4 Social Media Marketing Trends to Watch in 2022

11/23/21 • 21 min

1 Listener

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

There’s no denying these past two years have turned the world on its head—including social media. Because these platforms are, after all, society’s mirror.

How can you stay relevant?

Use these 6 tactics to harness the shifting tides of social media in 2022.

In this episode of the podcast, I talk about:

4 trends for social media marketers and business owners to watch in 2022.
The simple tactic TikTokers are using to blow up right now (& you can too).
Short vs. long content: what's winning in 2022?
The TikTok tactic that makes selling cold audiences on your content waaay easier.
Why breaking this social media marketing taboo is your ticket to TikTok success.
The 2022 prediction that'll save you time on content creation.
#1 shift that’ll make it easier for your business to get in front of new audiences next year.

...and more!

This Episode Was Made Possible By:

Social Media Rockstar Framework Free Course

The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more.

Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/177

There’s no denying these past two years have turned the world on its head—including social media. Because these platforms are, after all, society’s mirror.

How can you stay relevant?

Use these 6 tactics to harness the shifting tides of social media in 2022.

In this episode of the podcast, I talk about:

4 trends for social media marketers and business owners to watch in 2022.
The simple tactic TikTokers are using to blow up right now (& you can too).
Short vs. long content: what's winning in 2022?
The TikTok tactic that makes selling cold audiences on your content waaay easier.
Why breaking this social media marketing taboo is your ticket to TikTok success.
The 2022 prediction that'll save you time on content creation.
#1 shift that’ll make it easier for your business to get in front of new audiences next year.

...and more!

This Episode Was Made Possible By:

Social Media Rockstar Framework Free Course

Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/177

Previous Episode

How to Leverage Social Media for Business Growth with Stacy Tuschl

Is work-life balance a myth?

It depends on how you define it. And if you’re like a lot of business owners, your expectations could leave you burnt out and unhappy.

Serial entrepreneur Stacy Tuschl joins me on this week’s episode to share her secrets to feeling balanced (even while running several multi-million dollar businesses AND even in the midst of chaotic shifts like the pandemic).

Plus, how she applies her proven approach to leveraging social media for biz growth. Listen now.

In this episode of the podcast, we talk about:

How, at just 18 years old, Stacy turned her passion into a multi-million dollar business she still runs today.
3 questions to ask when your business needs to pivot (quickly) because of massive shifts like the pandemic.
Stacy's secret to work-life balance as a mother and serial entrepreneur.
Her warning about comparing your business (and life) to those of others.
An inside look at the dynamic team of creators behind Stacy's powerhouse social media presence.
Her practice for showing up personally across all her social content (even the pieces her team handles).
Stacy's formula for measuring her return on investment in social media.
The importance of diversifying your social media strategy: paid AND organic; varying paid platforms; strategic partnerships; and more.

...and more!

This Episode Was Made Possible By:

Social Media Rockstar Framework Free Course

Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free

About the Guest

Stacy Tuschl started her own business at the age of 18 in her parents' backyard and turned that company into a multi-million dollar business she still runs today. Stacy is a bestselling author, and founder of the Foot Traffic Formula - helping small businesses around the world get more customers in the door. The Foot Traffic Podcast now has over 1 million downloads and is frequently on the top 30 of all marketing on iTunes where she’s interviewed guests like Suze Orman. Stacy was named the 2019 Wisconsin Small Business Person of the Year by the United States Small Business Administration.

Website: https://stacytuschl.com/

Facebook: https://www.facebook.com/stacytuschl

Instagram: http://www.instagram.com/stacytuschl

LinkedIn: http://www.linkedin.com/stacytuschl

Pinterest: http://www.pinterest.com/stacytuschl

Podcast: https://stacytuschl.com/podcast/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/176

Next Episode

What It Takes to Become an Agency Owner with Nicole Hamzeloo

What do you think it takes to grow from freelancer to agency?

50k?

Megawatt charisma?

Social media subject matter expertise?

None of the above. At least not for Nicole Hamzeloo. Discover the #1 shift she had to make to build her agency (IN THE MIDDLE OF THE PANDEMIC).

In this episode of the podcast, we talk about:

How Nicole started (& grew) a social media agency after being laid off because of COVID.
Why the first step to becoming an agency owner starts with this shift.
Freelancer vs. agency: what's the difference when it comes to performance?
A peek behind the curtain of her full service agency (ALL the services she offers).
The 2 types of social content that are super hot right now.
How to get client buy-in for video content.
Nicole's #1 tip for getting waaay more exposure (without having to pay for it).
3 social media metrics Nicole tracks for her clients to see what's working (& what's not).

...and more!

This Episode Was Made Possible By:

Social Media Rockstar Framework Free Course

Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free

About the Guest

Nicole is the founder and CEO of Thrive Collective Co. Nicole and her team help startups and small businesses to grow and convert customers on social media. She helps people improve their social media strategy, stand out among competitors, market effectively and sell strategically so they can grow and increase profit from social media

Website: thrivecollectiveco.com

Instagram: https://www.instagram.com/thrivecollectiveco/

LinkedIn: https://www.linkedin.com/in/nicolehamzeloo/

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/178