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Podcasts for Profit with Morgan Franklin | Podcasting Strategy for Podcasters - #048: Why Your Podcast Marketing Isn't Working

#048: Why Your Podcast Marketing Isn't Working

01/27/25 • 15 min

3 Listeners

Podcasts for Profit with Morgan Franklin | Podcasting Strategy for Podcasters

I’m going to say something and you might not agree with me, but in my experience this is the truth: marketing a podcast is harder than having a podcast.

Finding the right people that should be listening to your podcast and reminding them every week to listen to your podcast is actually harder than making the podcast itself and that’s not easy.

In this episode we’re going to talk about why your podcast marketing isn’t working, what you can do to improve and how we can make small changes to start rebuilding our listener base and engaging with our existing audience.

📌 Book Your 1:1 Coaching Session:
https://morganfranklin.media/contact-morgan-franklin

👩🏻‍💻 Shop My Podcast Template Store:
https://podcastsforprofit.com

📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:
https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting/

👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:
[email protected]

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I’m going to say something and you might not agree with me, but in my experience this is the truth: marketing a podcast is harder than having a podcast.

Finding the right people that should be listening to your podcast and reminding them every week to listen to your podcast is actually harder than making the podcast itself and that’s not easy.

In this episode we’re going to talk about why your podcast marketing isn’t working, what you can do to improve and how we can make small changes to start rebuilding our listener base and engaging with our existing audience.

📌 Book Your 1:1 Coaching Session:
https://morganfranklin.media/contact-morgan-franklin

👩🏻‍💻 Shop My Podcast Template Store:
https://podcastsforprofit.com

📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:
https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting/

👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:
[email protected]

Previous Episode

undefined - #047: Understanding Your Podcast Audience: Listeners vs. Fans vs. Customers

#047: Understanding Your Podcast Audience: Listeners vs. Fans vs. Customers

4 Recommendations

If you want to grow your podcast, you need to understand your listeners.

What makes a listener a fan? What makes a fan a customer? In this episode we'll talk about the lifecycle of our audience and how to better speak to listeners at every stage of listening.

📌 Book Your 1-Hour Strategy Session:
https://morganfranklin.media/contact-morgan-franklin

👩🏻‍💻 Shop My Podcast Template Store:
https://podcastsforprofit.com

📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:
https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting/

👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:
[email protected]

Next Episode

undefined - #049: The 2 Podcast Types That Make The Most Money

#049: The 2 Podcast Types That Make The Most Money

3 Recommendations

Only 35% of podcasts make money. If I'm being honest, I thought it would be less. 😬

Most podcasts will never get out of the red - and it's not their fault! Podcasting is expensive, time consuming and everyone thinks they're going to make money from it. In this episode we’ll talk about the two kinds of podcasts that actually make money. How to better align your podcast with one of these two strategies and why so many podcasters are never able to monetize their podcast.

📌 Book Your 1:1 Podcast Strategy Call:
https://morganfranklin.media/contact-morgan-franklin

👩🏻‍💻 Shop My Podcast Template Store:
https://podcastsforprofit.com

📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:
https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting/

👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.

🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:
[email protected]

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