Why Your Brand Needs To Become A Moodboard

Explicit content warning

04/22/25 • 29 min

1 Listener

Alex and Brian dive into the art of mood boards and why they’re more than just aesthetic collages – they're storytelling tools that shape how people feel about your brand. From the ruggedness of Buck Mason to the elegance of The Ritz Paris, they explore brands that nail mood-driven content. Instead of pushing a product, these brands create a vibe people want to be part of. Tune in to hear how mood boards can help you craft desire, not just demand.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

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www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

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WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

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WATCH THE PODCAST ON YOUTUBE:

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NEWSLETTER:

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www.marketingexamined.com

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Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

Previous Episode

Road to 500k Followers: Step-by-Step how to build a massive personal brand

CHAPTERS:

00:00 - Alex’s Follower Goals

3:00 - Plan to Achieve 500k Followers

7:19 - Day In the Life Content

10:35 - Brian & Alex Beef

12:18 - Missing a Hype Window

15:29 - Alex’s Content Diversification

21:42 - How Brian Would Achieve 500k

27:25 - Routes of a Personal Brand

28:00 - Creating Your Own Market

31:16 - Consistency

35:44 - Info Marketing

DESCRIPTION

In this episode, Alex and Brian reveal their social media goals and break down the types of content you can create to reach your own. They dive deep into the power of personal branding – where to position yourself, routes you can take, and how to authentically grow your following. Whether you're building a business or not, they explain why having a strong personal brand is crucial for success in 2025.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

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NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

Next Episode

How Bryson Dechambeau Is Becoming The Mr. Beast Of Golf

CHAPTERS

00:00 - Intro & Outrageous Hooks

3:29 - Athletes & Celebs Marketability

7:29 - Utilizing Captions in Content

8:45 - Athletes Content Potential

11:31 - Foreshadowing, First Shot, Caption

14:00 - Long-Form Captions

15:48 - Bryson DeChambeau’s YouTube

18:17 - Power of Quantitative Comparison

19:59 - Copy & Script Writing

22:15 - Psychology and Buying

25:32 - Recreating YT Hooks

27:55 - Jenny Hoyos’ Power Words

29:31 - Ads in the 1800s

33:44 - Repetition in Writing

37:10 - Endnotes & Italy

DESCRIPTION

We decided to unpack what makes content truly stick – starting with outrageous hooks and ending with the psychology behind buying. We explore Bryson Dechambeau’s content strategy, the underrated power of captions, and why celebrities are content goldmines waiting to be tapped. From YouTube hooks to 1800s copy, this episode covers how to craft messages that captivate user attention. Thanks for tuning in and we’ll see you in Italy next week!

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

https://www.youtube.com/@marketingexamined?sub_confirmation=1

NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

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