Second Bite Podcast - Terror, Excitement & Reward - A Bootstrapped Acquisition

Terror, Excitement & Reward - A Bootstrapped Acquisition

Explicit content warning

03/23/23 • 29 min

Second Bite Podcast

Kevin Lee is the Founder and Executive Chairman of Didit, a leading digital marketing and technology firm. Over the past five years, Didit has made 11 acquisitions to transform into a full-service marketing firm. They serve Fortune 500 as well as startup businesses, performing everything from strategy to execution. As a digital marketing pioneer, Kevin gives back to the industry regularly by writing books, attending over 500 speaking engagements, and publishing over 780 columns.

In this episode...

Private equity is the standard method of executing M&A transactions. This approach often utilizes debt, however, which can hinder growth. How can you maximize business performance without employing private equity?

Kevin Lee, Founder and Executive Chairman of Didit, discusses bootstrapping 11 acquisitions. With host Todd Taskey, Kevin explains his company’s due diligence for its first acquisition, the value of reframing transactions to mitigate risks, and how to identify and acquire CEOs to fuel growth.

In this episode...

Previous Episode

Acqui-Hiring To Fuel Agency Double Digit Growth: A Behind the Scenes Look

Alex Rossman is the Founder and CEO of Rossman Media, an award-winning global creative and media agency focusing on social media. He founded Rossman with a mission to help consumer brands connect with their target audience on social media. Alex and his team have been named by Business Insider as the “Best New Social Media Agency” of 2020.

Before founding Rossman Media, Alex spent time in sales and management for ADP and U.S. Bank where he developed his expertise.

In this episode...

Acqui-hiring is a viable acquisition method for startup agencies to enhance their value by obtaining industry-leading talent. So what should you know about these transactions, and how can you assess profitable opportunities?

Founder and CEO of Rossman Media, Alex Rossman, shares his process for acqui-hiring. With host Todd Taskey, Alex talks about his decision to acquire an agency, how to conduct due diligence to identify prosperous deals, and how acquisitions boost company value.

Next Episode

Cash, Equity, a Sales Team, New Capabilities and Administrative Freedom... All After Deal #1 Failed

Kevin Biondi is the Managing Partner of Digital Marketing and Growth at Sproutward, a boutique marketing consultancy acquired by Power Digital. As an accomplished digital marketing and growth leader, he has over 15 years of experience in customer acquisition and retention in the online and mobile spaces. Kevin previously served as the Founder and Head of Digital Marketing and Growth at Clientside Interactive, where he advised startups and Fortune 10 companies.

In this episode...

When evaluating M&A transactions, strategic partnerships are important to consider for optimizing growth. However, these transactions require extensive due diligence and planning. What do strategic partnerships entail, and how can you streamline the process?

Kevin Biondi, Sproutward’s Managing Partner of Digital Marketing and Growth, talks about his company’s acquisition with Power Digital. With host Todd Taskey, Kevin explains how he recovered from a failed transaction, how to integrate and adapt to company processes following an acquisition, and preparing for due diligence.