Episode 320: From Ground Zero to Sales Hero with John Westman

06/11/24 • 28 min

Winning in sales today requires more than persuasive skills and product knowledge to succeed.
Experienced businesses have learned this the hard way.
But what if you're just at the beginning of your sales journey?
If you were to establish a sales organization from the ground up, what beliefs, mindset, and behaviors would create a customer-first culture and a highly successful selling motion?
To help us with this today, we have John Westman, VP of Project Management at Citius Pharmaceuticals. John is also an Instructor at the Harvard Division of Continuing Education, where he designed and now teaches Professional Selling and Sales Management. With years of experience at companies like Fresenius Medical Care, NxStage Medical, PharMetrics (acquired by IMSHealth), Decision Resources, UROMED, and Baxter Healthcare, John brings a wealth of knowledge to his students.
Now that you have learned how to successfully build a sales organization from scratch, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.GUEST: John Westman, VP of Project Management at Citius Pharmaceuticals

Subscribe to the podcast or write a review- Stitcher
- Google Podcasts
- TuneIn
- Apple Podcasts
Subscribe to the podcast or write a review

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Previous Episode

Episode 319: How Emotional Fitness Can Boost Your Sales Performance with Ben Drakes

Sales is a high-pressure job that often involves stepping out of your comfort zone and facing imposter syndrome.
To thrive, you need to develop a strong emotional muscle.
The question is:
How does emotional fitness relate to our performance under pressure and our long-term resilience in sales?

To help us with this today, we have Ben Drakes, Founder and CEO of Ben Drakes University. With an average deal size of over $150m, Ben held sales roles at Computacenter, Capita, and Serco for over 15 years. Today, Ben helps sales professionals perform at their best without sacrificing their physical or emotional well-being.
Now that you know how emotional fitness allows salespeople to successfully manage high-pressure situations for maximum performance, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.
GUEST: Ben Drakes, Founder and CEO of Ben Drakes University

Subscribe to the podcast or write a review –

Subscribe to the podcast or write a review

Next Episode

Episode 321: Mastering the Art of Cold Calling with Jason Bay

Sales is hard right now.
Sales cycles have lengthened by 40% since 2020.
Fewer reps are achieving their quota in tech.
So the question is:
What are some strategies to help you stand out from the crowd?
To give us some insight into this question, we have Jason Bay, Founder and CEO of Outbound Squad, who aims to improve the skills of world-class sales teams with training courses and coaching. Jason has worked with clients such as Gong, Medallia, Zoom, Rippling to increase qualified meetings, qualified demos, and meetings landed by cold outreach.
Now that you know how sales teams can be optimized, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.GUEST: Jason Bay, Founder and CEO of Outbound Squad

Subscribe to the podcast or write a review