Written Word Calligraphy shares her secrets to worldwide success.

02/21/22 • 68 min

World-renowned calligrapher & wedding stationery designer Karla Lim, owner of Written word calligraphy. Her incredible journey includes growing her instagram platform to over 130,000 followers, multiple product offerings including calligraphy tools & wax seals and then building to workshops and business courses.
One of our best interviews to date - Karla shares the journey from having one core offer of her custom wedding invitation suites to having multiple income streams in a fascinating look behind the scenes of an established business and her insights into when it's the right time to start looking at growing and adding other offers.
We discuss her wedding invitation course and valuable insights into her program for calligraphers to turn into wedding stationery designers.
To discover some multiple income streams for yourself don't forget to download my free e-book "35 ideas to make more money in your business" 35 revenue streams E-Book
Follow Karla's journey on Written Word Calligraphy - Instagram

Previous Episode

Going viral on Instagram - 26M views & 27K following - my tips!

26 Million views and 27,000k new followers is bound to get you some attention! But not is all as rosy as it sounds when you suddenly get thrown in the deep end of a mega viral reel. In this weeks podcast episode i share all about my experience with going viral on instagram.

Sounds like a dream come true but in all honestly it really just depends on WHY your real is going viral and definitely proceed with caution.

The pro’s, con’s and the elements of a video that can really determine whether it’ll be a viral success or not. Definitely some amazingly helpful hints to help you create your most viral reel yet.

As always i’ll talk candidly and share as much help as i possibly can!

Don’t forget to download our free ebook - 35 ways to add additional income into your business. Link - Free E-book download

Website - The Luxury Creative

Next Episode

How to DIY PR for your brand with Alicia of Harper Collective

Public relations - What is it and how can you use similar strategies to grow your business no matter who your audience is.
Public relations isn’t just media, it’s the sum of the public opinion about you and your brand. It’s what people are saying about you when you’re not in the room and understanding how to use PR to your advantage to promote your creative business. I interview Alicia Penhorwood of Harper Collective to share her tips and advice around how to create great PR for your brand.
Alicia shares her expertise on how to pitch your business to media, my personal experience with PR marketing in my business and how i used it to attract the attention of my own target audience when i first started out.
How to create media relationships, how to position your brand as a leader in your industry and the power of creating a great media pitch and how to get featured in publications is valuable for all businesses to start getting large media coverage with no budget.
You can also list to Alicia’s podcast “The honestly imperfect podcast” https://www.instagram.com/honestlyimperfectpodcast/?hl=enWhat to be the stand out, booked out, go-to creative in your space? Creating a perfect niche and irresistible offer is key to getting your dream clients through your door. Use my free niche/offer calculator to find your perfect niche HERE