The B2B Revenue Executive Experience
Cory Cotten-Potter
The B2B Revenue Executive Experience is a podcast hosted by Cory Cotten-Potter who dedicate each episode to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace. Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.
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Top 10 The B2B Revenue Executive Experience Episodes
Goodpods has curated a list of the 10 best The B2B Revenue Executive Experience episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The B2B Revenue Executive Experience for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The B2B Revenue Executive Experience episode by adding your comments to the episode page.
Episode 320: From Ground Zero to Sales Hero with John Westman
The B2B Revenue Executive Experience
06/11/24 • 28 min
Winning in sales today requires more than persuasive skills and product knowledge to succeed.
Experienced businesses have learned this the hard way.
But what if you're just at the beginning of your sales journey?
If you were to establish a sales organization from the ground up, what beliefs, mindset, and behaviors would create a customer-first culture and a highly successful selling motion?
To help us with this today, we have John Westman, VP of Project Management at Citius Pharmaceuticals. John is also an Instructor at the Harvard Division of Continuing Education, where he designed and now teaches Professional Selling and Sales Management. With years of experience at companies like Fresenius Medical Care, NxStage Medical, PharMetrics (acquired by IMSHealth), Decision Resources, UROMED, and Baxter Healthcare, John brings a wealth of knowledge to his students.
Now that you have learned how to successfully build a sales organization from scratch, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.GUEST: John Westman, VP of Project Management at Citius Pharmaceuticals
Subscribe to the podcast or write a review- Stitcher
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Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Experienced businesses have learned this the hard way.
But what if you're just at the beginning of your sales journey?
If you were to establish a sales organization from the ground up, what beliefs, mindset, and behaviors would create a customer-first culture and a highly successful selling motion?
To help us with this today, we have John Westman, VP of Project Management at Citius Pharmaceuticals. John is also an Instructor at the Harvard Division of Continuing Education, where he designed and now teaches Professional Selling and Sales Management. With years of experience at companies like Fresenius Medical Care, NxStage Medical, PharMetrics (acquired by IMSHealth), Decision Resources, UROMED, and Baxter Healthcare, John brings a wealth of knowledge to his students.
Now that you have learned how to successfully build a sales organization from scratch, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.GUEST: John Westman, VP of Project Management at Citius Pharmaceuticals
Subscribe to the podcast or write a review- Stitcher
- Google Podcasts
- TuneIn
- Apple Podcasts
Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Turn PR Into Your Secret Weapon for Market Dominance with Karla Jo Helms
The B2B Revenue Executive Experience
05/13/25 • 27 min
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter speaks with Karla Jo Helms, Anti-PR Chief Strategist of JOTO PR Disruptors, to share her innovative approach to PR that combines crisis management principles with advanced media algorithms to help companies build and protect their market position.
What You’ll Learn:
Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
What You’ll Learn:
- How to leverage mathematical formulas and crisis management principles for a proactive PR strategy
- The proven framework for calculating PR exposure needs based on market size and audience reach
- Why staying visible and consistently communicating purpose is crucial for 86% of successful tech CEOs
- How to build media relationships by providing value rather than seeking publicity
- The critical principles of crisis communication and common mistakes to avoid
- Why defensive PR strategies fail and how to take control of your narrative
Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 337: The Sales Cheat Code: How AI Can Turn Average Sellers into Top Performers with Usman Sheikh
The B2B Revenue Executive Experience
12/24/24 • 31 min
Did you know that only 5% of sales professionals embody the best practices that close high-value deals?
Imagine if every seller on your team could perform at that level.
That's the vision Usman Sheikh.
Let's take a closer look at how Usman and his team leverage behavioral science and AI-powered insights to personalize buyer engagement.
Now that you have discovered how to become a top sales performer with the help of AI, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.
GUEST: Subscribe to the podcast or write a review –Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Imagine if every seller on your team could perform at that level.
That's the vision Usman Sheikh.
Let's take a closer look at how Usman and his team leverage behavioral science and AI-powered insights to personalize buyer engagement.
Now that you have discovered how to become a top sales performer with the help of AI, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.
GUEST: Subscribe to the podcast or write a review –Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 292: Unlocking AI's Potential for Revenue Growth with Jeff Pedowitz
The B2B Revenue Executive Experience
11/28/23 • 36 min
Now that you’ve learned the importance of revenue enablement in driving sales growth, check out the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.
Guest: Jeff Pedowitz, President and CEO of The Pedowitz GroupSubscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Guest: Jeff Pedowitz, President and CEO of The Pedowitz GroupSubscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 277: Building Authentic Connections in B2B Sales with Drew Sechrist
The B2B Revenue Executive Experience
07/11/23 • 39 min
Now that you learned the importance of cultivating strong and authentic relationships...learn how to apply other tactics and tools for a disruptive B2B marketing and sales strategy. Check out the full list of episodes here: The B2B Revenue Executive Experience, and instructions on how to rate and review the show are here.Guest: Drew Sechrist, Co-Founder and CEO of Connect The Dots
Subscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Subscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 274: Surviving the Giants: How Mid-Market Companies Can Thrive in a Highly-Competitive Business Landscape with Sheila Kloefkorn
The B2B Revenue Executive Experience
05/30/23 • 34 min
Now that you know how to turn common marketing mistakes into profit-boosting solutions for your business...learn how to apply other tactics and tools for a disruptive B2B marketing and sales strategy. Check out the full list of episodes here: The B2B Revenue Executive Experience, and instructions on how to rate and review the show are here.
Guest: Sheila Kloefkorn, President and CEO of KEO Marketing
Subscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Guest: Sheila Kloefkorn, President and CEO of KEO Marketing
Subscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 273: Get Results: Master the Sales Methodology and Transform Your Success with Dale Knipp
The B2B Revenue Executive Experience
05/16/23 • 35 min
Now that you know what it takes to see a methodology truly adopted to drive results...learn how to apply other tactics and tools for a disruptive B2B marketing and sales strategy. Check out the full list of episodes here: The B2B Revenue Executive Experience, and instructions on how to rate and review the show are here.Guest: Dale Knipp, Strategic Account Leader at SynamediaSubscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 269: Disrupting the Status Quo: How to Set Up a Customer Experience That Exceeds Expectations with Sandy Robinson
The B2B Revenue Executive Experience
03/21/23 • 42 min
Now that you know how to create an unforgettable buyer experience...learn how to apply other tactics and tools for a disruptive B2B marketing and sales strategy. Check out the full list of episodes here: The B2B Revenue Executive Experience, and instructions on how to rate and review the show are here.Guest: Sandy Robinson, Vice President of Revenue Operations and Business Development at Nymbus.Subscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 268: Winning at the Sales Game: The Power of Playbooks with Gerald Zankl
The B2B Revenue Executive Experience
03/07/23 • 48 min
Now that you know why playbooks are essential for the success of your sales team... learn how to apply other tactics and tools for a disruptive B2B marketing and sales strategy. Check out the full list of episodes here: The B2B Revenue Executive Experience, and instructions on how to rate and review the show are here.Guest: Gerald Zankl CEO and Co-Founder of Kickscale
Subscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Subscribe to the Podcast or Write a Review :Subscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Episode 336: Steal the Blueprint: How Marketing Max flipped a $2k Ad Budget into $20k in Revenue
The B2B Revenue Executive Experience
12/10/24 • 31 min
While everyone is looking for the silver bullet of marketing, Marketing Max urges us to return to the basics.
Why is that? Well that’s how he managed to flip a $2k ad budget into $20k in revenue, so he definitely knows what he’s talking about.
Let's see what he had in mind in the latest episode of The B2B Revenue Executive Experience.
Max is a serial entrepreneur who built and sold an award-winning 7 figure ad agency, Hell's Creative (acquired by Storia), and he has earned more than 200,000 total followers with marketing content on social media.
Now that you know Max's marketing secrets, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.
GUEST: Marketing Max, Founder of Marty Capital
Subscribe to the podcast or write a reviewSubscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
Why is that? Well that’s how he managed to flip a $2k ad budget into $20k in revenue, so he definitely knows what he’s talking about.
Let's see what he had in mind in the latest episode of The B2B Revenue Executive Experience.
Max is a serial entrepreneur who built and sold an award-winning 7 figure ad agency, Hell's Creative (acquired by Storia), and he has earned more than 200,000 total followers with marketing content on social media.
Now that you know Max's marketing secrets, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.
GUEST: Marketing Max, Founder of Marty Capital
Subscribe to the podcast or write a reviewSubscribe to the podcast or write a review Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at SalesfareCheck out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so
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FAQ
How many episodes does The B2B Revenue Executive Experience have?
The B2B Revenue Executive Experience currently has 348 episodes available.
What topics does The B2B Revenue Executive Experience cover?
The podcast is about Network Marketing, Marketing, Management, Entrepreneur, Cold Calling, Startup, Podcasts, Sales and Business.
What is the most popular episode on The B2B Revenue Executive Experience?
The episode title 'Episode 314: Tackling the Buyer-Seller Dynamic Frictions with Greg Brown' is the most popular.
What is the average episode length on The B2B Revenue Executive Experience?
The average episode length on The B2B Revenue Executive Experience is 32 minutes.
How often are episodes of The B2B Revenue Executive Experience released?
Episodes of The B2B Revenue Executive Experience are typically released every 7 days.
When was the first episode of The B2B Revenue Executive Experience?
The first episode of The B2B Revenue Executive Experience was released on May 29, 2017.
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