Or Tomer | Manage an effective customer success process to increase product adoption

03/23/22 • 30 min

In this episode, I speak with Or Tomer, Pepperi's Director of Customer Success.

Or explains what the customer success function in a company does, how to perform it well, and how to quantify its impact.

According to him, the customer success manager is responsible for listening to client needs and translating them into action. Building a robust process will almost always result in effective adoption, expansion, and a long-term pleased customer.

Where to reach our guest:

LinkedIn : linkedin.com/in/ortomer

Website: https://www.pepperi.com/

Important Takeaways:

Being an effective customer success leader required tying up loose ends, bringing people together, and understanding their pains and rewards.
You need that political edge and the ability to listen to be a good customer success person.
Customer Success Manager usually leads to effective adoption, expansion, and a satisfied customer for a long time.
You will be able to be laser-focused thanks to the information you gather.
Each company's customer success is distinct. The goals and incentives should be aligned with the company's objectives.

Let’s Start Scaling!

If you’re a tech startup or an eCommerce brand, spending at least $10K a month that wants to scale effectively, fill out the form on our website and we’ll set up a free, 15-minute consultation.

#podcast #thecustomeracquisitionexperiencepodcast #interview #solution #consumer #customer #listen #business #success #manage #data

In this episode, I speak with Or Tomer, Pepperi's Director of Customer Success.

Or explains what the customer success function in a company does, how to perform it well, and how to quantify its impact.

Where to reach our guest:

LinkedIn : linkedin.com/in/ortomer

Website: https://www.pepperi.com/

Important Takeaways:

Being an effective customer success leader required tying up loose ends, bringing people together, and understanding their pains and rewards.
You need that political edge and the ability to listen to be a good customer success person.
Customer Success Manager usually leads to effective adoption, expansion, and a satisfied customer for a long time.
You will be able to be laser-focused thanks to the information you gather.
Each company's customer success is distinct. The goals and incentives should be aligned with the company's objectives.

Let’s Start Scaling!

If you’re a tech startup or an eCommerce brand, spending at least $10K a month that wants to scale effectively, fill out the form on our website and we’ll set up a free, 15-minute consultation.

#podcast #thecustomeracquisitionexperiencepodcast #interview #solution #consumer #customer #listen #business #success #manage #data

Previous Episode

Elad Levy I Punch above your weight for rapid organic growth and brand recognition

In this episode, I talk with Elad Levy.
He's a seasoned marketing executive with a keen interest in marketing technologies and extensive knowledge of SEO, marketing automation, content marketing, and much more.
He is now the new VP of marketing at Loox after leading the incredible growth at Fixel, where he was in charge of everything related to Product, Marketing, and Sales.

Where to reach our guest:

LinkedIn : linkedin.com/in/eladlevy

Website: https://logiq.com/

Valuable Takeaways:

Create intentional friction in the product to create a user journey that teaches users how to use the product.
Create in-depth content by taking a common problem and laying out a complex solution that your product can also easily solve.
Set key performance metrics based on your company's business model and stage.
To compete with the bigger players in your market, you need to punch above your weight with high-quality design and content.
Get people talking about you by having your name appear in blog posts that rank high in Google for the most competitive keywords.
Use the search console to learn how people are looking for your product.

Let’s Start Scaling!
If you're a fast-growing tech startup that spends at least $10,000 per month and wants to scale effectively, fill out the form on our website and we'll schedule a free 15-minute consultation.

#podcast #thecustomeracquisitionexperiencepodcast #interview #traffic #content #solution #configure #website #product #integrating #converting

Next Episode

E12 - Shawn O'Neill | Deliver better user experience with a faster website

In this episode, I get to speak with Shawn O'Neill. He is the Founder at SpeedSense Web Performance. Shawn is also an entrepreneurial technology leader. He obsesses over smoothing the interaction between people and their goals, through eliminating friction in human: digital interfaces.

He helps companies with people, processes, and product challenges. He has an Engineering background and has a share of wins and losses along the journey. He excels at helping business leaders tune their software teams, development lifecycles, and product offering.

He solves hard problems, asks hard questions, makes things, and has fun doing them.

Where to reach our guest:

LinkedIn : linkedin.com/in/shawnoneillca

Website: shawno.ca(Personal Website)

Twitter: shawnoneill_ca

Valuable Takeaways:

Running a faster website is going to result in more orders, more revenue, and fewer bounces.
Building a model to correlate site speed, with the conversion rate.
Keeping people on the site would be the biggest win, reducing abandonment and improving engagement.
Getting a better ROI on your ad spend, if the site is faster.
Identify the key areas that you're going to work on in order to improve the site speed.
Google has an anonymized database of performance data called the crux. This is the Chrome user experience report.
You get a two-second delay before the button responds to your input. That's probably because the main thread of the browser is busy running some other JavaScript.

Let’s Start Scaling!

If you’re a tech startup or an eCommerce brand, spending at least $10K a month that wants to scale effectively, fill out the form on our website and we’ll set up a free, 15-minute consultation.

#podcast #thecustomeracquisitionexperiencepodcast #interview #webpage #speed #customer #engagement #site #improve #experience #google #run #metrics #performance