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Stand Out - Episode 20: What are You Going to Do about That? Solving Problems and Playing to Your Strengths, with Standolyn Robertson

Episode 20: What are You Going to Do about That? Solving Problems and Playing to Your Strengths, with Standolyn Robertson

10/21/18 • 56 min

Stand Out

There is no one way to be a productivity and organization professional. The opportunities and potential niche markets in the field are vast. Standolyn Robertson has found her niche in residential organizing. Funny and engaging, she shares in our 20th podcast episode of Stand Out how education, certification as a CPO®, volunteering and connecting with peers has been invaluable in helping her find her way, and encouraging others to find their unique fit.

Standolyn Robertson is an organizing expert, speaker and writer. She founded her business, Things in Place in the year 2000. She has been featured in the New York Times, The Wall Street Journal, Women's Day, USA Today, the Boston Globe, CBS, Boston, NPR, and the Emmy-nominated show, Hoarders.

What You’ll Learn on this Episode:
  • The value of attending conferences with industry peers
  • How volunteering on boards and committees opens doors and develops relationships
  • Why understanding your expenses and not just your gross revenue is so important
  • The importance of doing the work that inspires you rather than conforming to someone else’s standard of success.
  • How to get paid for your wisdom, not just your hands-on work
  • The value of becoming a Certified Professional Organizer (CPO®)
  • How to manage and exceed client expectations
  • Using the question, “What are you going to do about that?” to get unstuck from indecision
  • How to value your own talents and interests and avoid imposter syndrome
  • Why having employees, sub-contractors, or working on your own doesn’t have to be a one-and-done decision
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There is no one way to be a productivity and organization professional. The opportunities and potential niche markets in the field are vast. Standolyn Robertson has found her niche in residential organizing. Funny and engaging, she shares in our 20th podcast episode of Stand Out how education, certification as a CPO®, volunteering and connecting with peers has been invaluable in helping her find her way, and encouraging others to find their unique fit.

Standolyn Robertson is an organizing expert, speaker and writer. She founded her business, Things in Place in the year 2000. She has been featured in the New York Times, The Wall Street Journal, Women's Day, USA Today, the Boston Globe, CBS, Boston, NPR, and the Emmy-nominated show, Hoarders.

What You’ll Learn on this Episode:
  • The value of attending conferences with industry peers
  • How volunteering on boards and committees opens doors and develops relationships
  • Why understanding your expenses and not just your gross revenue is so important
  • The importance of doing the work that inspires you rather than conforming to someone else’s standard of success.
  • How to get paid for your wisdom, not just your hands-on work
  • The value of becoming a Certified Professional Organizer (CPO®)
  • How to manage and exceed client expectations
  • Using the question, “What are you going to do about that?” to get unstuck from indecision
  • How to value your own talents and interests and avoid imposter syndrome
  • Why having employees, sub-contractors, or working on your own doesn’t have to be a one-and-done decision

Previous Episode

undefined - Episode 19: Unapologetically You – Understanding Yourself and Your Clients, with Jessica Butts

Episode 19: Unapologetically You – Understanding Yourself and Your Clients, with Jessica Butts

People can be frustrating. You can even frustrate yourself when you try to do things you’re not good at and it comes back to bite you. Knowing and understanding ourselves better and understanding our clients will only enhance our business, and ease up on our frustration levels!

In our 19th episode of Stand Out: Growing Your Organizing and Productivity Business, host Sarah Karakaian talks with guest Jessica Butts about understanding personality types, strengths, weaknesses, and how to use this information to make your business stronger.

Jessica is all about motivating, educating, and inspiring people to live their life in the front seat, using their innate abilities. Jessica was once living a life that was chosen for her instead of a life she had chosen for herself. She was working in corporate human resources, totally uninspired when a life changing event in her marriage finally got her to take control of her life and go back to graduate school and pursue her dreams of becoming a therapist.

She now teaches corporate workshops, conducts keynote speeches around the country, and is the author of two amazing books: Live Your Life from the Front Seat, and Don’t Do Stuff You Suck At.Want to know more about your personality and what makes you tick? You’re invited to use Jessica’s assessment tool here: https://jessicabutts.com/front-seat-life-personality-assessment/

What You’ll Learn in this Episode:
  • How to implement systems, structure, and singular focus into your practice
  • Getting to the point where your side hustle can be your main thing
  • Understanding who you are and then being in relationship with people who are different from you
  • How to get back to the essential person we were before we started believing other people’s stories about us
  • What it means to be in the driver’s seat, to be the co-pilot, and how to shut up your drunk uncle in the back seat
  • How the Myers-Briggs Type Indicator can help you understand yourself and your clients better
  • The importance of understanding who your ideal clients are and how to best serve them
  • How to set up a 90 Day Focus sheet

Next Episode

undefined - Episode 21: Creating Good Content that Gets Found – with Brittany Bailey

Episode 21: Creating Good Content that Gets Found – with Brittany Bailey

You know you are an expert organizer or productivity specialist, but does the world know? Blogging in 2018 is still a great way to tell people who you are, how you can help, and your unique point of view as an expert. Maybe you started a blog a few years ago and have let it slide down the priority list. Maybe you’ve been thinking about it and just don’t know how to get started.

On this episode, Sarah talks with Brittany Bailey of prettyhandygirl.com about how to start and maintain a blog or any content creation platform. Brittany started blogging nearly 10 years ago, and has built up a great reputation in the DIY space. She specializes in “how-to” posts that walk people step-by-step through simple to complex home improvement project. She does all of this with the message (about blogging and DIY) “You can do it!”

Brittany is a licensed general contractor, artist, graphic designer, web designer, photographer and lover of doing everything herself.

Through her renovation projects, blogging, and social media posts, Brittany is all about breaking down the stereotype that women aren’t handy.

What You Will Learn in this Episode:
  • Understanding simple publishing tools like WordPress
  • When to hire someone to help with your content
  • How to become a contributor or add contributors to your blog
  • Using Pinterest to your best advantage
  • Setting up a content calendar
  • Why there is plenty of room for more content
  • How and why to treat your content creation like a business
  • How to be confident in your POV even as you are starting out

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