Powerhouse Women

facebook.com/stephanieriel.rieldeal

ABOUT MAKENZIE

Makenzie Marzluff is a conscious creative on a mission to restore the heart into business and beyond. She is the Founder of DELIGHTED BY Desserts - home of The Original Dessert Hummus as seen on ABC's Shark Tank, Cosmopolitan, Oprah Magazine and hundreds of other media outlets. Makenzie started DELIGHTED BY on her credit cards and scaled to a multimillion dollar organization within 2 years by following her intuition and focusing on service every step of the way.

Makenzie is also the Co-Founder (along with her soulmate Michael) of KAKAO Ceremonial Drinking Chocolate, a 501c3 non-profit, and REQUESTbar, a mission-driven protein bar company produced out of Makenzie and Michael's very own high-vibe manufacturing facility in Bozeman, Montana.

EPISODE TIMELINE & DISCUSSION QUESTIONS

( 0:45 ) Welcome back to another episode of Powerhouse Women!

( 1:26 ) Lindsey introduces today’s guest, Makenzie Marzluff.

( 3:10 ) Makenzie joins the conversation.

( 4:32 ) Lindsey asks Makenzie to take listeners back to the time she was launching DELIGHTED BY Desserts.

( 6:31 ) Makenzie explains the pivotal moment she experienced at a retreat in Sedona.

( 9:19 ) Makenzie talks about her Shark Tank experience.

( 13:03 ) Makenzie shares why she walked away from a deal with Mark Cuban.

( 14:31 ) Makenzie discusses how to develop your intuition.

( 15:42 ) Makenzie talks about her dark night of the soul in 2014.

( 19:02 ) Lindsey says, “Being in our actual bodies, as women especially, the power we hold is incredible.”

( 20:31 ) Makenzie shares her interpretation of mascuiline and feminine energies as it relates to business.

( 22:56 ) Lindsey talks about how to join Girl Gang and shares a special offer.

( 25:09 ) Lindsey asks Makenzie to talk about balancing the duality of the masculine and femimine energies.

( 27:30 ) Makenzie says, “You have to be in a masculine energy at first in order to bring something to life.”

( 30:39 ) Makenzie talks about how her failures have served her.

( 35:06 ) Lindsey asks Makenzie what she’s looking forward to professionally and personally in 2022, and also what lesson she’s currently in.

( 36:34 ) Makenzie says, “You have to surrender to a higher love versus giving into the preferences of your lower self.”

( 38:10 ) Lindsey and Makenzie sign off on the episode.

2 Listeners

314. Why Marketing Is Not One Size Fits All: Marketing Strategist Stephanie Riel Talks TikTok, Pinterest And Text

Powerhouse Women

02/10/22 • 31 min

Today, I’m joined by brand strategist, marketing consultant and entrepreneur Stephanie Riel. We break down the top three trends in marketing and how you can get on board as a DIY’er or by hiring an agency. Stephanie and I share tangible tips that anyone can implement to get the most out of their marketing efforts. We dive into how to connect with your community in an authentic and thoughtful way, plus debunk some misconceptions about Pinterest. Tune in to hear more of our conversation about taking your marketing to the next level in 2022!

In this episode we talk about:

How Stephanie started her first business at the age of 22
What helped Stephanie take the first leap to starting Riel Deal Marketing
Deciding which social media platforms are right for your brand
The unique connection that video and audio create
Tips on how to be responsible with text marketing
How Pinterest helps scale efforts and grow visibility

Click HERE to get access to our FREE "Behind The Success" series of stories from successful female entrepreneurs.

Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone!

CONNECT WITH STEPHANIE

www.stephanieriel.com

instagram.com/rieldeal

twitter.com/rieldeal

CONNECT WITH POWERHOUSE WOMEN

instagram.com/hannahmwells

instagram.com/theproductboss

GUEST BIO

Stephanie Riel is a brand strategist and marketing consultant and the founder and CEO of RielDeal Marketing. Stephanie started her first business at the age of 22 - before she had even graduated college. Since starting that first business, she has spent more than a decade supporting everyone from small business to Fortune 10 companies in the e-commerce, health and wellness, technology, real estate, fitness, beauty, and retail industries build and grow their businesses by crafting marketing strategy that drives visibility, generates leads and nurtures those leads to convert. In her personal time she enjoys taking vacations to the beach, focusing on personal development and wellness, and soaking up every special moment with her two dogs, Hops a rescue and Teddy the Schnoodle.

1 Listener

310. Scaling A Product-Based Business, Getting Clear On Your Audience, And Juggling Motherhood & A Business With Jacqueline & Minna Of The Product Boss

Powerhouse Women

01/27/22 • 39 min

On today’s episode, I’m joined by product experts and co-owners of The Product Boss, Jacqueline Snyder and Minna Khounlo-Sithep! What started as a podcast to help other entrepreneurs in the product-based business industry has grown into a multi-million dollar brand. Jacqueline and Minna have expanded into offering masterminds, group coaching, digital courses and more for business owners.

Today you’ll hear them share how they scaled their business and offer tangible advice for entrepreneurs looking to break through in the product space. We also discuss how they’re raising their families and building a business simultaneously, and redefining what it means to be a working mom. Plus, they give details on all the ways that you can get involved with The Product Boss!

In this episode we talk about:

The inspiration behind The Product Boss
How Jacqueline and Minna built the different branches of their business
Their top tips for entrepreneurs who want to launch a product-based business
How they manage motherhood, marriage, and business
Mindset roadblocks and solutions for women in the startup space
The Bestseller Secrets Challenge launching on February 14th!

Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone!

Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership

CONNECT WITH JACQUELINE & MINNA

www.theproductboss.com theproductboss.com/the-directory shop1in5.com shop1in5.com/take-the-pledge/ www.theproductboss.com/mastermind www.theproductboss.com/courses

CONNECT WITH POWERHOUSE WOMEN

instagram.com/homemadesocial

EPISODE TIMELINE & DISCUSSION QUESTIONS

( 0:49 ) Welcome back to another episode of Powerhouse Women!

( 1:09 ) Minna and Jacqueline join the conversation.

( 2:20 ) Lindsey asks what inspired them to launch The Product Boss.

( 3:31 ) Jacqueline shares how she and Minna connected.

( 5:20 ) Jacqueline explains how they created their first mastermind event.

( 7:42 ) Lindsey asks, “What did that early stage growth look like?”

( 8:42 ) Jacqueline talks about working with their first sponsor, Cratejoy.

( 9:49 ) Jacqueline shares her experience working with an ad strategist.

( 12:29 ) Minna credits a lot of their success to not overthinking things and staying authentic.

( 14:13 ) Minna says, “We've just gotten clearer and clearer on who we serve. And we're okay with letting people go that don't fit into that mold for us, and vice versa.”

( 16:30 ) Lindsey asks, “How have you had to make it work as a mom running multiple businesses?”

( 17:57 ) Lindsey asks Jacqueline to share her experience of being a working mom.

( 19:59 ) Jacqueline shares how she’s shifted her perspective on not being a good enough mom.

( 20:56 ) Jacqueline and Minna share how they’ve sought support for making their home run smoothly.

( 23:22 ) Lindsey, Jacqueline and Minna talk about how the landscape for working moms is changing.

( 24:45 ) Lindsey asks, “What are some of the most common ways people get in their own way or blind spots when it comes to really scaling a product based business that you commonly see from people who come into your programs and your community.”

( 26:01 ) Jacqueline provides an example of a client who launched activewear pants for tall women.

( 30:15 ) Minna says, “Find your people immediately as quickly as you can, and know that it is very difficult for everybody.”

( 31:54 ) Jacqueline provides details about the Bestseller Secrets Challenge launching on February 14th!

( 33:46 ) Small business owners can sign up to be in The Product Boss directory at theproductboss.com/the-directory.

(...

1 Listener

318. How To Build A Social Media Agency And The Positive Effects Of Therapy On Running A Business With Founder Of Homemade Social, Becca Booker

Powerhouse Women

02/24/22 • 32 min

Becca Booker is the founder of Homemade Social, a boutique social media agency specializing in social, digital and influential campaigns for lifestyle brands, including Powerhouse Women. We discuss setting boundaries as an entrepreneur, the importance of mindset work and therapy as we grow as leaders, and also give a sneak peek of what Becca is going to be covering on the Girl Gang connection call next month. Listen in to hear Becca’s top tips for people in the social media space and what she’s learned from scaling her business from solo freelancer to now managing a team of four in just three years!

In this episode we talk about:

Getting intentional about the clients that you take on
Working on overcoming the reflex to be a people pleaser
Decoding my Enneagram results
What inspired Becca to start a social media agency
The growing pains of what it really takes to lead a team
Knowing when to outsource and relinquish some control
The unique structure of Homemade Social

Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone!

Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership

CONNECT WITH BECCA

homemadesocial.com

instagram.com/bbooks

CONNECT WITH POWERHOUSE WOMEN

instagram.com/hannahmwells

ABOUT BECCA

Becca Booker is the Owner of Homemade Social, a boutique social media agency specializing in social, digital, and influential campaigns for lifestyle brands. Northern-California made, Becca received a double-major in Marketing and Journalism from Barrett, The Honors College at ASU and now lives in sunny Phoenix, Arizona.

Becca started Homemade Social to work hands-on with small- to medium-sized lifestyle brands and businesses to implement social media and Facebook advertising strategies to elevate their brand and reach. Dubbed the “modern social media queen” by AZ Foothills, Becca is revolutionizing the social media game and inspiring brands to use innovative tactics to grow their social media. She also is a loving dog mom of Jojo the Heeler mix (why yes, her dog has an Instagram), and can be found with a Venti Iced Soy Matcha Latte in hand at almost all times.

EPISODE TIMELINE & DISCUSSION QUESTIONS

( 0:38 ) Welcome back to another episode of Powerhouse Women!

( 0:47 ) Lindsey gives some background on today’s guest, Becca Booker.

( 2:43 ) Becca joins the conversation.

( 3:10 ) Lindsey asks Becca to share her journey to creating a social media agency.

( 4:33 ) Becca and Lindsey discuss the importance of being intentional about which clients they take on.

( 7:19 ) Lindsey asks Becca about the mindset work she’s had to do in order to be an effective leader.

( 11:24 ) Lindsey says, “Take me back to like those early days and what even inspired you to start a social media agency in the first place.”

( 14:52 ) Lindsey talks about how to join Girl Gang.

( 17:45 ) Lindsey asks, “What's something right now that's a challenge you're in the middle of?”

( 18:42 ) Becca says, “A huge issue that a lot of people don't see for social media managers in general is just like this constant feeling of being connected.”

( 21:39 ) Lindsey asks Becca about her outsourcing process.

( 24:52 ) Becca says, “You'll feel a greater sense of control by letting go.”

( 25:48 ) Lindsey asks, “What should we be thinking about in terms of like, how much is too much as far as showing up and sharing and using that platform as a tool to share our services and products?”

( 26:55 ) Lindsey asks, “Where do you see entrepreneurs right now leaving money on the table by not understanding the dynamic between social media marketing and email?”

( 29:19 ) Becca explains the structure of Homemade Social.

( 31:06 ) Lindsey asks Becca to share a recent powerhouse moment.

1 Listener

How to Prepare Your Nervous System for Your Next Quantum Leap

Powerhouse Women

06/11/24 • 33 min

If you’ve felt like your next level of success is just out of reach, like you’re spinning your wheels but not creating a major breakthrough, THIS may be why. Today I’m sharing powerful practices for preparing your nervous system to expand into new levels of success that feel safe to both your body + mind. These exercises are key to rewiring old patterns, identifying limiting beliefs, and stepping into a new empowered version of yourself. If you want to quantum leap but feel as though something is holding you back, then this is your episode. No matter where you are in your journey, tune in to stop fearing success once and for all!

HIGHLIGHTS

00:00 How to make the next level of success feel safe.

07:15 Where should you look for subconscious limiting beliefs?

14:40 One powerful exercise to practice your insight.

20:05 How can you rewire limiting beliefs led by fear?

26:40 Fundamental tips for preparing your nervous system for success.

RESOURCES + LINKS

Grab your ticket for the 2024 Powerhouse Women Event on August 9-10th in Scottsdale! powerhousewomenevent.com

Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone!

Powerhouse Women is a COMMUNITY and YOU are part of it! Take a screenshot of this episode and tag us on Instagram so we can keep the conversation going and create more of the episodes you need!

Powerhouse Women: @powerhouse_women

Lindsey: @llindseyschwartz

Visit the Powerhouse Women website: powerhousewomen.co

Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

1 Listener

311. Here's The Missing Piece To Level Up FAST!

Powerhouse Women

02/01/22 • 26 min

On today’s episode, I break down the power of proximity and explain why I think people don't have it, or what stops them from having it in their life and in their business. I’m talking about creating those close contacts and relationships with people that inspire you and push you to greatness. What if instead of watching their Instagram stories and wishing that you could get direct access to them, they were just a text and coffee date away? They could be, but there’s four major things in your way right now.

I discuss overcoming feelings of unworthiness and the fear of outgrowing the people that you’re currently surrounded by. I also talk about building the confidence to put yourself in a position to connect with the people that you want to learn from and getting yourself into the same room as them, even if it feels like a stretch. Listen in to learn more about getting in the right mindset to experience exponential growth this year.

In this episode we talk about:

The missing piece for leveling up fast this year
Building close relationships with people who operate at a different level than you
The inner work that needs to be done to uncover why you might feel unworthy around successful people
Realizing that there’s truly no one that you can’t connect with
Making investments to expand your business and social circle
An update on applications for the 2022 Powerhouse Women Mastermind

PROMOS

Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! (and text the word MASTERMIND if you want the details + link to apply for the 2022 PW Mastermind!)

Not part of the Girl Gang Community yet? Join today and get your first month FREE for being a loyal podcast listener! Girl Gang Membership

CONNECT WITH POWERHOUSE WOMEN