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Somo Sessions

Somo Sessions

Somo

Somo is now CI&T. For more information, please visit our new home at: https://www.ciandt.com/ Somo Sessions – a new podcast uncovering the best digital product, design and tech advice from the industry’s brightest thinkers.
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Top 10 Somo Sessions Episodes

Goodpods has curated a list of the 10 best Somo Sessions episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Somo Sessions for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Somo Sessions episode by adding your comments to the episode page.

Apple’s results have just come out, WWDC and Google I/O are well behind us now, and we all had plenty of time to digest how Big Tech is shaping up the trends in the design, tech and product world. But why is it that – despite being perceived as innovative and trend-setting – many of the tech giants’ ‘new’ features look somehow familiar?

Chatting with Somo’s Technical Director - Peter Michelsen, Design Director - Tizz Chapman, and Product Manager - Myers Chatterton, we’re exploring whether imitation kills innovation or drives it; why digital is more than just a mobile screen; and how analysing best-in-class examples can help you build better digital products.

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We’re talking to Somo's CSO Ross Sleight about the importance of Digital Truth and why transparency and building trustworthy relationships can ultimately be as important as the product itself.
We discuss:

  • What’s Digital Truth? What does it mean to customers and brands? And how do we measure it?
  • What's the role of technology in building Digital Truth and how can digital help in developing trustworthy relationships with customers?
  • How can businesses build trust in the age of uncertainty?

We are Somo.
We’re one of the fastest-growing digital product and experience agencies, working with the world’s biggest brands and coolest start-ups to create innovative, award-winning customer experiences.
Since 2010, we’ve pioneered over 1,000 digital products for over 100 clients across a plethora of industries, including Audi, HSBC, De Beers, Mandarin Oriental, Volkswagen Group, Lloyds Banking Group, and many more.
Find out more: https://www.somoglobal.com/
Download our 2020 Digital Trends white paper here: www.bit.ly/somoDT2020

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Together with Somo's Chief Strategy Officer Ross Sleight, we’re taking a deeper look into Apple’s recent event, discussing what the new announcement means for their business, their customers, and the rest of the big four – Amazon, Facebook and Google. You’ll learn:

  • Why Apple’s shifting their business model and how stepping into services will impact their unique ecosystem
  • Why the new iPhone is no longer filled with fancy new features and why it’s not necessarily bad news
  • Why Apple can hold their head high when it comes to user privacy protection – and what it means for other brands; and
  • Why and how the Apple Watch will continue to lead the wearables industry
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Apple’s results have just come out, WWDC and Google I/O are well behind us now, and we all had plenty of time to digest how Big Tech is shaping up the trends in the design, tech and product world. But why is it that – despite being perceived as innovative and trend-setting – many of the tech giants’ ‘new’ features look somehow familiar? 

Chatting with Somo’s Technical Director - Peter Michelsen, Design Director - Tizz Chapman, and Product Manager - Myers Chatterton, we’re exploring:

  • Whether imitation kills innovation or drives it
  • Why digital is more than just a mobile screen
  • And how analysing best-in-class examples can help you build better digital products
bookmark
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share episode

You might have noticed we’ve sneakily changed our name. So, say goodbye to Somo Sparks, say hello to Somo Sessions 🤩.
To celebrate International Women’s Day this year, we’re delving deep into the topic of diversity and equality.
Chatting with Rebecca Crook – a senior agency leader with over two decades of experience working at top tier London agencies, with an inspiring and unapologetic ambition to grow and help others grow with her, we’ll talk about how she started in the tech industry, what she thinks about the state of gender equality in the workplace and what can be done to drive change.

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FAQ

What is the most popular episode on Somo Sessions?

The episode title 'Episode 3: Digital Truth – how brands can become beacons of trust (Digital Trends 2020)' is the most popular.

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