Getting Big Results with Advertising, Content Marketing, and Connected TV. Plus the Winning Mindset for Sales and Marketing
08/13/24 • 25 min
Unlock the secrets to skyrocketing your sales with expert insights from Debra Bowers, the resilient CEO of advertising firm Hexagon Media. Today we discuss newer marketing channels like connected TV and Debra shares why some companies generate lots of content but don't get sales from it. We dive into the right mindset for success with sales and marketing.
Discover how she turned a local swimming pool company into a booked-out success story through a meticulous multi-channel marketing campaign. Debra shares her personal journey of rebuilding her career in her 50s and provides actionable advice on creating cohesive and consistent messaging across all media to achieve remarkable advertising results.
Explore the intricate psychology behind sales and marketing as Debra reveals the importance of understanding buyer personalities and tailoring campaigns to emotional triggers. Learn why enthusiasm and authenticity are game-changers in sales and how to select the most effective platforms to reach your target audience. We also examine the evolving landscape of connected tv advertising, focusing on the opportunities presented by streaming services. Don’t miss this chance to transform your marketing strategies and take your business to new heights.
Check out Debra's free ebook on the Mindset for Success
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Unlock the secrets to skyrocketing your sales with expert insights from Debra Bowers, the resilient CEO of advertising firm Hexagon Media. Today we discuss newer marketing channels like connected TV and Debra shares why some companies generate lots of content but don't get sales from it. We dive into the right mindset for success with sales and marketing.
Discover how she turned a local swimming pool company into a booked-out success story through a meticulous multi-channel marketing campaign. Debra shares her personal journey of rebuilding her career in her 50s and provides actionable advice on creating cohesive and consistent messaging across all media to achieve remarkable advertising results.
Explore the intricate psychology behind sales and marketing as Debra reveals the importance of understanding buyer personalities and tailoring campaigns to emotional triggers. Learn why enthusiasm and authenticity are game-changers in sales and how to select the most effective platforms to reach your target audience. We also examine the evolving landscape of connected tv advertising, focusing on the opportunities presented by streaming services. Don’t miss this chance to transform your marketing strategies and take your business to new heights.
Check out Debra's free ebook on the Mindset for Success
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Previous Episode
Maximizing Marketing ROI with Strategic Focus, Evolving Tactics, and Doing More with Less
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Check out Caroline's web site and podcast
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
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A Framework for Taking Your Career to the Next Level with Personal Branding and Marketing Yourself
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Get Rita's book Personal Branding and Marketing Yourself on Amazon
Visit Rita's web site
Send us a Text Message, give feedback on the episode, suggest a guest or topic
Visit the Remarkable Marketing Podcast website to see all our episodes.
Visit the Remarkable Marketing Podcast on YouTube
Remarkable Marketing Podcast Highlights on Instagram
Eric Eden on LinkedIn
Remarkable Marketing Podcast - Getting Big Results with Advertising, Content Marketing, and Connected TV. Plus the Winning Mindset for Sales and Marketing
Transcript
Today we discuss how to get big results with advertising and why people sometimes create so much content for marketing but don't get any sales from it . And finally , how do you have the right mindset to win at sales and marketing ?
Eric EdenWe have a great show today and an amazing guest to inspire us , deborah Bowers . Welcome to the show .
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