketing in exhibition. Drawing from his experience working with theatres across across North America as well as a rich family history in the industry, Thadddeus also outlines how cinemas can enhance the customer experience and attract new audiences through innovative film promotion and, crucially, community engagement.

About Thaddeus Bouchard

Thaddeus Bouchard is the Founder and President of Screendollars, a leading publisher of information and insights about movies and the movie industry. Each week, over 200,000 film industry professionals, enjoy the Screendollars Newsletter, with comprehensive details on upcoming movie releases, a run- down of the latest box office results and a a discussion of the key trends shaping the movie industry. Screendollars partners with distributors to optimize the box office of their movies and with exhibitors to tap into new revenue streams through in-theatre advertising programs. Prior to Screendollars, Bouchard held senior technical and marketing roles at a series of technology providers including AT&T, IBM, Lotus Development, Omtool and NetValu. He made a variety of contributions in these roles, from managing teams of software developers, executive-level sales and product evangelism through extensive public speaking engagements.

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