The guide to account based selling - with Ulrik Monberg, ARPEDIO

11/24/22 • 32 min

Revenue Rebels: On the Record Sales Podcast

In this episode, Ulrik Monberg, CEO of ARPEDIO, discusses everything related to account-based selling.

What is account-based selling?
Why it's important in a recession or economic downturn?
Its relation to account-based marketing

In this episode, Ulrik Monberg, CEO of ARPEDIO, discusses everything related to account-based selling.

What is account-based selling?
Why it's important in a recession or economic downturn?
Its relation to account-based marketing

Previous Episode

Women in sales - with Ciara Flaherty, Outreach

In this episode, we talk about what can be done to attract and retain women in sales. According to statistics, only 30% of women are in managerial positions within the sales sector. And this drops down further in tech sales. Ciara Flaherty from Outreach is our special guest to share her story navigating the sales world, her inspirations, and what diversity, equity, and inclusion really means.

How to attract & retain women in sales?
What can companies do to break barriers?
What new opportunities has our current hybrid work model created?

Next Episode

Checklist to ensure pipeline health - with Patrick Thorp, Ebsta

In this episode we speak with Patrcik Thorp, VP Revenue at Ebsta, about pipeline management. He shares a checklist to ensure pipeline health. More specifically, we cover:

Sales fundamentals and the importance of focusing on them in the current business climate
The key components of a successful sales process, including prospecting, qualification, and closing.
The importance of personalization in sales and the need to tailor messages to specific prospects.
The value of different sales channels, including email and cold calling, and the need to use the channel that best suits the prospect's preferences.