Simple Blueprint to Innovate a Family Law Firm - #130

03/17/25 • 23 min

Want to innovate your family law practice but don't know where to start? In this episode, I share how our firm has grown to $15M in revenue through small, practical innovations that compound over time.

Drawing from both our successes and failures, I reveal:

The most successful innovations are the small, systematic improvements anyone can implement
The surprising areas where innovation helped us achieve a 63 NPS score (higher than Disney and Apple)
Our biggest innovation failures
A simple, practical blueprint for innovation you can start using today regardless of firm size

Listen in for a realistic approach to innovation that doesn't require being a natural "creative" or sacrificing your existing caseload. Hope this helps you grow your practice!

-------------------------
Go to: www.JSterlingHughes.com for tons of Family Law Practice resources.
My purpose is to Empower Family Law Attorneys so they can build a beautiful family law practice and have the practice of their dreams.
I share my family law firm’s secrets, tactics, and strategies of how we have grown from 0 to 25 attorneys and over $15m in revenue in our first ten years.
When I am not podcasting, I am the CEO and Co-Founder of SterlingLawyers.com.
Follow me on: LinkedIn - YouTube - X - Instagram - TikTok

Send us a text

Drawing from both our successes and failures, I reveal:

The most successful innovations are the small, systematic improvements anyone can implement
The surprising areas where innovation helped us achieve a 63 NPS score (higher than Disney and Apple)
Our biggest innovation failures
A simple, practical blueprint for innovation you can start using today regardless of firm size

Listen in for a realistic approach to innovation that doesn't require being a natural "creative" or sacrificing your existing caseload. Hope this helps you grow your practice!

Previous Episode

Tom’s Trek: It’s Goal Time after Six Months In - #129

Send us a text

We're back with Tom Hartin for month six of his family law startup journey on Long Island, NY. February brought steady progress with 9 leads, 6 consults, and an impressive 5 hires, along with nearly $8,000 in revenue.

In this update, Tom shares:

His new second office — now open but still waiting on furniture and Google Maps approval
The unexpected walk-in client who signed in 10 minutes (while Tom was in sweatpants!)
His detailed 3-month, 6-month, and multi-year growth roadmap
The strategic debate with Rocket Clicks over office location — high competition vs. low competition areas

Listen in for a real behind-the-scenes look at what it takes to build a family law practice from scratch, complete with actual numbers, challenges, and future plans. Hope this helps you grow your practice!

Next Episode

How to Pick New Law Office Locations with Tony Karls (Pt 1 of 3) - #131

Send us a text

How do you decide where to open a new family law office? In this episode, I sit down with Tony, my partner who led our growth from a single location to 4 regional offices and 20+ satellite locations.

Drawing from data-driven analysis, Tony reveals:

The specific metrics we use to select territories — including marriage rates, income levels, and population size
Why understanding "normative drive time" dramatically impacts success (and why we failed in downtown Chicago)
The surprising truth about rural vs. urban locations
How to select the actual office space once you've chosen your territory

Listen in for a practical blueprint on how we expanded strategically using data instead of guesswork. This formula has helped us grow to 25+ attorneys and $15M in revenue — and it can work for your firm, too. Hope this helps you grow your practice!