Ep 11: Rebranding Your Podcast: How To Choose A New Name
05/11/23 • 10 min
In this episode, we'll be discussing the process of rebranding your podcast and changing its name.
While this may seem like a daunting task, it's important to remember that a name change can help align your podcast with your vision and goals.
We'll start by exploring why a rebranding might be necessary, and the benefits it can bring to your show. Then, we'll dive into the key steps involved in selecting a new name that resonates with your audience and reflects your podcast's unique identity. Plus, we'll look at my own journey for rebranding The Confident CEO Podcast and scaling it to new heights.
Links:
🚀 Book in for a Podcast Power Hour - https://veritysangan.com/power-hour/
🎧 The Confident CEO Podcast - Episode 29 - We've Rebranded the Podcast! - https://podcast.veritysangan.com/1971113/11528214-we-ve-rebranded-the-podcast-here-s-what-you-can-expect-going-forward
🎨 Canva Pro - https://veritysangan.com/canva
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter
Freebies:
✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist
🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge
🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
Courses & Masterclasses:
🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/
🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/
💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, we'll be discussing the process of rebranding your podcast and changing its name.
While this may seem like a daunting task, it's important to remember that a name change can help align your podcast with your vision and goals.
We'll start by exploring why a rebranding might be necessary, and the benefits it can bring to your show. Then, we'll dive into the key steps involved in selecting a new name that resonates with your audience and reflects your podcast's unique identity. Plus, we'll look at my own journey for rebranding The Confident CEO Podcast and scaling it to new heights.
Links:
🚀 Book in for a Podcast Power Hour - https://veritysangan.com/power-hour/
🎧 The Confident CEO Podcast - Episode 29 - We've Rebranded the Podcast! - https://podcast.veritysangan.com/1971113/11528214-we-ve-rebranded-the-podcast-here-s-what-you-can-expect-going-forward
🎨 Canva Pro - https://veritysangan.com/canva
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter
Freebies:
✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist
🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge
🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
Courses & Masterclasses:
🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/
🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/
💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Previous Episode
Ep 10: Guest Booking Tips: It’s Not About the Numbers
As a podcaster, it's easy to get caught up in the idea that booking a big name or someone with a large social media following will automatically boost your podcast's popularity. However, this is not always the case and may not be the best approach for your podcast and audience.
When selecting guests, it's crucial to consider whether they can truly deliver something to your listeners, whether it's informative or entertaining content. It's not just about booking someone with impressive numbers on their social media profile or a famous name to add to your guest list.
Even if a guest has a large following, it's not a guarantee that they will promote your podcast or bring in listeners. It's your responsibility to market and advertise your podcast, not your guests. Even if they do promote your podcast, it's important to remember that only a small percentage of their followers may actually see and engage with the post.
Ultimately, the key to successful guest booking is finding individuals who can provide value to your audience. It's not just about the numbers or status. I hope these podcasting tips will help you select the right guests for your podcast.
➡️ Enrol on The Guest Booking Blueprint - https://veritysangan.com/guestbookingblueprint/
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter
Freebies:
✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist
🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge
🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
Courses & Masterclasses:
🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/
🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/
💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Next Episode
Ep 12: What’s The Perfect Length For Your Podcast Season?
Ever wondered to yourself: how long should my podcast season be? Here, we consider the factors that impact a podcast's season length and how you can decide the perfect amount of episodes for your next season.
In this episode, we will cover:
- Defining a podcast season
- How to determine the ideal length for your podcast season
- Pros and cons of shorter podcast seasons
- Pros and cons of longer podcast seasons
- Tips for structuring your podcast season
- Tips for maximising your podcast’s potential
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter
Freebies:
✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist
🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge
🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
Courses & Masterclasses:
🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/
🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/
💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
Learn more about your ad choices. Visit megaphone.fm/adchoices
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