
Ep 5 - The Epicurean Entrepreneur: Meet Ejji Chef Ten Vong
08/01/24 • 29 min
In the 5th episode of "Recipe to Revenue," Leah Messina, founder of Sinuate Media visits with Ten Vong, the chef and co-owner of Ejji Ramen in Baltimore, Maryland. With over 30 years of culinary experience, Chef Ten shares his journey from opening his first restaurant at 20, working with renowned chefs in New York, to returning to Baltimore to bring his unique fusion cuisine to life at Ejji Ramen.
Listen to this episode to hear intriguing discussions on:
- The evolution of Ejji Ramen and the inspiration behind its innovative dishes to fuse traditional Malaysian laksa with a non-traditional twist on ramen.
- Challenges the restaurant industry faced during the pandemic, including shifts in consumer behavior and the rise of ghost kitchens.
- Insights into the modern food critic landscape and the impact of content creators versus traditional food journalism.
- Chef Ten's creative strategies for maintaining quality and standing out in a competitive market, including sourcing high-quality ingredients and diversifying revenue streams through pop-ups and exciting collaborations.
Explore more about Ejji Ramen:
🌐 Website: https://ejjiramen.com/
📸 Instagram: https://www.instagram.com/ejjieats/
In the 5th episode of "Recipe to Revenue," Leah Messina, founder of Sinuate Media visits with Ten Vong, the chef and co-owner of Ejji Ramen in Baltimore, Maryland. With over 30 years of culinary experience, Chef Ten shares his journey from opening his first restaurant at 20, working with renowned chefs in New York, to returning to Baltimore to bring his unique fusion cuisine to life at Ejji Ramen.
Listen to this episode to hear intriguing discussions on:
- The evolution of Ejji Ramen and the inspiration behind its innovative dishes to fuse traditional Malaysian laksa with a non-traditional twist on ramen.
- Challenges the restaurant industry faced during the pandemic, including shifts in consumer behavior and the rise of ghost kitchens.
- Insights into the modern food critic landscape and the impact of content creators versus traditional food journalism.
- Chef Ten's creative strategies for maintaining quality and standing out in a competitive market, including sourcing high-quality ingredients and diversifying revenue streams through pop-ups and exciting collaborations.
Explore more about Ejji Ramen:
🌐 Website: https://ejjiramen.com/
📸 Instagram: https://www.instagram.com/ejjieats/
Previous Episode

Ep 4 - The Future of Functional Food & Beverages
Explore the dynamic world of functional beverages with Leah Messina, CEO and Founder of Sinuate Media as she visits with Louis Heinsz from Bevnology and Doug Christoph of Intercontinental Beverage Capital (IBC) in this episode of Recipe to Revenue.
Louis and Doug, each leveraging their vast experience in the food and beverage industry, share thoughts and insights on:
- Emerging trends in functional beverages and how they are impacting the industry
- The critical role of ingredient innovation in creating functional drinks
- Financial considerations for launching and growing beverage brands
- The collaborative partnership between Bevnology and IBC, supporting entrepreneurs and small businesses to compete with industry giants.
- Their career journeys, including time at Coca-Cola, and transition into the functional beverage market.
Learn more about Bevnology and IBC:
🌐 Bevnology Website: https://bevno.com/
🌐 IBC Website: https://inbevcapital.com/
🔗 Find Louis on LinkedIn: https://www.linkedin.com/in/louisheinsz/
🔗 Find Doug on LinkedIn: https://www.linkedin.com/in/doug-c-abb500/
Next Episode

Ep 6 - Uncorking Innovation: Revolution in the Wine Industry with Walt Clements
In the 6th episode of "Recipe to Revenue," Leah Messina, of Sinuate Media, talks with Walt Clements, the CEO and founder of Meta Wine, a company revolutionizing the wine industry with innovative approaches to production, distribution, and customization. With a background in software and a passion for sustainability, Walt shares his journey from discovering bulk wine sales in Italy to creating a unique wine platform in the United States.
Tune into this episode to hear intriguing discussions on:
- The genesis of Meta Wine and how an outsider's perspective led to innovative solutions in the wine industry.
- Meta Wine's sustainable business model, and how they reduced the company's carbon footprint and shipping costs by over 50%
- The company's unique approach to private label programs for hospitality groups, making it easy for buyers to say "yes."
- Creative strategies for de-risking custom beverage programs, including low order minimums and short lead times.
- The future of wine experiences, including a forthcoming tasting room where customers can blend and label their own wines.
Explore more about Meta Wine:
🌐 Website: https://meta.wine/
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